Associate Programmatic Account Manager - Independent Agencies

Reposted 2 Hours Ago
Be an Early Applicant
2 Locations
In-Office
70K-80K Annually
Mid level
AdTech • Machine Learning
The Role
Manage and grow relationships with major agency holding companies, ensuring maximum value from Samba's solutions. Oversee account management, campaign execution, and collaborate across teams for agency satisfaction and growth.
Summary Generated by Built In
Samba is a media intelligence company. We know what the world is watching, reading, and thinking about — in real time, at scale, across every screen. Our data exists with the consent of over a billion people, organized into the most complete picture of consumer attention ever built. The biggest brands in the world use that picture to make smarter decisions. We think it’s the most interesting data asset on the planet, because it’s the most culturally relevant. 

As an Associate Programmatic Account Manager – Independent Agencies at Samba TV, you'll support day-to-day account management for a portfolio of independent agency clients, making sure they get the most out of Samba's audience targeting and measurement solutions. You'll be the go-to point of contact for your clients across the full campaign lifecycle (planning, audience setup, activation, QA, and reporting), and you'll partner directly with Sales, Product, and Measurement to drive adoption, performance, and growth. This is a high-growth role for someone early in their programmatic career who is ready to take direct responsibility for client relationships, campaign outcomes, and account growth across the independent agency landscape.

Location requirement: Must live within 50 miles of a Samba office. Required in office 3 days a week (Tuesday through Thursday), moving to 4 days a week (Monday through Thursday) starting January 4th, 2027, with the possibility of moving to 5 days a week in office after that.

Requirements

  • Client Support, Retention & Satisfaction
    • Support day-to-day account management for a portfolio of independent agency partners, serving as the go-to point of contact across planning, audience setup, activation, QA, and reporting

    • Partner with Sales on account plans, renewals, pre-sale planning, and flagging upsell opportunities, aligning agency goals with Samba's audience and measurement solutions

    • Monitor campaign delivery, surface risks and underdelivery early, and produce performance summaries, insights, and business reviews that drive adoption and growth

    • Build trusted relationships with programmatic, trading, strategy, and analytics stakeholders across the independent agency landscape

    • Campaign & Platform Execution
      • Manage audience segment setup and delivery across major DSPs, SSPs, DMPs, and social platforms for agency-led campaigns

      • Support agency partners through the full activation lifecycle: planning, audience building, activation, and QA

      • Troubleshoot audience delivery or integration issues and coordinate with technical teams to resolve activation challenges quickly

      • Provide platform education and training on how to request, build, and deploy Samba audiences within independent agency programmatic workflows

      • Strategic Partnership & Cross-Functional Collaboration
        • Act as the feedback loop between independent agency partners and internal teams (Product, Measurement, Revenue Operations, Finance) to improve ease of activation, workflow efficiency, and audience performance

        • Partner with Sales on pre-sale planning, platform demos, and aligning agency and brand goals with Samba's audience and measurement solutions

        • Represent Samba's audience products with growing expertise and a consultative, agency-first approach, building your knowledge by staying current on programmatic trends and contextual targeting best practices

Who you are:

  • Curious. Always learning, humble when you don’t know something, and eager to grow into a programmatic expert.
  • Proactive. You take ownership, anticipate client needs, and move fast to deliver value.
  • Collaborative. You’re a team player who thrives in a fast-paced, cross-functional environment.
  • Detail-oriented. You stay organized across multiple clients and tasks and care about getting the small things right.

What you bring:

  • 1–2 years of experience in account management, customer success, campaign operations, client services, or a similar role within ad tech, digital media, or programmatic advertising (relevant internships count)
  • Agency experience (internship, coordinator, or assistant roles at a media, digital, or programmatic agency) is strongly preferred
  • Familiarity with or strong interest in programmatic advertising concepts, including DSPs, SSPs, DMPs, and digital campaign workflows
  • Nice to have: Familiarity with or strong interest in one or more DSPs (e.g., The Trade Desk, DV360, Yahoo DSP) and/or SSPs (e.g., OpenX, Magnite, Freewheel); hands-on exposure is a plus
  • Solid written and verbal communication skills, with confidence engaging clients directly via email and on calls
  • Analytical mindset with an interest in campaign performance and data-driven decision-making
  • Strong Excel skills (SUMIFS, INDEX/MATCH, pivot tables, VLOOKUP); SQL is a plus
  • Comfortable with or willing to learn CRM and project management tools (Salesforce, Jira, Asana, Trello, etc.)
  • Eagerness to deepen expertise in programmatic, audience, and contextual advertising
  • BA/BS with a focus on marketing, business, data, communications, or related experience
  • #AH-1

Samba is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.  We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.
 
Samba may collect personal information directly from you, as a job applicant, Samba may also receive personal information from third parties, for example, in connection with a background, employment or reference check, in accordance with the applicable law. For further details, please see Samba's Applicant Privacy Policy. For residents of the EU , Samba Inc. is the data controller.

Skills Required

  • 3-5 years of experience in account management, client services, or programmatic strategy roles
  • Direct experience working at or closely with agency holding companies such as WPP, Publicis, or Dentsu
  • Strong understanding of audience activation and programmatic buying across DSPs
  • Solid working knowledge of DMPs and SSPs
  • Strong communication and problem-solving skills
  • CRM and project management tool proficiency
  • Strong Excel skills
  • BA/BS with a focus on marketing, business, data, or related experience
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The Company
HQ: San Francisco, CA
318 Employees
Year Founded: 2008

What We Do

Television remains a vibrant cultural influence and an essential source of entertainment and information worldwide. Tremendous growth in content choices, and viewing platforms that allow us to watch anything, anytime, on any screen, has actually made it harder for viewers to discover and keep up with all the great programming available. It’s also more competitive for content providers to keep your attention, and for marketers to make strong, measurable connections with their target consumers. Technology that improves the viewing experience, enables content discovery, and addresses audience fragmentation across screens will strengthen television’s business model and relevance to consumers. Data is at the center of any solution to make TV better. Samba TV's technology is built into Smart TVs and easily maps to smart phones and tablets. By recognizing what's on screen, Samba TV learns what viewers like and using machine learning algorithms, enables discovery of shows and actors in a whole new way. Likewise, our data and measurement products are transforming the way stakeholders across the media landscape are thinking about their business. Given the dramatic growth in streaming services, connected devices, time-shifting, and multi-screen viewership, our data products solve real problems and create a meaningful competitive advantage for our clients.

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