Public Relations Specialist

Posted 6 Days Ago
Atlanta, GA
Mid level
AdTech • Marketing Tech
The Role
As a Public Relations Specialist at Nebo, you'll craft media materials, execute outreach initiatives, monitor media placements, manage coverage trackers, and create written content while participating in client meetings to help elevate client brands.
Summary Generated by Built In

At Nebo, we believe in bringing a human-centered approach to public relations and social media marketing. At a time when everyone has a voice and we're all oversaturated with information, our goal is to help brands stand out in a meaningful and impactful way. If you're part creative, part storyteller and have a way of building relationships with the media, give us your best pitch. We want to talk.

As a public relations specialist at Nebo, you should have a minimum of two years of public relations, communications, and/or agency experience and a solid understanding of public relations. Strong writing and communication skills, media outreach experience, and a passion for public relations are a must to be successful in this role.
Responsibilities 

  • Help execute programs for a wide range of clients 
  • Craft media materials, including media lists, pitch letters, fact sheets, and press releases 
  • Help with planning and development of media outreach initiatives 
  • Execute media outreach for a variety of clients 
  • Ongoing monitoring for earned media placements 
  • Manage coverage trackers and develop monthly reports 
  • Participate in client meetings and on client calls Manage event planning initiatives 
  • Create written content pieces, including articles and blog posts 
  • Craft and submit award entries

Skills Required

  • Experience with media outreach and a proven track record of positive results and successes 
  • Proficiency with AP Style writing 
  • Excellent writing, grammar, and copyediting skills 
  • Past experience with participation in client meetings and on client calls 
  • Strong verbal, presentation, and communication skills 
  • Proficiency with Cision 
  • Experience with social media marketing 
  • Proficiency with Microsoft Office, including Word and Excel 
  • Solid organizational skills and attention to detail 
  • Positive, enthusiastic and hard-working attitude 

Qualifications That Will Set You Apart

  • Proficiency or experience with various social media or design programs including Sprout Social, Photoshop, InDesign and Canva
  • Past experience with contributing to new business development 
  • Proficiency with Keynote 
  • Familiarity with search engine optimization, paid media and/or social media marketing 
  • Certifications in Google Analytics and Google Ads 
  • Educational background in journalism, communications or public relations
The Company
HQ: Atlanta, GA
122 Employees
On-site Workplace
Year Founded: 2004

What We Do

Nebo is a human-centered agency built for the digital world. There are more screens and platforms than ever before. Attention and trust are the most scarce resources. Nebo helps brands tell great stories and crafts experiences that resonate with your audience and drive measurable results.

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