Project Manager, Marketing

RESPONSIBILITIES:

• Decision Making and Influence
• Project Strategy & Management Define scope, objectives, timelines, and resource requirements for assigned projects or initiatives.
• Lead processes such as the marketing intake process, buy-in program, contractor/resource management, and marketing campaigns (e.g., webinars, events).
• Balance creativity with operational feasibility to ensure successful delivery.


• Cross-Functional Coordination
• Align creative, design, development, and marketing teams to ensure seamless execution.
• Facilitate communication across stakeholders and teams to maintain alignment and accountability.


• Process & Workflow Management
• Implement structured project frameworks and standardized processes for briefs, approvals, and milestones.
• Maintain clarity and consistency in workflows to ensure smooth execution.


• Execution Oversight
• Monitor deliverables for quality, accuracy, and alignment with brand and campaign objectives.
• Ensure work meets both creative and operational standards.


• Risk & Issue Management
• Proactively identify obstacles and bottlenecks.
• Manage scope creep and resolve conflicts before impacting timelines or quality.


• Performance Tracking & Reporting
• Track project outcomes against KPIs and objectives.
• Provide insights and recommendations to optimize future workflows and project performance.


• Website Management & Optimization
• Lead the overall website experience
• Manage website partner/contractors/resources
• Manage website updates and page creation, ensuring accuracy, performance, and alignment with brand guidelines and UX best practices.
• Collaborate with content, design, and GTM teams to develop and publish new pages aligned with campaign strategy and SEO priorities.
• Apply conversion rate optimization (CRO) best practices using data such as page performance, heatmaps, and user journey analysis to continuously improve engagement and conversion.


• Operations & Administrative Tasks
• Lead marketing budget management, including invoice processing and budget reconciliation.
• Review, qualify, and assign Marketing Service Now tickets.
• Synthesize critical meeting decisions and next steps and circulate them to the appropriate stakeholders.
• Support deliverable review processes, sharing materials with stakeholders and managing feedback cycles.
• Manage communications and file organization for deliverables/projects (e.g., Teams channels, shared folders).
• Mitigate risk by forecasting and maintaining project resource requirements; monitor resource allocation to avoid bottlenecks.
• Create and deliver a weekly production status update including:
• Wins/accomplishments for the week
• Next steps for projects/deliverables within a 30-day window
• Potential roadblocks/risks with recommended solutions

REQUIRED QUALIFICATIONS:

• 8+ years of experience in marketing, digital, or creative project management.
• Proficiency with project management tools (e.g., Asana, Jira, Trello, Wrike, Monday.com).
• Proven track record delivering large, complex projects on time and on budget.
• Strong understanding of digital marketing channels, campaigns, and website management.
• Familiarity with CMS platforms, marketing automation, analytics tools, and SEO best practices.
• Ability to implement structured project frameworks (Agile, Waterfall, Kanban) and drive process improvements.
• Exceptional verbal and written communication skills; able to clearly translate project goals between creative, technical, and business teams.
• Strong stakeholder management skills; able to build alignment and maintain accountability across multiple teams.
• Highly organized with the ability to manage multiple priorities simultaneously.
• Strong problem-solving skills, with the ability to anticipate and mitigate risks.
• Detail-oriented, yet able to see the bigger picture and align projects with business objectives.
• Ability to work remotely. 
• Ability to travel up to 20%.
• Ability to work non-standard work hours as necessary. 

DESIRED QUALIFICATIONS:

• 2+ years working with a management consulting firm.
• 3+ years working in B2B environments or complex, multi-stakeholder organizations.
• PMP certification is desirable for project managers.
• Experience with Agile methodologies.
• Demonstrated ability to work in a fast-paced environment.