Program Management Specialist - Marketing

Reposted 2 Days Ago
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Hiring Remotely in Gūr, Saharsa, Bihar, IND
Remote
Senior level
Information Technology
The Role
The Program Management Specialist manages global email marketing campaigns, ensuring accurate setup and timely deployment, optimizing performance, and mentoring junior team members.
Summary Generated by Built In

Join Us!

At Google Operations Center we help Google users and customers solve problems and achieve their goals—all while enjoying a culture focused on improving continuously and being better together. We work hard, we play hard, and we want you to join us!

 The Program Management Specialist plays a critical role in supporting the Email Campaign / HPP Team Lead (Google owned and operated platforms) in the day-to-day execution of email marketing campaigns. As a domain expert in email marketing, this resource ensures campaigns are set up accurately, deployed on time, and comply with defined QA standards, contributes to optimizing campaign performance, implementing A/B tests, and maintaining high operational excellence across campaigns 

Position Responsibilities

  • Manage the day-to-day execution of global email / HPP marketing campaigns, ensuring accurate setup, timely deployment, and adherence to QA protocols

  • A subject matter expert for email campaign operations, providing guidance to the team members and provide recommendations on campaign best practices, tools, and workflows

  • Responsible for managing the overall email marketing/ HPP requests, gathering requirements, defining project plans, and ensuring flawless campaign execution by partnering with the production team.

  • Proactively identifies, tracks, and mitigates internal risks, resource conflicts, and production bottlenecks

  • Monitor and optimize email campaign performance using metrics such as open rates, click-through rates, conversions, and engagement indicators, collaborating closely with the cross-functional teams

  • Support the day-to-day email production workflows including content reviews, feedback rounds, version control and final readiness prior to the launch

  • Maintain clear communication with the internal stakeholders, providing campaign performance insights, QA findings etc

  • Mentor and guide junior team members on email campaign management processes, and quality best practices

  • Leverage existing and emerging email technologies and apply industry best practices to deliver high-performing, error-free email marketing programs

Minimum Requirements
  • 5+ years of experience experience in project management roles, coordinating projects across multiple organizations/cross functional teams, and manage multiple priorities and deadlines

  • 3+ years of experience executing email marketing campaigns including campaign scheduling, deployment and post-launch process

  • Proven expertise in utilizing marketing automation tools, HTML/CSS for responsive design, and rigorous QA protocols to deliver error-free deployments.

  • Strong understanding of email performance metrics such as open rates, click-through rates, conversions, and engagement indicators to drive optimization.

  • Strong communication skills for interacting with stakeholders and coordinating with the production teams, and mentoring junior team members

Preferred qualifications

Having as many of these specific qualifications is a plus, but transferable skills/experiences may be equally valuable:

  • Bachelor's degree in Marketing or Engineering

  • Experience with cross-channel marketing campaigns (email, push notifications, in-app messaging, SMS) is a plus

  • Understanding of marketing operations, processes, business requirements.

  • Knowledge of digital media and publishing ecosystems is a plus

  • Comfortable operating in a fast-paced, deadline-driven environment with rapidly changing priorities and a high volume of projects

Benefits

  • We support you with competitive wages and with comprehensive health care including medical, dental and vision coverage

  • We support your family with gender-neutral baby bonding leave, 26 week birth-parent maternity leave, and generous life, accident and disability insurance minimums

  • Employees who work onsite can enjoy free meals and snacks, and fun onsite experiences

Information collected and processed as part of your Google Operations Center (GOC) jobs profile, and any job applications you choose to submit, is subject to GOC's Applicant and Candidate Privacy Policy.

Google Operations Center (GOC) is committed to equal employment opportunities regardless of race, creed, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status or any other basis protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

To ensure a barrier-free interview, please mention any required assistance or specific arrangements in your application and confirm them with your recruiter.

To all recruitment agencies: Google Operations Center (GOC) does not accept agency resumes. Please do not forward resumes to our jobs alias, GOC employees, or any other organization location. GOC  is not responsible for any fees related to unsolicited resumes.

Thanks for your interest in this opportunity! Our recruitment team will contact you if your profile is a good fit for the role. If you don't hear from us within 2-3 weeks, please consider your application unsuccessful at this time. We value your patience throughout this time. For any questions, feel free to reach out to us at [email protected].

Top Skills

CSS
HTML
Marketing Automation Tools
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The Company
Dublin, Dublin
5,781 Employees
Year Founded: 2019

What We Do

At Google Operations Center, we provide caring and knowledgeable support for Google users and customers. From troubleshooting product issues to providing around-the-clock advertiser assistance, you can be part of the teams that help Google users and customers solve problems and accomplish their goals.

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