Program Manager – Market Accelerate Program (MAP)

Reposted 24 Days Ago
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Auburn Hills, MI, USA
In-Office
Senior level
Automotive
The Role
The Program Manager oversees Market Accelerate Program operations, ensuring compliance and effectiveness through data analysis, reporting, and stakeholder communication.
Summary Generated by Built In
Job Summary & Responsibilities

The Program Manager – Market Accelerate Program (MAP) is responsible for overseeing the daily operations, accruals, reporting, communication and performance analytics of the Market Accelerate Program (MAP). This role ensures program compliance, accurate accruals, analyzes performance and demand trends, and delivers recommendations that maximize program effectiveness.

Key ResponsibilitiesProgram Administration & Operations
  • Administer all aspects of the Market Accelerate Program (MAP), including enrollment management, program documentation, compliance monitoring, and ongoing governance.
  • Serve as the primary point of contact for the Business Centers, internal stakeholders, vendors, and participating dealers.
  • Maintain accurate program accruals, records, guidelines, and standard operating procedures.
Reporting & Performance Tracking
  • Develop, manage, and maintain reporting and performance summaries for leadership, internal stakeholders, and Business Centers
  • Track spend utilization, program adoption, and performance KPIs.
  • Deliver monthly, quarterly, and ad‑hoc reporting with insights that support strategic decision‑making.
Performance & Demand Analysis
  • Analyze program participation, spending trends, media performance, and market demand.
  • Interpret performance data to identify opportunities for optimization, cost efficiency, and improved ROI.
  • Conduct competitive benchmarking and evaluate emerging digital advertising and retail trends.
Strategic Recommendations & Program Enhancements
  • Provide data‑driven recommendations to improve program structure, fund allocation, eligibility requirements, and vendor offerings.
  • Support rollout of new program features, updates, and policy changes across departments.
  • Collaborate with cross‑functional teams to ensure continuous improvement and alignment with broader retail and brand strategies.
Preferred QualificationsBasic Requirements
  • Bachelor’s degree in Marketing, Business, Analytics, or related field.
  • Minimum 5 years of experience in automotive, digital marketing, retail operations, or program administration.
  • Strong analytical skills with ability to interpret complex data and communicate insights.
  • Experience with co‑op programs, performance reporting, or dealer-facing programs is highly preferred.
  • Exceptional communication and stakeholder‑management abilities.
  • Proficiency in Excel, Power BI, dashboards, and/or analytics tools.
  • Highly organized, detail‑oriented, and able to manage multiple priorities.
Success Characteristics
  • Data‑driven, strategic thinker
  • Strong project management and prioritization skills
  • Collaborative approach with cross‑functional teams
  • Ability to simplify complex information for dealer and executive audiences
  • Proactive problem solver with continuous improvement mindset

Skills Required

  • Bachelor's degree in Marketing, Business, Analytics, or related field
  • Minimum 5 years of experience in automotive, digital marketing, retail operations, or program administration
  • Strong analytical skills with ability to interpret complex data and communicate insights
  • Experience with co-op programs, performance reporting, or dealer-facing programs
  • Exceptional communication and stakeholder-management abilities
  • Proficiency in Excel, Power BI, dashboards, and/or analytics tools
  • Highly organized, detail-oriented, and able to manage multiple priorities

Stellantis Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Stellantis and has not been reviewed or approved by Stellantis.

  • Pay Growth & Progression Contract-driven increases lifted hourly wages roughly 25% over 4.5 years and restored cost-of-living adjustments, pushing top rates near $42 per hour by the end of the agreement. Union hourly positions appear to have benefited most since the 2023 deal.
  • Affordable Benefits UAW-represented hourly workers pay no premiums and about 3% of total healthcare costs while receiving comprehensive medical, dental, vision, and wellness coverage. This creates materially lower out-of-pocket costs for represented hourly roles.
  • Retirement Support Post-2007 hourly hires receive a 10% employer 401(k) contribution and legacy workers saw defined-benefit improvements with retiree bonuses. Salaried roles also cite a 401(k) with employer match and contribution up to a maximum of 8%.

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The Company
HQ: Auburn Hills, MI
104,031 Employees

What We Do

Our storied and iconic brands embody the passion of their visionary founders and today’s customers in their innovative products and services: they include Abarth, Alfa Romeo, Chrysler, Citroën, Dodge, DS Automobiles, Fiat, Jeep®, Lancia, Maserati, Opel, Peugeot, Ram, Vauxhall and mobility brands Free2move and Leasys. Powered by our diversity, we lead the way the world moves – aspiring to become the greatest sustainable mobility tech company, not the biggest, while creating added value for all stakeholders as well as the communities in which we operate.

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