The Role
The Product Specialist leverages expertise in Adobe Experience Cloud to design and implement marketing solutions, supporting configurations and experimentation for real-world applications.
Summary Generated by Built In
Overview
The Product Specialist is a hands-on Adobe Experience Cloud expert who applies deep platform knowledge to shape scalable, implementable marketing solutions. This role brings strong fluency in Adobe Experience Platform (AEP) and adjacent applications—including Real-Time CDP, Customer Journey Analytics (CJA), and Adobe Journey Optimizer (AJO)—and partners closely with advisory and practitioner teams to translate platform capabilities into real-world solution approaches.
This role balances technical depth with practical execution, supporting configuration, pilots, and experimentation to validate feasibility and inform adoption.
What You’ll Do
What You Bring
Nice to Have
The Product Specialist is a hands-on Adobe Experience Cloud expert who applies deep platform knowledge to shape scalable, implementable marketing solutions. This role brings strong fluency in Adobe Experience Platform (AEP) and adjacent applications—including Real-Time CDP, Customer Journey Analytics (CJA), and Adobe Journey Optimizer (AJO)—and partners closely with advisory and practitioner teams to translate platform capabilities into real-world solution approaches.
This role balances technical depth with practical execution, supporting configuration, pilots, and experimentation to validate feasibility and inform adoption.
What You’ll Do
• Maintain deep working knowledge of Adobe Experience Platform, including data ingestion, schemas, identity, governance, and activation
• Apply hands-on expertise across RTCDP, CJA, and AJO to shape solution options and configuration approaches
• Review Adobe product documentation, release notes, and roadmaps to stay current on evolving capabilities
• Partner with Adobe product teams and internal experts to understand intended usage patterns and constraints
• Translate platform capabilities into clear solution patterns, tradeoffs, and implementation guidance
• Support pilots, proofs of concept, and test-and-learn initiatives by enabling and validating configurations
• Identify dependencies, risks, and feasibility considerations to inform roadmap and prioritization discussions
• Contribute platform-informed inputs to backlog refinement and adoption planning
What You Bring
• Hands-on experience with Adobe Experience Platform (AEP) in real implementations
• Working knowledge of RTCDP, CJA, and AJO, including how they connect and operate together
• Strong understanding of data modeling, identity resolution, activation flows, and integrations
• Experience supporting experimentation, pilots, or phased rollouts in Adobe environments
• Ability to explain platform concepts clearly to both technical and marketing stakeholders
Nice to Have
• Experience supporting B2B or account-based use cases in Adobe
• Familiarity with Marketo, Target, or Workfront in an Adobe ecosystem
• Experience documenting solution patterns or technical playbooksTop Skills
Adobe Experience Platform
Adobe Journey Optimizer
Customer Journey Analytics
Real-Time Cdp
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The Company
What We Do
Blue Acorn iCi is an e-commerce consulting firm that helps online retailers increase sales, profitability, and ROI.
