Product Marketing Manager

eClinical Solutions helps life sciences organizations around the world accelerate clinical development initiatives with expert data services and the elluminate Clinical Data Cloud – the foundation of digital trials. Together, the elluminate platform and digital data services give clients self-service access to all their data from one centralized location plus advanced analytics that help them make smarter, faster business decisions. 

You will make an impact: 

The Product Marketing Manager will play a pivotal role in defining and executing go-to-market strategies for our eClinical solutions, including elluminate, RBQM, data management platforms, AI/ML-powered analytics, and biometrics services. This role requires a strong understanding of the clinical research landscape and the ability to effectively communicate our products’ value to CROs, biopharma, and other life sciences organizations. You will work cross-functionally with product, sales, customer success, and marketing teams to ensure alignment and drive growth.

Accelerate your skills and career within a fast-growing company while impacting the future of healthcare. 

Your day to day: 

• Positioning & Messaging 
  o    Craft compelling positioning and messaging for eClinical solutions products and services that resonate with our key personas
  o    Collaborate with product and sales teams to develop tailored messaging for different audiences and use cases
• Sales Enablement 
  o    Equip the sales team with essential resources, including pitch decks, case studies, FAQs, and competitive insights, to effectively communicate product value
  o    Deliver training sessions and provide ongoing support to sales and customer success teams to ensure consistent and accurate product messaging
  o    Lead product launches, coordinating with cross-functional teams to ensure successful execution and maximum impact
• Market Research & Competitive Analysis 
  o    Conduct regular market research to stay current with industry trends, regulatory changes, and competitors, especially in areas such as RBQM, clinical data management, and AI/ML applications in clinical trials
  o    Provide insights to influence product roadmap and marketing strategies based on evolving customer needs and competitive landscape
• Customer & Market Insights 
  o    Actively engage with clients, industry experts, and other stakeholders to gain insights into customer challenges and evolving clinical trial needs
  o    Collaborate with product management to incorporate feedback into product development and enhancements
• Content Development 
  o    Develop high-quality content for various marketing channels, including website copy, white papers, webinars, blogs, and email campaigns, that showcases our products’ value
• Other duties as assigned
  

Take the first step towards your dream career. Here is what we are looking for in this role. 

Qualifications:  

• Bachelor’s degree or equivalent work experience preferred
• 5+ years of experience in product marketing preferred
• Experience in the clinical research, healthcare, or life sciences technology sector
  
• Deep understanding of clinical research processes, clinical trials, and related regulatory requirement
• Proven track record of developing and executing successful go-to-market strategies for complex products
• Exceptional written and verbal communication skills, with the ability to translate technical features into customer-centric benefits
• Strong analytical and project management skills
• Collaborative team player with experience working in a cross-functional environment
  

Accelerate your skills and career within a fast-growing company while impacting the future of healthcare. We have shared our story, now we look forward to learning yours!

eClinical is a winner of the 2023 Top Workplaces USA national award! We have also received numerous Culture Excellence Awards celebrating our exceptional company vision, values, and employee experience. See all the details here: https://topworkplaces.com/company/eclinical-solutions/

eClinical Solutions is a people first organization. Our inclusive culture values the contribution that diversity brings to our business. We celebrate individual experiences that connect us and that inspire innovation in our community. Our team seeks out opportunities to learn, grow and continuously improve. Bring your authentic self, you are welcome here!

We are proud to be an equal opportunity employer that values diversity. Our management team is committed to the principle that employment decisions are based on qualifications, merit, culture fit and business need.