Key Outputs
• Build productive, professional relationships and strategic partnerships with key personnel in assigned customer accounts.
• Proactively assess, clarify, and validate customer needs on an ongoing basis.
• Consult with customers about equipment life cycles, maintenance and replacement budgets and other solutions that will lower their owning and operating costs and support customer success.
• Assist with quotes for parts, service, and equipment management solutions.
• Understand the full range of the dealership’s product offerings and how they are intended to meet business and customer needs.
• Responsible for marketing after sales products and services
• Liaison between Barloworld and customer accounts, business planning and / budgeting planning
• Where possible inspect all failed machines/components/parts with technical rep and advise / train / educate customers accordingly
• Compile and submit parts forecasting.
• Discuss machine and undercarriage inspection reports regularly with customers.
• Responsible for selling Caterpillar marketing initiatives.
• Parts quotations followed up and converted into sales.
• Promote part sales through service, achievement of targeted budget and effective expenses management
• Achievement of operations and customer monthly KPI’s
Qualification, Experience and Competencies
• Matric
• B. Tech Sales/Marketing Diploma or Certificate
• Qualified diesel/earthmoving equipment mechanic (or equivalent qualification).
• 5 years Caterpillar experience as an artisan
• Workplace competencies business development skills and knowledge
• Sound business communication skills (managerial and technical report writing critical in role)
• Sound technical knowledge of product brands.
• Sound business communication and basic financial management skills
• PC and Microsoft Office knowledge and behavioural competencies: relations skills
• Problem solving, analysis, attention to detail and listening
• Influencing and Negotiation
Skills Required
- Matric
- B. Tech Sales/Marketing Diploma or Certificate
- Qualified diesel/earthmoving equipment mechanic (or equivalent qualification)
- 5 years Caterpillar experience as an artisan
- Business development skills and knowledge
- Sound business communication skills, including managerial and technical report writing
- Sound technical knowledge of product brands
- Basic financial management skills
- PC and Microsoft Office knowledge
- Relationship/behavioural competencies
- Problem solving, analysis, attention to detail and listening
- Influencing and negotiation
What We Do
Barloworld Equipment is a leading provider of heavy machinery equipment solutions for the construction, agriculture, mining, transport and energy industries in Southern Africa. As an official Cat dealer, the company provides a wide range of earthmoving machines, genuine parts, and value-added services and support solutions, focusing on reducing downtime and operating costs for its clients.








