Your new role: Product Owner
Are you passionate about leveraging technology to drive business success? Do you have a knack for optimising platforms and collaborating with cross-functional teams to deliver impactful results? This role is for you.
As the Product Owner at Global, you'll play a key role in shaping the future of our technology platforms that support marketing initiatives. You'll work closely with teams across the business to enhance customer experiences, optimise initiatives, and ensure our platforms are driving measurable business value.
Strategic Ownership (50%)
Develop and manage Global's technology roadmap, ensuring it aligns with both business objectives and strategies
Establish key performance metrics (OKRs) for product initiatives, focusing on testing, learning, and continuous optimisation
Collaborate with cross-functional teams—including marketing, CRM, product development, and commercial—to drive new features, product enhancements, and improvements
Oversee the implementation and maintenance of attribution systems, ensuring clear measurement of performance
Contribute to the strategic development and implementation of the customer journey and key touch points for Self Service
Platform Optimisation (30%)
Manage and improve the performance of platforms that support marketing activities, ensuring seamless integration and user experience
Collaborate with the data team to analyse user behaviour and identify trends that provide actionable insights for product optimisation
Work closely with product teams, designers, and developers to refine platform offerings and deliver impactful features and campaigns
Day-to-Day Management (20%)
Monitor and report on the quality and performance of platforms, ensuring smooth functionality across email, web, and app channels
Coordinate A/B testing of different marketing options to identify the most effective approaches
Incorporate customer feedback into platform updates and product features
Regularly provide insights and updates on platform performance, ensuring transparency across the business
Think Big: You’ll have the opportunity to shape Global’s marketing technology roadmap, directly influencing key decisions and business outcomes.
Better Together: Work with a diverse group of talented teams across marketing, editorial, data, and commercial functions, driving strategic initiatives and delivering impactful results.
Own It: Take ownership of marketing platform improvements, from concept to execution, and see the direct impact of your work on the business and customer experience.
Keep it Simple: Focus on delivering user-friendly, efficient marketing technology solutions that simplify processes and enhance collaboration across teams.
In your first few months, you’ll have:
Developed a deep understanding of Global's platforms, driving optimisation strategies to improve customer engagement
Implemented A/B testing frameworks to evaluate different marketing approaches
Created and executed a test-and-learn strategy, enhancing channel effectiveness and improving platform performance
Established strong relationships with stakeholders, ensuring product initiatives are aligned with broader business objectives
Proven Experience: Significant experience in product management, particularly with platforms that support marketing activities
Technical Competence: Strong technical knowledge of relevant platforms, with the ability to manage technical configurations and create HTML content
Cross-Functional Collaboration: Experience working with multiple teams to drive product enhancements and deliver results
Data-Driven Mindset: Ability to analyse and interpret data to identify trends and optimize strategies, making data-backed decisions to drive business outcomes
Testing Expertise: Experience setting up and analysing A/B tests to determine effective approaches
Agile Methodology: Familiarity with agile methodologies and experience working in an agile product development environment
Tools in Scope: Relevant marketing platforms and analytics tools such as Braze, Wordpress, SEMRush and other SEO platforms
Similar Jobs
.jpg)
What We Do
The UK and Europe’s largest Radio & Outdoor company, Global is home to respected, national market-leading media brands broadcasting across the UK on DAB & FM and around the world on Global Player, including Heart, Capital, LBC, Capital XTRA, Capital Dance, Classic FM, Smooth, Radio X and Gold.
Global Player allows listeners to enjoy all of Global’s radio brands, award-winning podcasts, and expertly curated playlists, in one place in app, on web and on smart speakers.
Global is also one of the leading Outdoor companies in both the UK & Europe, with over 253,000 sites reaching 95% of the UK population. Global’s extensive and diverse outdoor portfolio encompasses Transport for London’s Underground network, almost all major UK airports including Gatwick, the UK’s largest portfolio of roadside posters and premium digital screens in prime locations, as well as the UK’s largest network of buses including all major cities.
On-air, on Global Player and with our outdoor platforms combined, Global reaches 51 million individuals across the UK every week, including 26.3 million on the radio alone.
