The Role
Lead and develop MOO's offline promotional merchandise sales strategy, drive immediate revenue, and shape partnerships within the industry.
Summary Generated by Built In
MOO set out to shake up the world of print back in 2006. And we’ve come a long way since. Today we’re a 400 + strong team (we’re thinking of getting matching jackets) who create print and digital products for companies of all sizes – from Google and AirBnB to the guy who makes those amazing prints you found at a craft fair.
Our global HQ is in London, UK, while we also have premises in Dagenham. In the US, you’ll find us in Boston, MA Denver, CO, and East Providence, RI
We’re making new and exciting things – and we could really do with your help.
We’re looking for a commercially-minded promo industry expert to help us build and launch MOO’s offline promotional merchandise sales capability. This is a hands-on, 6-month contract role where you’ll act as both strategist and collaborative seller - shaping how we approach the promo industry while actively driving revenue from day one.
You’ll bring deep knowledge of distributors, suppliers, and how deals actually get done in this space. In return, you’ll have the opportunity to build something new at MOO: creating the foundations of a scalable offline merch channel that complements our design-led brand and online experience.
This role is key to unlocking incremental revenue, enabling our sales team, and helping us show up in more relationship-driven, high-value B2B opportunities.
You’ll bring deep knowledge of distributors, suppliers, and how deals actually get done in this space. In return, you’ll have the opportunity to build something new at MOO: creating the foundations of a scalable offline merch channel that complements our design-led brand and online experience.
This role is key to unlocking incremental revenue, enabling our sales team, and helping us show up in more relationship-driven, high-value B2B opportunities.
You’ll sit within MOO’s Commercial team, working closely with Sales, Category Management, Sales Enablement, and Design Services. This is a highly collaborative space focused on unlocking new growth channels for MOO, particularly in branded merchandise, and expanding how we show up beyond our core online offering.
You’re someone who knows the promotional products world inside and out - not just how it works, but how to make it work commercially. You’re equally comfortable building strategy and rolling up your sleeves to activate new vendor partnerships and accelerate high-value opportunities. You thrive in ambiguity, enjoy building from scratch, and know how to bring others along with you. If you’ve got strong supplier relationships, understand supplier ecosystems, and love turning opportunities into revenue, you’ll feel right at home here.
Responsibilities
Offline Merch Sales (Immediate Impact)
- Own and drive early-stage offline merch sales, generating revenue from the outset
- Leverage existing industry relationships to open doors with suppliers and clients
- Identify high-value B2B opportunities
Strategy & Capability Build
- Define and shape MOO’s offline promotional merchandise sales approach
- Establish a clear, scalable sales motion promo growth
- Build the foundations for a repeatable offline revenue channel
Sales Enablement & Training
- Train and coach the sales team on how to sell promotional products
- Develop practical playbooks, pitches, and sales materials
- Support live deals through shadowing and hands-on guidance
Vendor & Supplier Ecosystem
- Identify and onboard priority promo suppliers
- Build relationships with key players
- Help define scalable onboarding processes for new vendors
Cross-Functional Collaboration
- Partner with Category, Sales Enablement, and Design teams to deliver campaigns
- Help shape promo-specific workflows (design, production, fulfillment)
- Ensure alignment between sales opportunities and operational readiness
Pipeline & Growth Development
- Build and maintain a healthy pipeline of promo opportunities
- Support campaign development and outreach strategies
- Drive momentum toward revenue targets and long-term scalability
- Own and drive early-stage offline merch sales, generating revenue from the outset
- Leverage existing industry relationships to open doors with suppliers and clients
- Identify high-value B2B opportunities
Strategy & Capability Build
- Define and shape MOO’s offline promotional merchandise sales approach
- Establish a clear, scalable sales motion promo growth
- Build the foundations for a repeatable offline revenue channel
Sales Enablement & Training
- Train and coach the sales team on how to sell promotional products
- Develop practical playbooks, pitches, and sales materials
- Support live deals through shadowing and hands-on guidance
Vendor & Supplier Ecosystem
- Identify and onboard priority promo suppliers
- Build relationships with key players
- Help define scalable onboarding processes for new vendors
Cross-Functional Collaboration
- Partner with Category, Sales Enablement, and Design teams to deliver campaigns
- Help shape promo-specific workflows (design, production, fulfillment)
