Publisher Development Manager

Posted 15 Days Ago
Be an Early Applicant
New York, NY
Entry level
AdTech • Artificial Intelligence
The Role
As a Publisher Development Manager at LoopMe, you will identify and develop relationships with web and non-gaming publishers, negotiate monetization agreements, and collaborate with sales and marketing teams to enhance publisher engagement and value. You will also monitor market innovations for new opportunities and track analytics to improve monetization strategies.
Summary Generated by Built In

Description

***LoopMe is one of Campaign's Best Places to Work 2023 & 2024!***

Our vision is to change advertising for the better, by building technology that will redefine brand advertising. LoopMe powers programmatic advertising, improves media delivery, develops bespoke audience curation and effective real-time measurement through our outcomes platform. By putting consumers at the heart of every campaign, the world’s leading brands, agencies, media publishers and programmatic platforms rely on us to reach their goals effectively and more efficiently.

As our Publisher Development Manager, you will…

We're looking for a Publisher Development Manager to join our growing global Marketplace team. Working on our Supply-side, you will be responsible for initiating, negotiating and closing Web and non-gaming Publishers, and monetisation agreements with leading publishing companies globally. 

What you'll be doing

  • Identifying new prospects and developing new publisher relationships within the web industry across the Web and non-gaming publishers.
  • Initiating new conversations with publishers seeking monetisation and negotiations on deals and contracts
  • Understanding publishers' business models and technical features to pitch strategies for increasing incremental value
  • Working closely with Sales Demand, Marketing and Legal teams to ensure we're addressing publisher needs
  • Closely monitor industry and market innovations to proactively develop new opportunities
  • Tracking and analysing metrics and proactively taking steps to improve monetisation efforts through collaboration
  • Working with Account Managers to grow existing partnerships by identifying new opportunities through data-driven strategic strategies

You'll have

  •  Experience with monetisation, client management, business development and strategy within the AdTech space 
  • Strong relationship management skills
  • Self-motivation with a deep interest and proven success in hunting for developing and closing new business
  • Skill in crafting sales pitches and presenting tailor-made strategies to potential clients
  • Self-starter and comfortable working in a rapidly changing environment and driving actionable next steps
  • Knowledge of SalesForce

What we can offer

  • Bonus
  • Hybrid working; meaning you’ll split your week between the office and home
  • 25 days annual leave, plus the Bank Holidays
  • 1 month work-from-anywhere
  • Annual Wellness Day
  • Health Shield; a cash-back health plan for things like dental, optical, physio and well being
  • Access to Thrive; accessible mental health support all in one app
  • LoopMe Gives Back Day
  • We’ll set you up for success, providing training and career development

Want to learn more about us?

Head to our Careers page to see why we've been voted one of Campaign's Best Places to Work 2023! You can find out more about our values, initiatives, teams and benefits. (Can't see the hyperlink? Find us here)

LoopMe is a technology company that uses AI to improve brand advertising performance and outcomes. Putting consumers at the heart of every campaign, LoopMe uniquely optimizes advertising investments, driving results 2-5x higher than the industry standards in mobile in-app and CTV for brand awareness, consideration, purchase intent, foot traffic and sales. LoopMe was founded in 2012 and is headquartered in the UK, with global offices across New York, Boston, Atlanta, Chicago, Detroit, San Francisco, Los Angeles, Toronto, Singapore, Sydney, Tokyo, Dnipro, Krakow and Hong Kong.

The Company
HQ: Los Angeles, CA
335 Employees
On-site Workplace
Year Founded: 2012

What We Do

LoopMe, the leading outcomes-based platform, closes the loop on digital advertising. By leveraging AI to optimise media delivery in real-time, we drive measurable uplift for business outcomes and more effective advertising across online and offline marketing goals, including brand lift, purchase intent, consideration, foot traffic and sales.

LoopMe's core business helps brands and agencies achieve better advertising results powered by our AI-platform and flagship product PurchaseLoop. LoopMe's marketplace powers more effective supply and demand connections, rooted in programmatic delivery. LoopMe's robust data and analytics measurement suite, including its proprietary household and device graph, brings deep insights to various companies within the advertising industry including podcasting, out-of-home, connected TV, mobile and more.

LoopMe was founded in 2012 with the mission to create better consumer experiences through innovation, powered by data, in order to bring people and brands together. The Company is headquartered in the UK, with 15 global offices across New York, Boston, Atlanta, Chicago, Detroit, San Francisco, Los Angeles, Toronto, Singapore, Sydney, Tokyo, Dnipro, Krakow and Hong Kong.

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