The Role
The Public Relations Account Manager builds client relationships, engages with media and influencers, creates content, and executes communication strategies.
Summary Generated by Built In
BarkleyOKRP PR believes that modern consumers are guided and inspired by trusted sources. We believe brands win with stakeholders when they lead with purpose inside their organizations and share relevant stories that build and protect their reputations. From sustainability and culture to marketing ideas and actions, we create integrated ideas and communication strategies that bring a brand's purpose to life. We are searching for someone who is passionate about building relationships with influencers to create authentic endorsements and content. We desire detail-oriented team members who believe in collaboration and client service.
Responsibilities:
- Builds and maintains productive client relationships, including serving as a day-to-day contact
- Monitors news, social media platforms and other published content relevant to clients to assess news opportunities, risks, etc.
- Collaborates on media and influencer relations strategies and story angles
- Helps create and maintain targeted media and influencer lists
- Communicates with news media to pitch story ideas and cultivate relationships; communicates with influencers to pitch creative concepts and cultivate relationships
- Builds and maintains relationships with key media and influencers
- Conceptualizes, writes and distributes content for clients including thought leadership, awards, blogs, guest columns, op-eds, technical pieces and other long-form content
- Contributes to client planning and budgeting
- Utilizes media monitoring and research tools
Qualifications:
- Bachelor’s degree or equivalent industry experience required
- Minimum 2 or more years of related experience and/or training
- Excellent communication and persuasion skills, both written and oral
- Ability to work autonomously, lead projects and work on a team collaboratively
- Impeccable attention to detail and stellar organizational skills
- Creative problem solver with strong critical thinking skills to manage the unknown and plan ahead
- Media relations experience, including pitching national, regional, local and trade news media and securing interviews and coverage for clients
- Influencers relations experience, including discovery and vetting and management
BarkleyOKRP’s Commitment to Diversity, Equity, Inclusion + Belonging
- At BarkleyOKRP, DEI+B drives work that matters. We believe people and creativity are made of the same substance, and when every perspective is valued, the impact is stronger. We build belonging as a business strategy, power inclusive creativity that delivers measurable results, and hold ourselves accountable as a B Corp committed to progress over performative intent. When people are valued, the work carries greater impact.
Top Skills
Media Monitoring Tools
Research Tools
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The Company
What We Do
Barkley is an independent creative idea company. Potent modern brands are whole brands — they need creative ideas across a wide spectrum, from business to marketing — all built around a core, long idea we call a Red Thread. This spectrum is our playground. We are committed to knowing modern consumers better than anyone, and we're out to prove creativity can solve any problem. We're known for our ❤️ and hustle, and we’re always looking for whole brand thinkers.
