Promo Manager

Posted 11 Days Ago
Be an Early Applicant
2 Locations
Remote
Junior
AdTech • Digital Media • News + Entertainment • Software
The Role
Develop and optimize iGaming promotional campaigns, tournaments, bonuses, loyalty mechanics, and player-segment offers. Manage promotional calendars, coordinate CRM, Content, and Design teams, run A/B tests, evaluate bonus economics, analyze campaign performance, and provide recommendations using key iGaming metrics such as GGR, NGR, retention, conversion, ARPU, and LTV.
Summary Generated by Built In

We're Gypsy Collective. The digital world is evolving faster than ever. New opportunities, new challenges, new ambitious goals. That’s why strong businesses need strong people.

Gypsy Collective is an exclusive talent partner for selected brands. We help our partners attract exceptional talent by building long-term relationships and becoming deeply integrated into their business, culture, and growth ambitions.

Now we're looking for a Promo Manager to join our dynamic team. We need someone who can design engaging promo mechanics, appreciates a systematic approach, and wants to see the real impact of their work. You’ll have the space to bring your ideas to life, work alongside great pros, and grow a product in the iGaming niche.

📅 Your daily adventures include:

  •  Developing promotional campaigns, including concepts, bonuses, mechanics, and target segments;
  • Creating and managing the promotional calendar;
  • Designing tournaments and in-game events, including mechanics, eligibility requirements, prize pool calculations, and prize distribution;
  • Selecting relevant offers for different player segments and cohorts;
  • Planning communication campaigns in collaboration with cross-functional teams, including CRM, Content, and Design;
  • Running A/B tests and conducting post-campaign analysis;
  • Evaluating bonus economics, issuance, and promotional effectiveness;
  • Preparing performance reports and recommendations to optimize promotional mechanics.

Requirements

🧭 What makes you a great match:

  • 1–2 years of experience in iGaming as a Promo, CRM, or Retention Manager;
  • Hands-on experience with gamification, loyalty programs, missions, tournaments, and other player engagement mechanics;
  • Solid understanding of wagering requirements, cashback, free spins, loyalty programs, tournaments, jackpots, and lotteries;
  • Understanding of bonus economics, bonus issuance, and the impact of promotions on business performance;
  • Strong knowledge of key iGaming metrics, including GGR, NGR, bonus cost, retention, conversion, ARPU, and LTV;
  • Ability to work with analytics dashboards and turn data into actionable insights;
  • Experience briefing and coordinating with cross-functional teams. 

Benefits

Our Benefits: 

💸 Flexible payment options: choose the method that works best for you;
🎁 Financial perks: Bonuses for holidays, B-day, work milestones and more - just to show we care;
📈 Learn & grow: We cover courses and certifications — and offer real opportunities to grow your career with us;
🥐 Benefit Сafeteria: Choose what suits you — sports, language courses, therapy sessions, and more;
🎉 Stay connected: From team-building events to industry conferences — we bring people together online, offline, and on stage;
💻 Modern Equipment: We provide new laptops along with essential peripherals like monitors and headphones for a comfortable workflow;
🕘 Your schedule, your rules: Start your day at 9, 10, or even 11 — we care about results, not clock-ins.

Skills Required

  • 1-2 years of experience in iGaming as a Promo, CRM, or Retention Manager
  • Hands-on experience with gamification, loyalty programs, missions, tournaments, and player engagement mechanics
  • Understanding of wagering requirements, cashback, free spins, loyalty programs, tournaments, jackpots, and lotteries
  • Understanding of bonus economics, bonus issuance, and promotional impact on business performance
  • Strong knowledge of iGaming metrics, including GGR, NGR, bonus cost, retention, conversion, ARPU, and LTV
  • Ability to work with analytics dashboards and turn data into actionable insights
  • Experience briefing and coordinating with cross-functional teams
Am I A Good Fit?
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The Company
HQ: Rio de Janeiro
31 Employees
Year Founded: 2020

What We Do

We’re Gypsy — a digital entertainment collective that transforms work into an expedition. For five years, we’ve been charting new territories and creating our path instead of following others. We are a team of 100+ free-spirited professionals thriving in a remote-first environment, where you can work from anywhere and turn every project into an adventure. At Gypsy, we strip away the corporate fluff to create a place where you can truly make your mark. Our culture is about how we put our principles into action every day. We're human-powered – placing people at the heart of everything we do, because that's how we thrive together. We believe in clear connections – speaking honestly, sharing openly, and building trust that fuels real progress. We stay in growth motion – taking risks, adapting quickly, and turning challenges into stepping stones. And we're always exploring – pushing boundaries with genuine curiosity to discover what's next. This isn't just who we want to be — it's who we are. Modern wanderers connect cultures through play, make important decisions, and celebrate our shared journey along the way. Team up and roam with us.

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