PRODUCT SENIOR SPECIALIST

Posted 10 Hours Ago
Be an Early Applicant
2 Locations
In-Office or Remote
Senior level
Industrial • Manufacturing
The Role
Coordinate market research, competitive product testing, brand performance analysis, packaging projects, promotional initiatives, PR plans, social media campaigns, and monthly reporting. The role monitors market share, evaluates product quality and positioning, collaborates with creative, category, digital marketing, and supplier teams, and supports brand growth objectives. Requires a bachelor’s degree, FMCG experience, marketing knowledge, analytical ability, communication skills, and proficiency in Microsoft Office.
Summary Generated by Built In
  1. Job Responsibilities & Tasks (Duties include but are not limited to)

( For Saudi Nationals Only )

 

  • Coordinate market research projects to develop new insights in order to sustain or improve the development / continuance of brand profile and architecture.

  • Initiate competitive product testing (lab analysis and in-use or panel tests) and evaluation activities that define gaps and opportunities in order to devise a suggested action plan in order to ensure that the product is on target consistent with brand positioning on a monthly basis (along with a reporting system).

  • Follow up with the category team that all the CCF are issued and set a monthly meeting with the brand manager to assess and evaluate the quality of the products.

  • Propose new/innovative promotional tools, online initiatives, marketing events, and PR plans in order to build a strong consumer relationship to achieve brand growth objectives within the allocated budget.

  • Coordinate approved packaging graphics projects working with the creative teams and suppliers to meet the set timelines for the product launches and promo mechanics requirements. 

  • Analyze retail audit reports (AC Nielson, EPOS …) in order to monitor brand market share, and track competitive moves, changes and proposes corrective actions to meet growth objectives. 

  • Manage social media communication and editorial campaigns on all platforms as per yearly set calendar in collaboration with digital marketing team.

  • Execute and present the monthly closing report with brand performance and Projects update.

 

  1. Required Job Qualifications & Competencies 

    1.  Education & Experience

  • Minimum bachelor's degree in business administration, MBA is a plus.

  • A minimum of 2-3 years of experience in FMCG.

  • In-depth knowledge of marketing and sales operations and processes.

  • Must be knowledgeable in a similar role.

  • Excellent written and verbal communication, presentation, and interpersonal skills.

 

Candidates are preferably with 

  • Business Graduate preferably marketing background ( Marketing Degree or Marketing work experience)
  • Analytical skills 
  • Microsoft office high proficiency
  • Good communication Skills.

Skills Required

  • Saudi nationality
  • Bachelor’s degree in business administration or a related field
  • Two to three years of experience in FMCG
  • In-depth knowledge of marketing and sales operations and processes
  • Experience in a similar role
  • Excellent written and verbal communication skills
  • Presentation and interpersonal skills
  • Business or marketing degree or marketing work experience
  • Analytical skills
  • High proficiency in Microsoft Office
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The Company

What We Do

Napco National is involved in Packaging & Consumer Disposables Manufacturing.

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