Pursuit Specialist - Federal Market Sector

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Orlando, FL, USA
In-Office
Junior
Professional Services • Design • Defense
The Role
Lead and coordinate federal pursuit and proposal development (NAVFAC, USACE, VA). Craft compliant, compelling content and graphics, manage stakeholders and subconsultants, maintain Deltek CRM, support capture research, quality control, and marketing initiatives to strengthen brand and win rates.
Summary Generated by Built In

Description

Join a team where design meets purpose. At RLF, our mission is to create high-performing environments that inspire and nurture the human spirit. For over 90 years, we have been a nationally recognized architecture, engineering, and interior design firm. With a focus on healthcare and federal projects, we deliver impactful, innovative spaces that shape communities and improve lives. We create exceptional places for extraordinary people. 

We’re a passionate, collaborative team that values excellence, relationships, and fun. If you're looking to make a difference through meaningful work, let’s build something great together. 

RLF is seeking a full-time Pursuit Specialist to join our team and play a key role in advancing the firm’s business development efforts. Reporting to the Director of Marketing, this position will help to develop compelling proposals that support the firm’s strategic growth objectives. In addition to leading proposal development, the Pursuit Specialist contributes to a variety of marketing initiatives designed to strengthen thought leadership, elevate brand awareness, and expand RLF’s presence in targeted markets.

This role is focused on supporting RLF’s federal practice, including NAVFAC, USACE, and VA pursuits. Working closely with capture and marketing leaders, you’ll contribute throughout the pursuit lifecycle. We take a selective, quality-driven approach to pursuits, emphasizing thoughtful strategy over volume. 

Responsibilities

  • Participate in the firm’s strategic pursuit process, focusing resources on high-value opportunities that align with our goals,  maximize competitiveness, and support our strong capture and win rates.
  • Lead proposal development efforts by crafting tailored content, coordinating input from internal stakeholders, and maintaining consistency with the firm’s brand and strategic messaging.
  • Analyze solicitations to assess compliance and requirements, contributing to Go/No-Go decisions and SWOT analyses.
  • Balance persuasive storytelling with strict compliance, producing content that is both compelling and fully responsive to the solicitation.
  • Support Capture Managers in planning and kick-off coordination and format proposal templates using InDesign to meet opportunity-specific requirements.
  • Develop customized content by collaborating with technical staff to gather information and manage external coordination with subconsultants.
  • Ensure proposals align with client requirements and win themes through compelling content and graphics.
  • Own the quality control of proposals and marketing deliverables, including content and formatting.
  • Support capture efforts for future opportunities through client, competitor, market, and industry research that provides actionable intelligence and informs pursuit strategy.
  • Strengthen and expand our pursuit resources between opportunities by developing project narratives and documenting newly completed work, ensuring high-quality content is readily available for future pursuits.     
  • Maintain the Client Relationship Management (CRM) system (Deltek Vantagepoint) and proposal database throughout the pursuit lifecycle.
  • Serve as a strategic partner to technical staff, contributing to marketing strategies that align with the firm’s objectives.
  • Support the Marketing Team in public relations, trade shows, special events, advertising, and social media to strengthen brand awareness.
  • Participate in community functions, pre-proposal meetings, conferences, and related events.
  • Coordinate with third-party vendors for the production of promotional materials, conference and career fair giveaways, and the printing and binding of proposal deliverables.
  • Other duties as assigned.

Requirements

  • Bachelor’s degree in journalism, English, Marketing, Business, or a related field. Equivalent combination of education, training, and professional experience considered.
  • Minimum two years of relevant experience. Experience with AEC proposals is preferred; experience with SF330 federal proposals is a plus.
  • Strong dedication to continuous professional development and growth.
  • Proficiency in writing, editing, and proofreading.
  • Layout and formatting design skills.
  • Strong interpersonal, communication, and emotional intelligence skills.
  • A creative and strategic mindset, with the ability to analyze client challenges, identify win themes, and develop persuasive pursuit strategies that support successful outcomes.
  • Demonstrated ability to remain composed, organized, and detail-oriented while managing multiple priorities in a fast-paced, deadline-driven environment. 
  • Effectively work with internal project teams to deliver creative solutions that exceed client expectations.
  • Proven ability to build strong relationships and collaborate across multidisciplinary teams to develop winning pursuit strategies,  capture plans, and client-focused solutions.
  • Proficiency using InDesign Adobe Creative Cloud, Microsoft Office Suite, and Bluebeam.
  • Certified Professional Services Marketer (CPSM) and/or APMP (Foundation) preferred.
  • Familiarity with CRM databases such as Deltek VantagePoint or similar platforms.

Why join us?

  • Flexible Work Schedules 
  • Hybrid office (In-office T, W, Th; WFH M, F)
  • PTO and holidays
  • Paid Health, Dental, and Vision Coverage
  • 401(k) with Company Match
  • Paid Short & Long-Term Disability
  • Paid Life and AD&D benefits
  • Employee Assistance Program
  • Supplemental Life and Ancillary Insurance Options
  • Professional Certification Reimbursement
  • Professional Organization Membership      Reimbursement
  • Wellness Incentives
  • Tuition Assistance
  • Student Loan Assistance
  • Identity Theft Plan and Legal Plan
  • Volunteer Time Off
  • Pet Insurance 

Amount of Travel Required

This position may require occasional travel, some of which may be international. 

Background Check and Drug Testing Information

RLF conducts background checks and drug screening after an offer of employment has been made. Criminal history will not automatically disqualify a candidate. In addition, during employment individuals may be required by RLF or an RLF client to successfully complete additional background checks, including motor vehicle record as well as drug testing.

Agency Disclaimer

All vendors must have a signed RLF Placement Agreement from the Director of Human Resources to receive payment for placement. Verbal or written commitments from any other member of the RLF staff will not be considered binding terms. All unsolicited resumes sent to RLF, and any resume submitted to any employee outside of RLF Human Resources, will be considered property of RLF. RLF will not be held liable to pay a placement fee.

Visa Sponsorship

RLF is not accepting applications for sponsorship at this time (e.g., H-1B or TN Visas). 

EEO Statement

RLF is committed to attracting and retaining top talent by fostering a creative, inclusive, and respectful work environment. We consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, veteran status, citizenship status, or any other characteristic protected by applicable federal, state, or local laws. RLF is proud to be an equal opportunity employer and encourages candidates from all backgrounds to apply.

Skills Required

  • Bachelor's degree in journalism, English, Marketing, Business, or related field (or equivalent experience)
  • Minimum two years of relevant experience
  • Experience with AEC proposals (preferred) and SF330 federal proposals (a plus)
  • Proficiency in writing, editing, and proofreading
  • Layout and formatting design skills
  • Proficiency using InDesign and Adobe Creative Cloud
  • Proficiency with Microsoft Office Suite and Bluebeam
  • Familiarity with CRM databases such as Deltek VantagePoint or similar platforms
  • Strong interpersonal, communication, and emotional intelligence skills
  • Ability to develop persuasive pursuit strategies, identify win themes, and analyze solicitations for compliance
  • Ability to manage multiple priorities in a fast-paced, deadline-driven environment with attention to detail
  • Proven ability to collaborate across multidisciplinary teams and build strong relationships
  • CPSM and/or APMP (Foundation) certification

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The Company
HQ: Orlando, FL
Year Founded: 1935

What We Do

RLF is a nationally recognized, fully-integrated architecture, engineering, and interior design firm with over 90 years of experience. They focus on creating exceptional, high-performing spaces, particularly for healthcare and federal projects, with a reach extending across 33 states and 23 countries.

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