Public Relations Manager - Germany

Job Description

Join us at Zendesk, where we're on a mission to power exceptional service for every person on the planet. We're accelerating our ambition by building products rooted in the belief that behind every interaction is an opportunity to make a human connection. 

We are seeking a passionate PR Manager dedicated to the German market to join our Global Communications Team, reporting into the EMEA Comms Director. You will be responsible for executing our PR strategy in Germany, driving media relations, press events and creating compelling content such as media alerts, bylines and comments to position Zendesk as leader for AI in CX.

 This role requires a communications talent with strong media relations skills, creativity, and a good understanding of the German media landscape who thrives in an international fast-growing environment.

Key Responsibilities:

• Develop and implement PR strategies: Create and execute effective public relations campaigns that align with the global communications strategy, focusing on the German market.

• Media relations: Build and maintain strong relationships with key German media outlets, journalists, and influencers to secure media coverage in top-tier publications.

• Press releases and content creation: Write, edit, and distribute press releases, articles, and other PR content that communicate our brand messages effectively.

• Media event management: Organize and manage press interviews, media briefings, and other events to generate positive publicity.

• Social media engagement: Collaborate with the social media team to amplify PR campaigns.

• Monitoring and reporting: Track media coverage, analyze PR campaign effectiveness, and provide regular reports to management.

• Agency management: Liaise with PR agencies, if applicable, to coordinate efforts and ensure consistent messaging and successful campaign execution.

What you bring to the role

Basic Qualifications:

• Minimum of 5 years of experience in external communications, corporate communications, or a related field.

• Native German speaker or business fluent; fluent in English.

• Previous experience working in the tech, CX or SaaS industry.

• Proven track record of successful PR campaigns and media placements in Germany.

• Strong writing and editing skills, with the ability to craft compelling narratives and messages.

• Excellent interpersonal and communication skills, with the ability to build and maintain media relationships.

Preferred Qualifications:

• Strong strategic thinking and the ability to translate complex concepts into clear, actionable communication plans.

• Ability to work collaboratively with cross-functional teams and influence at all levels of the organization.

• The ability to get executives excited about media opportunities and drive their engagement.

• Working experience in a PR agency and in-house is a plus.

Zendesk created a new Go-to-market hub in Lisbon, focused on attracting talent, fostering teamwork and aligning with the Zendesk office culture. Relocation assistance may be available for the right candidate, depending on circumstances and location. 

Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific in-office schedule is to be determined by the hiring manager.

The intelligent heart of customer experience

Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.

Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.

Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here.

Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to [email protected] with your specific accommodation request.