Associate Manager - Account Management, Brand Partnerships (Regional)

Reposted 3 Days Ago
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Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
In-Office
Mid level
eCommerce • Fashion • Retail • Software
Be You. Be Limitless.
The Role
The Regional Associate Manager will enhance ZALORA's advertising initiatives by collaborating with internal and external stakeholders, managing key brand relationships, and executing cross-market campaigns for fashion brands.
Summary Generated by Built In
 

We are seeking a highly talented Regional Associate Manager (Account Management, Brand Partnerships) to drive the growth of our ZALORA Advertising Platform (ZAP). This role involves close collaboration with both internal and external stakeholders at ZALORA to enhance our advertising initiatives.
 

As an Associate Manager, you will play a pivotal role in developing and executing cross-market campaigns for leading fashion and lifestyle brands. You will manage key brand relationships, ensuring their marketing strategies align with ZALORA's advertising solutions. This position offers a unique opportunity to influence brand strategies and contribute significantly to ZALORA's success and your professional growth.

 

About ZAP (ZALORA Advertising Platform): ZALORA Advertising Platform is the comprehensive marketing solutions unit of Asia’s leading online fashion destination, ZALORA. We offer brands impactful marketing solutions with extensive reach across the customer journey on ZALORA’s sites, along with data-driven insights and privacy-compliant targeting on platforms like Google, Facebook, and Instagram. Our platform enables brands to connect with millions of consumers across Asia, leveraging our media buying, data science, and technology expertise.

 

Responsibilities: 

  • Manage and grow key marketing accounts within ZALORA, collaborating with the commercial team to ensure account growth.
  • Build and nurture relationships with key brands across the Southeast Asia market.
  • Expand our advertising client base by promoting innovative marketing solutions to brands, sellers, and agencies.
  • Prepare and deliver compelling pitch decks for brand meetings and internal presentations.
  • Plan, coordinate, and execute strategic cross-market campaigns, ensuring seamless collaboration with internal and external stakeholders.
  • Lead and manage ZAP projects, ensuring they align with brand strategies and deliver impactful results.
  • Explore potential new ad solutions to drive incremental revenue and enhance the ZAP offering.
  • Update the annual ZAP calendar and manage cross-market brand launches.
  • Collaborate with ZALORA stakeholders to implement impactful campaigns.
  • Create and analyze reports to evaluate the performance of ZAP campaigns and brand launches.
  • Support ad‑hoc operational tasks (e.g., contracts, invoicing) when needed to keep momentum.
  • Channel client feedback into actionable improvements for ZAP solutions and user experience.

Requirements:

  • Bachelor’s degree in Marketing, Business, or related field.
  • 4 – 5 years’ experience in e‑commerce, digital media/agency, or a data‑driven environment.
  • Strong knowledge of the Southeast Asia media landscape.
  • Brand Marketing experience, ideally within Fashion/Lifestyle or FMCG.
  • Proven track record running 360° campaigns across channels and markets.
  • Strong analytical and reporting skills; comfortable interpreting data to guide decisions.
  • Excellent communication and stakeholder management with cross‑functional teams.
  • Solid project management; calm under pressure and deadline‑driven.
  • Proactive, hands‑on, and results‑oriented.
  • Genuine interest in fashion, consumer trends, and digital innovation.
  • Comfortable working in an international, fast‑paced environment.
  • Fluent in English; fluency in Mandarin and/or Bahasa Indonesia is a strong advantage.
  • Prior experience at an e‑commerce company is a significant plus.
 

The ZALORA Story

ZALORA is Asia’s Online Fashion Destination. Founded in 2012, the company has a presence in Singapore, Indonesia, Malaysia, the Philippines and  Hong Kong. ZALORA is part of Global Fashion Group, the world's leader in online fashion for emerging markets. ZALORA offers an extensive collection of top international and local brands and products across apparel, shoes, accessories, and beauty categories for men and women. Offering up to 30-day free returns, speedy deliveries as fast as 3 hours, free delivery over a certain spend, and multiple payment methods including cash-on-delivery, ZALORA is the online shopping destination with endless fashion possibilities.

ZALORA is not obligated to accept resumes from any third parties on behalf of potential candidates for any position (advertised or otherwise) by any means, unless ZALORA has executed a written agreement with such third party and has expressly requested such third party for candidate referrals. Third parties who provide unsolicited resumes of candidate(s) shall waive and forfeit all rights to claim for any placement fees or referral fees in the event that such candidate is eventually engaged or employed by ZALORA or Global Fashion Group.


 

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The Company
2,630 Employees
Year Founded: 2012

What We Do

ZALORA is Asia’s leading online fashion, beauty and lifestyle destination, part of Global Fashion Group. As one of the region’s pioneer large scale e-commerce platforms, ZALORA has established a strong presence throughout the region, particularly in Singapore, Indonesia, Malaysia, Brunei, the Philippines, Hong Kong, and in Taiwan, enjoying over 50 million monthly visits. With an extensive collection of top international and local brands, ZALORA is a curated platform, featuring all the things shoppers love in one place. Customers can discover authentic products from over 3000 brands across categories, from apparel, shoes, accessories, beauty, pre-loved, and lifestyle, including essentials and home & living products. As a customer-first brand, ZALORA is powered by a team of committed innovators, providing a seamless shopping experience across mobile, tablet, and desktop. With a broad network of logistical service, ZALORA is known for speedy and reliable deliveries, as well as offering multiple payment methods, including cash-on-delivery across its markets. ZALORA provides up to 30-day free returns and free delivery after a certain spend. ZALORA continues to delight shoppers with their unlimited next-day delivery subscription, ZNow, and give customers more value with ZALORA’s signature Cashback programme. ZALORA also made it easier for shoppers to buy products based on their style inspiration with ZALORA’s visual search function, Complete the Look and Get the Look feature! ZALORA prides itself to be an industry enabler through innovations like our data analytics platform, TRENDER, that provides brand partners valuable insights and 1SS (One-stock solution) a modular multi-channel e-commerce fulfillment service, allowing brand partners to consolidate their stocks in ZALORA’s e-fulfillment centres. Putting the customers and brand partners at the centre of our innovation, ZALORA is the online destination that connects everyone to the limitless world of e-commerce.

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