What you'll do:
- Messaging & Positioning: Develop clear, differentiated messaging and positioning for our demand-side solutions
- Go-to-Market (GTM): Support go-to-market planning by creating foundational materials such as pitch decks, one-pagers, FAQs, and product external communication campaigns (emailing)
- Sales Training: Communicate our product value—working closely with Sales, Sales Enablement, and Marketing teams.
- Market & Competitive Intelligence: Conduct market, customer, and competitive analysis to build positioning and influence product evolutions
- Customer & Use Case Definition: Help define target customer segments, understand key pain points, and articulate how our solutions address their need
- Project Management: Coordinate day-to-day Product Marketing tasks and collaborate closely with key stakeholders in Product, Sales, Sales Enablement and Marketing
Who You Are:
- You have a solid understanding of digital advertising and the programmatic ecosystem
- You bring 2 -5 years of experience in a product marketing, marketing, or product-focused role—ideally within the ad tech or media industry.
- You're a quick learner who can take technical concepts and translate them into clear, compelling marketing messages
- You are data-driven and comfortable using insights to inform messaging and go-to-market strategies
- You’re a strong communicator—both in writing and presentations—and excel at simplifying complex ideas
- You’re highly organized, with strong project management skills: able to manage multiple priorities, stakeholders, and deadlines
- You collaborate well across teams and are an effective team player
Equativ Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Equativ and has not been reviewed or approved by Equativ.
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Fair & Transparent Compensation — Compensation is framed as generally fair and market-aligned in multiple contexts, with stronger competitiveness appearing in senior and certain commercial roles. Role-and-location variation is explicitly called out, implying compensation is benchmarked differently across geographies and functions.
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Leave & Time Off Breadth — Time-off offerings are positioned as generous, and flexibility in how time is used is repeatedly emphasized. Hybrid or flexible schedules appear as a consistent part of the total rewards value proposition.
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Career-Linked Recognition & Rewards — Learning support and development programs are highlighted as meaningful non-cash rewards that enhance the overall package. Global mobility opportunities (e.g., cross-office programs) are presented as an additional form of reward tied to career experience.
Equativ Insights
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What We Do
As a leading independent ad tech platform, we provide brand and privacy-safe solutions that empower our clients to achieve maximum results. We offer the market an independent ad server, SSP, buyer tools, media services, and more. This combination of engineering excellence and client expertise helps us serve the interests of both the supply-side and the demand-side with equal professionalism and technical sophistication. And, as we work toward fulfilling on the promise of advertising technology, we also keep the consumer and their rights in mind in all we do Our objective? Disrupt the digital advertising industry through high-performance solutions, innovative formats, and exceptional quality. Our pride? A global and diverse team that flourishes through a corporate culture advocating ownership and who live through three essential values: Be brave, Be thoughtful, Be together.
Why Work With Us
Accelerate your career. Our global training events, online training courses, and fantastic people leaders offer unlimited opportunities to develop and grow your career. Take a break. When you work hard we know you also need to rest. We offer generous time off and parental leave policies, as well as mental health and wellness activities.
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