Program Manager, Marketing Operations & Production

Posted 10 Days Ago
Los Angeles, CA, USA
In-Office
170K-360K Annually
Senior level
News + Entertainment
The Role
Lead global marketing communications program and project management: define and implement tools, drive workflow optimization and change management, coordinate technology rollouts with product and engineering, align stakeholders, monitor adoption, and reduce project risks to scale MarComms operations.
Summary Generated by Built In

Netflix is one of the world's leading entertainment services, with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

The program management team is a group of Program and Project managers tasked with driving scale solutions across the Marketing and Comms organizations at Netflix.  Partnering with leads across the globe to define best practices and frameworks, lead operational change management, and to identify and implement cross-functional product solutions.

We closely partner with our internal product and engineering teams to develop technology solutions for MarComms. In this role, the program manager will be responsible for definition and implementation of global tools and programs which will support the efficient scaling of MarComms workflows.  As the global program manager, they will help set the vision and direction on MarComms priorities, and drive alignment with our global teams, product managers, and Marketing leadership. 

Key Responsibilities

Workflow Optimization & Change Management

  • Partner with product teams to Identify addressable opportunities to implement tooling and workflow improvements to streamline and simplify complex workflows, on a global scale

  • Strategize and implement change management plans and coordinate with global teams to ensure the successful rollout of new products or operational processes; this includes partnering with key stakeholders to drive change management with minimal operational friction, crafting communication to key stakeholders, contributing to the creation of guidance and best practices documentation, and directly addressing challenges that may emerge during rollout.

  • Activate and lead change across complex and matrixed organizations.

Technology Implementation 

  •  Coordinate with the MarComms team and cross-functional teams to ensure effective rollouts of new operational capabilities and technology.  Responsible for end-to-end project management on rollout of features & programs.  This includes creating implementation plans, change management needs across the organization, collaborating with customer success teams on communications/training strategy, Monitoring adoption to identify gaps

  • Surface potential issues and impact on workflows to stakeholders and leadership.

  • Advocate for MarComms needs and ensure adoption of technology and workflows 

Stakeholder Alignment & Communication 

  • Facilitate communications and drive alignment on MarComms technology programs, roadmap, and execute against priorities. 

  • Work closely with product and customer success to help develop and implement an overall engagement model for the team, including best practices, workflows and methods for feedback 

  • Identify risks and misalignment to projects and reduce the impact of potential risks by developing a plan to manage, eliminate, or limit setbacks.

Qualifications

  • 7+ years of experience in project and/or program management, driving large scale cross functional programs.  

  • Knowledge of the product development workflow strongly preferred, project management, user acceptance testing, and workflow documentation development.

  • Strong communication skills with a proven ability to socialize, explain, and “sell” new and complex strategies, practices, and workflows.

  • Experience with techniques and tools that drive process efficiency and continuous improvement

  • Ability to multitask and handle a heavy volume of work, supervising several projects in various stages.

  • Ability to manage and operate in ambiguous situations and think on your feet to solve challenges and problems

Our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $170,000- $360,000. Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs.  Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more detail about our Benefits here. Netflix is a unique culture and environment.  Learn more here.

Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

Skills Required

  • 7+ years of project or program management experience driving large-scale cross-functional programs
  • Program and project management skills including roadmap definition, end-to-end rollout planning, and implementation
  • Knowledge of the product development workflow
  • Experience with user acceptance testing and workflow documentation development
  • Strong communication skills with ability to socialize, explain, and sell complex strategies and workflows
  • Change management experience and ability to activate and lead change across matrixed organizations
  • Experience with techniques and tools that drive process efficiency and continuous improvement
  • Ability to multitask and supervise several projects in various stages
  • Experience coordinating with product, engineering, and customer success teams for technology rollouts and adoption monitoring

Netflix Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Netflix and has not been reviewed or approved by Netflix.

  • Fair & Transparent Compensation Compensation is positioned as “personal top of market” with regular recalibration and broad posted ranges for senior roles that signal the philosophy. The cash‑forward structure and clearly described pay‑mix choices help set expectations on how pay is determined.
  • Equity Value & Accessibility Employees can choose the mix of cash versus fully vested 10‑year stock options, with grants structured to be retained even after departure. This employee‑directed design increases accessibility and control over equity participation.
  • Healthcare Strength Health coverage is described as comprehensive across medical, dental, vision, and mental health, with employer funding designed to offset premiums. Additional resources like counseling/coaching and wellness support reinforce breadth in care access.

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The Company
HQ: Los Gatos, CA
13,212 Employees
Year Founded: 1997

What We Do

Netflix is the world's leading streaming entertainment service with 209 million paid memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.

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