- Ensure alignment between sales opportunities and operational readiness
Pipeline & Growth Development
- Build and maintain a healthy pipeline of promo opportunities
- Support campaign development and outreach strategies
- Drive momentum toward revenue targets and long-term scalability
About You
-Deep understanding of the promotional products industry, including distributors, suppliers, and deal structures with the ability to navigate complexity and unblock challenges quickly
-Commercially minded, able to prioritize high-impact opportunities and make confident decisions that balance speed and quality
-Comfortable building structure from scratch - creating processes, playbooks, and ways of working where none currently exist
-Able to move quickly from idea to implementation, while still keeping an eye on long-term scalability
-Strong relationship builder who can influence across teams without formal authority, bringing people along on the journey
-Experienced in training or mentoring others, helping teams build confidence and capability in new areas
-Strategic thinker with a background in the sales lifecycle, capable of designing a category vision that empowers our teams to accelerate both new customer acquisition and long-term account retention
-Serves as a subject matter expert for the sales leadership team, translating industry knowledge into actionable sales strategies and fair, competitive compensation models that foster a culture of high performance and continuous career progression
Nice to Haves
- Experience working with design-led or premium brands
- Exposure to building or scaling new sales channels
- Exposure to building or scaling new sales channels
What’s it like to work at MOO?
MOO’s the kind of workplace where you can really be yourself. Dye your hair purple. Hit the sofa with your laptop. Whatever helps you feel comfortable and happy at work. We want to help you grow in your career and set you up for success – while also recognising the importance of a healthy work/life balance.
That’s why we offer 34 days of combined vacation and holidays, comprehensive medical, dental, and vision coverage, plus life and AD&D insurance. We also offer a 401(k) with company match and no vesting schedule, a dog-friendly and casual office environment, and free lunches every other week. Because when you feel good, your work does too.
Diversity Statement
We are working hard to create a representative, inclusive and super-friendly team, because we know that different experiences, perspectives and backgrounds make for a better workplace. And that creates a better experience for our customers. MOO doesn’t discriminate on the basis of race, color, religion or belief, gender, national origin, age, sexual orientation, marital status, disability, veteran status or any other protected class
As a design and technology company we have a desire and a responsibility to build a business that represents the world around us. So we strive to create a values-driven, purposeful and highly empowered organisation that we are all proud to work for. And we are committed to continuous investment in building an open and inclusive environment, welcoming a diverse audience of candidates who see themselves working and thriving at MOO. Therefore, we’d like to invite you to complete this optional survey to help us evaluate our inclusion and diversity efforts. Completing this form is entirely voluntary and if you decide not to it won’t in any way affect your job application. We keep the information separate from your application and it is kept secure and confidential, it is only used to better our inclusion and diversity efforts. By submitting this information, you consent to MOO's processing of it for these purposes.
Skills Required
- Deep understanding of the promotional products industry
- Experience in training or mentoring sales teams
- Ability to build processes and playbooks
- Strong relationship-building skills
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The Company
What We Do
At MOO, we love great design and believe it can work wonders for every business. That’s why we make it simple to create beautiful, expertly crafted business stationery and promotional materials that’ll help you start conversations, open doors and strengthen relationships. MOO launched in 2006 and aims to disrupt the trillion dollar global print industry by combining the values of professional design with accessibility and reach of the web. With rapid annual growth, MOO has become one of the fastest growing print businesses in the world and has over 300 employees across the UK and US London, Boston, Lincoln RI, and Denver CO. We believe in supporting our people to be themselves and be successful – because that’s what makes MOO a great place to work. We’re always looking for bright minds and bushy attitudes, so from software developers to social media specialists, copywriters to customer service heroes, we know we’re only as good as the teams we’ve built. If this sounds like you or someone you know, check out our vacancies and get in touch. Be part of something brilliant.
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