Program Manager, Digital Customer Success (Remote, CAN)

Posted 2 Days Ago
Be an Early Applicant
6 Locations
Remote or Hybrid
115K-160K Annually
Senior level
Cloud • Computer Vision • Information Technology • Sales • Security • Cybersecurity
Define your future at CrowdStrike.
The Role
Lead digital customer success strategies, focusing on email marketing and product adoption. Collaborate cross-functionally to optimize customer engagement and enhance user experience.
Summary Generated by Built In

As a global leader in cybersecurity, CrowdStrike protects the people, processes and technologies that drive modern organizations. Since 2011, our mission hasn’t changed — we’re here to stop breaches, and we’ve redefined modern security with the world’s most advanced AI-native platform. Our customers span all industries, and they count on CrowdStrike to keep their businesses running, their communities safe and their lives moving forward. We’re also a mission-driven company. We cultivate a culture that gives every CrowdStriker both the flexibility and autonomy to own their careers. We’re always looking to add talented CrowdStrikers to the team who have limitless passion, a relentless focus on innovation and a fanatical commitment to our customers, our community and each other. Ready to join a mission that matters? The future of cybersecurity starts with you.

About the Role:

CrowdStrike is looking for a Digital Customer Success Program Manager to join our fast-growing Customer Success Operations team. In this role, you will lead the development and execution of digital adoption strategies to enhance customer experience and product utilization. This role will focus on creating effective email journeys and driving product adoption content.

What You'll Do:

Email Marketing & Product Adoption

  • Partner with Customer Success Marketing to define and drive the digital customer success communications roadmap

  • Build and own a best-in-class Customer Success email marketing program and content that drives CrowdStrike product onboarding and adoption in a scalable way

  • Create standardization and guidelines for Customer Success email design, voice, content, and format across all products and services

  • Design, implement, and optimize Customer Success programs and product adoption email journeys to drive customer engagement and feature utilization

  • Analyze email data and performance metrics to identify opportunities for improvement and upsell; demonstrate impact on product adoption

  • Manage prioritization process for new or existing email campaign enhancements

  • Write compelling copy for new and existing email campaigns (in partnership with other internal teams)

  • Run experiments to continuously improve email content and performance

  • Gather requirements for CS Ops, Product, Engineering, and Data teams to build integrations that enable product-data-driven email campaigns and automation

  • Source relevant content across the organization for customer success newsletters and all-hands meetings

  • Create and consult on additional Customer Success content as needed

  • Stay up-to-date with innovation and best practices in email marketing and digital adoption

Cross-Functional Collaboration

  • Collaborate with Technical Account Managers, Technical Support Engineers, Customer Research, and Customer Marketing teams to ensure alignment on customer needs

  • Work with product stakeholders to define goals and metrics for emails and digital content

  • Gather and follow up on requirements and enhancement requests related to email marketing tools

  • Leverage AI tools to automate and enhance content creation, personalization, and customer insights

Performance Indicators:

  • Completion of digital assets deliverables for Customer Success programs

  • Demonstrated improvement in email campaign performance

  • Quality and accuracy of customer-facing materials

  • Contribution to key customer success measures (e.g., digital program engagement, time-to-value, product adoption / health scores, etc.)

What You'll Need:

  • 5+ years of experience with Customer Success, Digital CS Programs, Customer Marketing, or related role in a SaaS environment

  • Demonstrated experience building and optimizing email journeys using marketing automation platforms

  • Strong understanding of email metrics and analytics

  • Excellent writing skills with ability to create clear, concise technical content for diverse audiences

  • Detail-oriented with exceptional organizational skills

  • Strong AI proficiency, including:

    • Ability to effectively use AI tools for content creation and optimization

    • Understanding of how to leverage AI for personalization and customer insights

    • Experience with prompt engineering to generate high-quality outputs

    • Knowledge of AI limitations and appropriate use cases in customer success

  • Customer-centric mindset with focus on improving user experience

  • Growth mindset and bias for action

  • Willingness to learn CrowdStrike products; familiarity with cybersecurity concepts is a plus

