Regional Growth Manager - CIS

Posted Yesterday
Be an Early Applicant
8 Locations
In-Office or Remote
Senior level
Blockchain • Fintech • Software • Cryptocurrency • Metaverse
The Role
Own growth in the CIS region: design and run user acquisition, activation, and reactivation campaigns; run A/B tests and product experiments; optimize paid and CRM campaigns; monitor metrics and translate insights; collaborate with Product, CRM, Paid Ads, and Content teams.
Summary Generated by Built In
We are looking for a Regional Growth Manager for CIS to take full ownership of growth initiatives in one of Binance’s top priority markets. This role requires a hands-on, data-driven marketer who can combine user acquisition, lifecycle management, and reactivation campaigns with non-standard growth activations. You will design and execute experiments, optimize marketing campaigns, and find gaps for better performance.

Responsibilities

  • Drive user growth and reactivation through local growth initiatives and experiments;
  • Launch and optimise acquisition and activation campaigns based on data and business priorities;
  • Identify growth opportunities through A/B testing, product experiments, and continuous optimisation;
  • Monitor key growth metrics, analyse performance, and translate insights into actions;
  • Work cross-functionally with Product, CRM, Paid Ads, Content, and other teams to execute growth initiatives.

Requirements

  • 5 years of experience in Growth, Performance, Digital Marketing, Product Growth, or a similar role (crypto, fintech, tech, e-commerce, or mobile apps preferred);
  • Proven experience running end-to-end growth campaigns with measurable business impact;
  • Strong analytical skills and confidence working with data to make decisions;
  • Ownership mindset with the ability to execute independently in a fast-paced environment;
  • Experience with experimentation, A/B testing, and campaign optimisation;
  • Native Russian and strong English communication skills;
  • Passion for crypto, fintech, or emerging technologies.

Skills Required

  • 5 years of experience in Growth, Performance, Digital Marketing, Product Growth, or a similar role
  • Experience in crypto, fintech, tech, e-commerce, or mobile apps
  • Proven experience running end-to-end growth campaigns with measurable business impact
  • Strong analytical skills and confidence working with data to make decisions
  • Ownership mindset with the ability to execute independently in a fast-paced environment
  • Experience with experimentation, A/B testing, and campaign optimisation
  • Native Russian and strong English communication skills
  • Passion for crypto, fintech, or emerging technologies

Binance Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Binance and has not been reviewed or approved by Binance.

  • Career-Linked Recognition & Rewards Performance-linked bonuses can be sizable in favorable crypto cycles, lifting total compensation. Attractive packages in engineering and specialized roles indicate strong rewards for in-demand skills.
  • Flexible Benefits Remote-first flexibility and work-from-anywhere options add meaningful value to the overall rewards package. Flexible schedules and location independence are presented as core perks.
  • Retirement Support Binance.US includes a 401(k) as part of its benefits. This provides a conventional retirement pillar alongside cash and bonus components.

Binance Insights

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The Company
HQ: Singapore
7,696 Employees
Year Founded: 2017

What We Do

Binance is the world’s leading blockchain and cryptocurrency infrastructure provider with a financial product suite that includes the largest digital asset exchange by volume. Trusted by millions worldwide, the Binance platform is dedicated to increasing the freedom of money for users, and features an unmatched portfolio of crypto products and offerings, including: trading and finance, education, data and research, social good, investment and incubation, decentralization and infrastructure solutions, and more. For more information, visit: https://www.binance.com

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