Prudential’s purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our people’s career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed.
Job Summary:
This role leads the conceptualization, delivery, and post-launch management of key initiatives that uplift top-tier agents and expand recruitment pipelines across Prudential. The Project Lead will shape initiative priorities, coordinate milestone planning, an manage cross-functional alignment to ensure timely, agency force relevant execution. You will work closely with activation, content delivery and performance teams to translate strategic direction into actionable programs that accelerate career progression and attract quality talent. This role requires a strong operational grip, field empathy, and a collaborative mindset to ensure initiatives are sequenced, scaled and measured effectively.
Job Descriptions:
- Lead end-to-end delivery of Top Tier and upward mobility initiatives - from conceptualisation and planning to rollout and post-launch refinement
- Define initiative scope, priorities, and milestones aligned with agency growth goals, recruitment expansion agenda, and top-tier strategies
- Ensure operational readiness for launch and long-term sustainability – coordinate operational and enablement workflows, tracking mechanism and backend dependencies to ensure initiatives are structurally sound, fully set up and maintainable post-launch
- Partner with the Change Activation and Delivery teams to orchestrate impactful initiative rollouts – ensuring wide awareness and deep field engagement through digital updates, roadshows, training sessions, campaign toolkits and leadership cascades. Build aspiration, drive adoption and refine initiative tracks based on adoption insights and real-time feedback.
- Partner with Performance team to track adoption and progression data for reinforcement levers – using insights to identify gaps, shape targeted support journeys, and activate BDMs/Cluster heads, Trainers, Stakeholders and Agency Force to drive sustained behavior change and momentum post launch
- Anchor cross-functional alignment to ensure consistent market execution and strategic intent across agency clusters and supporting functions
- Ensure programme continuity and initiative relevance with Agency – maintain initiative rhythm, stakeholder clarity, and operational touchpoints to support seamless launch and long-term adoption. Drive feedback loops to validate initiative relevance, adoption and refine program delivery based on real-time feedback and on-the ground conditions
Qualifications & Experience:
Bachelor’s degree in business, Technology, or a related field
6–10 years’ experience in agency strategy, distribution operations, or transformation roles within insurance or financial services
Proven track record in leading and operationalising field-facing initiatives such as recruitment expansion, top-tier segmentation uplift (MDRT), performance progression, and/or leadership development programs
Experience or background in consultancy with insurance project management and proven results will be considered
Key Skills & Traits
Strategic thinker with strong operational grip and structured execution mindset
Field-empathetic and grounded — understands what motivates adoption and how to land initiatives on the ground
Strong stakeholder engagement and influence — able to align across functions and agency segments
Skilled in turning insights into reinforcement actions, and aligning trainers/BDMs to execute at scale
Confident communicator — clear in written, verbal, and visual storytelling formats (slides, playbooks, recaps)
Proactive, resilient, and adaptable — thrives in a fast-moving, cross-functional environment
Collaborative but outcome-driven — balances relationship-building with accountability for impact
Prudential is an equal opportunity employer. We provide equality of opportunity of benefits for all who apply and who perform work for our organisation irrespective of sex, race, age, ethnic origin, educational, social and cultural background, marital status, pregnancy and maternity, religion or belief, disability or part-time / fixed-term work, or any other status protected by applicable law. We encourage the same standards from our recruitment and third-party suppliers taking into account the context of grade, job and location. We also allow for reasonable adjustments to support people with individual physical or mental health requirements.
What We Do
In Asia and Africa, Prudential has been providing familiar, trusted financial security to people for 100 years. Today, headquartered in Hong Kong and London, we are ranked top three in 12 Asian markets with 18 million customers, around 68,000 average monthly active agents and access to over 27,000 bank branches in the region.
Prudential is focused on opportunities in the most exciting growth markets in Asia and Africa. With access to over 4 billion people in both these regions, we are investing in broadening our presence and building our leadership in the life and asset management markets.
We are committed to making a positive impact on our customers, our employees and our communities by delivering the best savings, health and protection solutions to people so they can get the most out of life. Visit our websites for more information
Prudential plc: https://www.prudentialplc.com/
Prudence Foundation: https://www.prudentialplc.com/en/prudence-foundation
.jpg)






