We are an outcomes-focused learning company with a steadfast focus on improving learning environments, one classroom at a time. Working with us means joining a remote team of diverse, committed, mission-driven employees who are inspired by our vision, dedicated to our customers, and ready to roll up their sleeves. Guardians put their heads together to solve problems, learn together from experiments that fail, and stand together by their work with full accountability. We balance our diligence with an inclusive culture that invites everyone to bring their whole self to work. Join us and learn why “I love the people here” is one of the most frequent comments we hear from Guardians.
The Role
We are looking for a Product Marketing Manager to drive go-to-market execution and contribute to product marketing strategy across our K-12 portfolio. This role is ideal for a hands-on marketer who thrives in a fast-paced environment, can manage competing priorities, and is excited about translating product innovation into impactful marketing and sales outcomes.
You will work across multiple products in our portfolio, partnering closely with product and go-to-market teams to drive revenue growth and deliver value to GoGuardian customers. This role reports to the Senior Manager, Product Marketing and will own key areas of go-to-market execution while actively contributing to positioning, messaging, and broader strategic initiatives.
What You’ll Do:
- Support the development and execution of go-to-market strategies for GoGuardian products across multiple segments.
- Partner with senior product marketing leadership to develop product positioning and messaging
- Assist in market research and competitive analysis to identify trends, customer needs, and opportunities for differentiation.
- Own execution of product launches and feature releases, including coordinating timelines, developing briefs, and ensuring cross-functional alignment.
- Create high-quality assets such as sales collateral, product one-pagers, presentations, and digital content.
- Support sales enablement efforts by helping develop materials, training content, and internal documentation.
- Analyze campaign and product performance data to identify insights and recommend optimizations.
- Collaborate cross-functionally with product management, sales, customer success, and broader marketing teams.
- Contribute to scalable processes and workflows that improve team efficiency.
Who You Are:
- 4–6 years of product marketing or related experience (e.g., marketing, product, sales enablement) in a B2B environment.
- Experience developing strategic product marketing plans, including positioning, segmentation, and go-to-market planning.
- Experience supporting product launches or campaigns from planning through execution.
- Ability to synthesize customer insights, market data, and product information into clear, compelling messaging.
- Highly collaborative with strong communication skills and comfort working cross-functionally.
- Analytical mindset with the ability to interpret data and translate it into actionable insights.
- Proactive, organized, and able to manage multiple priorities in a fast-paced environment.
- Customer-centric mindset and curiosity about the K-12 education landscape.
- Strong work ethic, combining bias for action with innovative thinking
- Understanding of the K-12 education market is preferred.
- Eager to take initiative in a fast-paced, ever-changing, dynamic environment.
- Fueled by the opportunity to truly impact the education landscape.
- Something else? Tell us! We want to learn more about you
What We Offer
- Competitive pay, complete health insurance, 401(k) matching, and an employee equity plan.
- Flexible time off, paid holidays, paid parental leave, and a paid year-end holiday break.
- A robust catalog of benefits that support your professional growth and personal wellbeing, including work from home funds, fertility & adoption reimbursement, and more.
Plus the intangible:
- A varied and challenging role in an innovative, global company.
- Supportive, driven colleagues who have your back and share your passion.
The typical base salary range for this position is $100,000 - $125,000 per year. The range displayed on this job posting reflects the minimum and maximum target for new hire base pay for this position and your pay will be determined by a variety of factors, including your primary work location, skills, qualifications and experience. Additional benefits information is listed on our careers page.
Please share this with your friends or co-workers who may be interested in working at GoGuardian! We have multiple openings and are always looking for talented people.
Skills Required
- 4-6 years of product marketing or related experience in a B2B environment
- Experience developing strategic product marketing plans
- Ability to synthesize customer insights into messaging
- Strong communication skills
- Understanding of the K-12 education market
GoGuardian Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about GoGuardian and has not been reviewed or approved by GoGuardian.
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Healthcare Strength — Healthcare premium support is positioned as generous, with most employee premiums covered and partial dependent support. Company-paid disability coverage and access to an employee assistance program add to the overall health and protection offering.
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Parental & Family Support — Parental leave is described as substantial and is paired with fertility and adoption reimbursement. These provisions suggest meaningful support for family-building and caregiving needs.
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Wellbeing & Lifestyle Benefits — Remote-work support includes a monthly work-from-home stipend alongside wellbeing resources like counseling support. Professional development and other lifestyle-oriented extras are also presented as part of the package.
GoGuardian Insights
What We Do
At GoGuardian, we’re helping shape the future of digital learning by providing educators, students, and schools with tools to create equitable and engaging learning environments. Together, we build innovative solutions to empower students, deliver insights, encourage experimentation, and reduce inequity. We’re growing fast and looking for passionate team members to join us!
Why Work With Us
Our team is made up of a diverse group of highly motivated, mission-driven individuals. As a remote-first company, most of our teammates work from the space that suits them best, wherever they may live. To collaborate in person, we have beautiful headquarters in sunny El Segundo, California.
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