Programmatic Group Head/ Associate Director

Posted Yesterday
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Bengaluru, Bengaluru Urban, Karnataka, IND
In-Office
Expert/Leader
AdTech • Marketing Tech
The Role
Owns programmatic campaign management for Dentsu clients, coordinating tracking, campaign monitoring, technical issue resolution, revenue forecasting, billing support, campaign proposals, and performance reporting. Provides technical client consultation, combines ad server and DSP data, maintains expertise in the programmatic ecosystem, evaluates new ad technology capabilities, improves campaign effectiveness, updates best practices, and supports business pitches.
Summary Generated by Built In
The purpose of this role is to own the campaign management across Dentsu clients within the Addressable team. 

Job Description:

Key responsibilities: Works directly with the internal media team to ensure all tracking is in place and mapping correctly and continuously monitor campaigns to ensure everything is serving correctly Coordinates with the internal Media team to aid in identifying, reporting and resolving technical issues Provides detailed weekly revenue forecasts and responds to billing enquiries for all monthly performance activity Provides the 'technical expertise' needed to communicate with the client and explain campaign progress / address any blocking issues Builds campaign proposals including a set of tactics matching with the overall goal of the advertiser Exports data from the ad server interface and combines it in a correct way with DSP data points if needed Maintains an in-depth knowledge of the Programmatic eco-system, keeping up to date with new ad technology functionality and understanding the potential opportunities presented by specific technology Contributes to updating best practices and offers insights on how to improve campaign effectiveness Offers consultative ideas to the Operation, Account and Commercial team to help them with pitching new business, improving campaign

Location:

Bengaluru

Brand:

Amnet

Time Type:

Full time

Contract Type:

Permanent

Skills Required

  • In-depth knowledge of the programmatic advertising ecosystem
  • Technical expertise in campaign tracking, ad servers, and DSP data
  • Experience monitoring campaigns and resolving technical issues
  • Ability to build campaign proposals and recommend programmatic tactics
  • Ability to prepare revenue forecasts and respond to billing enquiries

dentsu Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.

  • Parental & Family Support — Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
  • Leave & Time Off Breadth — Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
  • Retirement Support — A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.

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The Company
HQ: Minato
15,492 Employees

What We Do

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next

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