REGIONAL DIRECTOR OF SALES - CALIFORNIA AREA ONLY

Posted 8 Days Ago
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33309, Fort Lauderdale, FL, USA
In-Office
140K-165K Annually
Entry level
Professional Services • Consulting • Hospitality
The Role
Leads regional sales and marketing strategy for a portfolio of hotels across California. Develops commercial plans to improve occupancy, ADR, revenue, market share, and profitability; coaches property sales leaders; partners with revenue management and executives; oversees forecasting, budgeting, reporting, client relationships, CRM processes, campaigns, hotel openings, and commercial performance initiatives. Requires California residency and travel throughout the assigned region.
Summary Generated by Built In

THIS IS A REMOTE ROLE, BUT MUST LIVE IN CALIFORNIA (REQUIREMENT).

You know how to drive revenue, build high-performing teams, and elevate hotel performance across multiple markets.

You understand the connection between sales strategy, marketing execution, market share, and profitability.

If leading commercial strategy across a portfolio of hotels while influencing stakeholders at every level sounds like your next challenge… keep reading.

The Role

As our Regional Director of Sales & Marketing, you will provide sales and marketing leadership for a portfolio of hospitality properties. Reporting to senior commercial leadership, you will be responsible for developing and executing revenue-generating strategies that increase occupancy, ADR, market share, and overall hotel profitability.

You'll lead regional sales and marketing initiatives, mentor property-level sales leaders, and partner closely with Operations, Revenue Management, and Executive Leadership to ensure commercial success across the portfolio.

What You'll Be Doing

  • Lead regional sales and marketing strategy across a multi-property hotel portfolio
  • Develop and execute market-specific commercial plans to drive occupancy, ADR, and revenue growth
  • Coach, mentor, and support Directors of Sales and Sales Managers throughout the region
  • Partner with Revenue Management to align pricing, segmentation, and demand-generation strategies
  • Analyze market trends, competitive intelligence, and performance metrics to identify opportunities
  • Drive group, corporate, leisure, and specialty segment business development initiatives
  • Oversee sales forecasting, budgeting, and performance reporting for assigned hotels
  • Strengthening relationships with key clients, brand partners, ownership groups, and industry organizations
  • Ensure consistency in sales processes, CRM utilization, and account management practices
  • Collaborate with Marketing teams to develop strategic campaigns, digital initiatives, and promotional activities
  • Lead hotel sales strategy meetings, business reviews, and commercial planning sessions
  • Support new hotel openings, transitions, acquisitions, and repositioning efforts
  • Champion best practices, training, and commercial excellence across the portfolio
  • Monitor and drive achievement of revenue goals, market share objectives, and profitability targets

Why You'll Love It Here

  • Competitive executive-level compensation and incentive opportunities
  • Opportunity to lead commercial strategy across a diverse hotel portfolio
  • Direct partnership with executive leadership and ownership groups
  • A collaborative environment where innovation and performance are valued
  • The ability to make a measurable impact on revenue growth and market position
  • Professional growth within a dynamic hospitality organization

Ready to Lead Hotel Performance at Scale?

If you're a sales and marketing leader ready to drive results across multiple hotels while developing high-performing teams, we'd love to meet you.

Apply today and help shape the future of our commercial success.

EOE

Qualifications

What Makes You You

  • Proven experience in hotel sales and marketing leadership, preferably in a regional or multi-property environment
  • Strong track record of revenue growth, occupancy, ADR, and market share
  • Experience leading and developing high-performing sales teams
  • Deep understanding of hospitality sales strategies, market segmentation, and demand generation
  • Knowledge of digital marketing, lead generation, and commercial performance management
  • Strong financial acumen with experience in forecasting, budgeting, and business planning
  • Exceptional communication, presentation, and relationship-building skills
  • Ability to influence stakeholders at the property, regional, and ownership levels
  • Highly analytical with the ability to translate data into actionable commercial strategies
  • Proficiency with hotel sales, CRM, and reporting systems
  • Willingness to travel throughout the assigned region
  • Flexible to support business needs, including occasional evenings, weekends, and industry events as required
  • Must reside in California (required).  San Diego area highly preferred.

Skills Required

  • Proven experience in hotel sales and marketing leadership
  • Experience in a regional or multi-property hospitality environment
  • Track record of revenue growth, occupancy, ADR, and market share improvement
  • Experience leading and developing high-performing sales teams
  • Deep understanding of hospitality sales strategies, market segmentation, and demand generation
  • Knowledge of digital marketing, lead generation, and commercial performance management
  • Strong financial acumen, including forecasting, budgeting, and business planning
  • Exceptional communication, presentation, and relationship-building skills
  • Ability to influence property, regional, and ownership stakeholders
  • Strong analytical ability to translate data into actionable commercial strategies
  • Proficiency with hotel sales, CRM, and reporting systems
  • Willingness to travel throughout the assigned region
  • Flexibility to support occasional evenings, weekends, and industry events
  • Must reside in California
  • San Diego area residence
Am I A Good Fit?
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The Company
HQ: Natchitoches, LA

What We Do

Dimension Hospitality is an award-winning hotel management company with a reputation for success built on innovation, great brands, & great people.

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