#LI-AI1

#LI-Remote

Benefits of Working at CrowdStrike:

  • Market leader in compensation and equity awards

  • Comprehensive physical and mental wellness programs

  • Competitive vacation and holidays for recharge

  • Paid parental and adoption leaves

  • Professional development opportunities for all employees regardless of level or role

  • Employee Networks, geographic neighborhood groups, and volunteer opportunities to build connections

  • Vibrant office culture with world class amenities

  • Great Place to Work Certified™ across the globe

CrowdStrike is proud to be an equal opportunity employer. We are committed to fostering a culture of belonging where everyone is valued for who they are and empowered to succeed. We support veterans and individuals with disabilities through our affirmative action program.

CrowdStrike is committed to providing equal employment opportunity for all employees and applicants for employment. The Company does not discriminate in employment opportunities or practices on the basis of race, color, creed, ethnicity, religion, sex (including pregnancy or pregnancy-related medical conditions), sexual orientation, gender identity, marital or family status, veteran status, age, national origin, ancestry, physical disability (including HIV and AIDS), mental disability, medical condition, genetic information, membership or activity in a local human rights commission, status with regard to public assistance, or any other characteristic protected by law. We base all employment decisions--including recruitment, selection, training, compensation, benefits, discipline, promotions, transfers, lay-offs, return from lay-off, terminations and social/recreational programs--on valid job requirements.

If you need assistance accessing or reviewing the information on this website or need help submitting an application for employment or requesting an accommodation, please contact us at [email protected] for further assistance.

CrowdStrike Canada ULC is committed to equal pay for equal work in its compensation practices. The base salary range for this position in Canada is $115,000 - $160,000 CAD per year + variable/incentive compensation + equity + benefits. A candidate’s salary is determined by various factors including, but not limited to, relevant work experience, skills, certifications and location. This is Canadian-based employment, and it is expected that all employees maintain legal entitlement to work in Canada. Applicants selected to move forward in the hiring process are subject to background checks, including but not limited to criminal record, credit, and/or reference checks.

Top Skills

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Marketing Automation Platforms

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The Company
HQ: Austin, TX
10,000 Employees
Year Founded: 2011

What We Do

CrowdStrike has redefined security with the world’s most advanced cloud-native platform that protects and enables the people, processes and technologies that drive modern enterprise. Tested and proven, the world's largest organizations trust CrowdStrike to stop breaches with unparalleled protection against the most sophisticated cyberattacks. The CrowdStrike culture has been built upon our Core Values since the day we began. We are Fanatical About the Customer, Relentlessly Focused on Innovation and believe that our Limitless Passion drives Unlimited Potential for every CrowdStriker. As a purpose-built remote-first company, we believe cultivating a connected culture for every employee, no matter where they are in the world, is a key ingredient in building a high-performing, diverse team. We don’t have a mission statement. We’re on a mission—to stop breaches. Ready to join a mission that matters?

Why Work With Us

We have a culture that celebrates achievement, encourages flexibility and innovation and thrives on teamwork. We all work towards a single mission: to stop breaches. This common goal drives a sense of community and connection among our people across the globe.

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CrowdStrike Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Flexible
HQAustin, TX
Osaka
Aarhus, DK
Arlington, VA
Barcelona, ES
Bengaluru, IN
Brussels, BE
Bucharest, RO
Cheltenham, GB
Copenhagen, DK
Dubai, Dubai
Irvine, CA
Kirkland, WA
Minneapolis, MN
Mumbai, IN
New Delhi, IN
Pune, IN
Reading, GB
Riyadh, SA
Saint Louis, MO
Singapore
Sunnyvale, CA
Sydney, Sydney
Tel Aviv-Yafo, IL
Tokyo, Japan
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