Product Marketing Specialist

Posted 3 Days Ago
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London, Greater London, England
In-Office
Junior
Artificial Intelligence • Fintech • Information Technology • Machine Learning • Financial Services
The Role
The Product Marketing Specialist will create marketing content, define product value for various personas, assist in product launches, and collaborate with marketing teams.
Summary Generated by Built In

What you will love about Sidetrade and why you should be working here:

Are you interested in joining a fast-growing international company that is a leader in its market? Are you ready to tackle stimulating challenges targeting large enterprises? Passionate about Technology and Global Organizations?

Come and join us! Sidetrade is a global SaaS provider recognized as a Leader by Gartner in its Magic Quadrant. https://go.sidetrade.com/GartnerMagicQuadrant22.html .

Sidetrade is a fast-growing international software company that is transforming the Order-to-Cash process for global enterprises. Its AI-powered SaaSO2C Intelligence platform digitizes the financial customer journey, empowering CFOs to secure and accelerate cash flow generation. Recognized as a leader in Gartner's Magic Quadrant for two consecutive years, Sidetrade fosters a culture of innovation, collaboration, and customer-centricity from its locations across the globe, with headquarters in Europe and North America.


Requirements

Mission 

As a Product Marketing Specialist, you are responsible for articulating the value of a portfolio of our product that include: Credit, Invoicing, Cash Apps, Collections, Deductions, Data/AI and technology.

What you’ll be doing: 

  • Create and deliver content / assets / collateral appropriate for each stage in the buying cycle per product line.
  • Define unique business value for each solution by personas and industries. 
  • Assist with the content creation for email marketing campaigns. 
  • Work with product management to plan and execute product launches. 
  • Align with field marketing on annual planning to ensure content supports marketing objectives. 

What you’ll need to be successful:

  • 2+ years of product/content marketing experience in B2B enterprise software; experience with AI software and/or software targeting sales, marketing or financial decision makers is a plus. 
  • Strong organizational skills with experience of delivering projects to deadlines and prioritizing workload. 
  • Examples of marketing assets you developed with clear explanation on how they were used. 
  • Experience of working with brand guidelines and corporate identity. 
  • Proven experience of building effective relationships with a variety of cross-functional stakeholders. 
  • Excellent verbal, written, visual/presentation skills in English.  
  • BA/BS preferred.

At Sidetrade, we cultivate a multicultural environment that fuels innovation. With over 22 nationalities represented, we strongly value diversity, gender equality, inclusivity, and fairness. As an equal opportunity employer, we reject all forms of discrimination and harassment. Your unique contributions are celebrated, driving collective success in our inclusive workplace.

Discover more on www.sidetrade.com

Agencies

Only applications from invited agencies through the Workable portal will be accepted. Unsolicited CVs sent directly to managers or HR will not incur any fees.

Top Skills

AI
Marketing Automation Software
SaaS
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The Company
HQ: Houston, TX
329 Employees
Year Founded: 2000

What We Do

Sidetrade is a fast-growing international SaaS company with a solid 21-year track record. It is listed on Euronext Growth.

Sidetrade simplifies the way businesses accelerate order-to-cash. Its next-generation AI self-learning technology, called Aimie, helps businesses unlock customer value.

Fuelled by an unrivalled database consisting of millions of worldwide B2B customer payment experiences, Aimie automatically provides customer predictive analytics. She delivers actionable insights that enable teams to make data-driven decisions they can trust. Aimie also provides automation to get better results than purely manual or ERP-driven solutions.

Sidetrade’s unique approach to AI unlocks the ability of any organization to leverage intelligent automation and sophisticated machine learning algorithms that maximise business value:
• gain control and visibility of the order-to-cash process
• secure and grow sales by reducing churn, and increasing upsell and cross-sell
• accelerate cash generation by driving collection productivity and sales collaboration.

Aimie is a valued teammate, who deals with repetitive, time-consuming tasks, so that her human co-workers can concentrate on their core business: increasing customer value and revenue.

Aimie is a real game-changer in collaborative intelligence- a system whereby individuals and machines contribute to problem solving in complementary ways. Artificial intelligence in support of natural intelligence empowers teams to work faster, and smarter.

From large multinationals to mid-size enterprises worldwide, thousands of companies already use Sidetrade's SaaS technology to embed a cash culture and optimize complex order-to-cash operations. Customers include: TechData, Nespresso, Expedia, Manpower, Inmarsat, Hearst Magazines, Cordant Group, PageGroup, Chubb, XPO Logistics, Veolia, Vinci....

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