Product Marketing Manager

Posted 23 Days Ago
Hiring Remotely in USA
Remote
Mid level
Blockchain • Information Technology • Web3
The Role
Manage product marketing for Polygon Labs' Open Money Stack, including positioning, GTM execution, and demand generation across a multi-product B2B platform.
Summary Generated by Built In
About Polygon Labs

Polygon Labs is a global blockchain payments company building and operating infrastructure to move money instantly, reliably, and at internet scale, with the mission to move all money onchain. It is building the Polygon Open Money Stack, an open and integrated stack of services and technologies to instantly and reliably move money anywhere, and put it to work. Its infrastructure has facilitated trillions of dollars in onchain value transfer and supported millions of transactions daily for some of the globe's largest banks, fintechs, enterprises, and consumer applications.

Your Role

Polygon is building the Open Money Stack - an API-driven product for money movement built on blockchain settlement. You will own product marketing across our product suite, covering positioning, GTM execution, sales enablement, and demand generation. You will report directly to the Head of Marketing and work closely with product, BD, and the executive team.

Your Responsibilities
  • Own positioning and messaging across our product suite, ensuring every product has a clear, consistent narrative that supports BD and go-to-market activity.

  • Own GTM strategy and execution from end to end — including website, sales enablement, and campaign creative — for product launches across the suite, setting the direction for what to launch, when, and why.

  • Build and run active demand engines for each product — paid campaigns on LinkedIn, email nurture sequences, landing pages that convert, content publishing on a regular cadence. "Active" means live in market and being iterated on, not a positioning doc sitting in a folder.

  • Equip BD with materials they actually use: pitch decks, product one-pagers, battlecards, objection handling guides. Sit in on BD syncs to gather market intelligence directly — what buyers ask, where deals stall, what objections come up repeatedly — and turn that into materials that improve over time.

  • Build the launch infrastructure that doesn't exist yet: a repeatable GTM playbook that moves a product update from engineering to in-market content in days, not weeks. Own the measurement too — track time-to-market, BD material adoption, and campaign performance per product so decisions get made on data, not anecdotes.

  • Build agent-driven workflows using Claude or Codex and connected tooling so repeatable marketing tasks — asset generation, competitive monitoring, campaign production — run with minimal intervention. Your goal is to spend your time on judgment and strategy, not manual production.

  • Use Claude or Codex to compress full launch asset sets from a single positioning source of truth: one-pagers, landing page variants, email sequences, ad copy, and BD talk tracks generated in a single pass, then reviewed and shipped. AI handles the production volume; you own the strategic inputs and the quality bar.

What You'll Need
  • A track record of shipping product marketing across a multi-product B2B platform. You have managed positioning and GTM for products that sell individually and as a bundled platform simultaneously.

  • Proof of execution, not just strategy. Your portfolio should include live campaigns, published landing pages, and sales materials that perform.

  • The ability to absorb technical concepts and immediately translate them for ICPs. You will sit in product meetings about complex infrastructure and API products and walk out with a clear point of view on what matters to the customer. You do not need to be an engineer — you need to know how to make infrastructure credible and relevant to buyers.

  • Proven AI fluency at a systems level. You should be able to describe a workflow you built that runs without you — a launch pipeline, a competitive monitoring agent, a campaign generation system. Using Claude for first drafts is table stakes; we need someone who builds repeatable systems on top of AI tooling so the output compounds. Daily AI usage in this role is a baseline expectation, not a nice-to-have.

  • High agency and fast judgment. You see what needs to happen, do it, and tell people after. You do not wait for a brief, a kickoff meeting, or a perfect project plan. When something is 80% right, you ship and iterate. If your natural instinct is to refine through multiple review cycles before anything goes live, this is the wrong pace for this team.

  • Writing sharp enough to publish without heavy editing. You will write landing pages, one-pagers, ad copy, email sequences, and blog posts. There is no content team taking your brief and turning it into copy.

Preferred Qualifications
  • Experience in payments or fintech .

  • Experience marketing API or platform products.

  • Experience marketing a growth-stage SaaS company is also valued.

  • Experience as the primary PMM at a growth-stage startup where you owned the full loop from positioning through execution without a large team beneath you.

  • Experience at a company mid-pivot or repositioning — you have navigated the moment where the old narrative no longer fits and the new one is not yet locked, and you have helped close that gap.

Polygon Labs Perks

The goal of the Polygon Labs total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan includes the following benefits for our full time employees:

  • Remote first global workforce

  • Industry leading Medical, Dental and Vision health insurance*

  • Company matching 401k with 3% match*

  • $1,500 Home Office Set Up Allowance (life-time max)

  • $75 Monthly internet or phone reimbursement

  • Flexible Time Off

  • Company issued laptop

  • Egg freezing, mental health, and employee wellness benefits

*In certain countries medical, dental and vision is fully covered for employees & their dependents. This is country and plan specific.

*401k is for United States employees only

Polygon Labs is committed to a diverse and inclusive workplace and is an equal opportunity employer. We do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Polygon Labs is committed to treating all people in a way that allows them to maintain their dignity and independence. We believe in integration and equal opportunity. Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process. We will work with all applicants to accommodate their individual accessibility needs.

If you think you have what it takes, but don't necessarily meet every single point on the job description, please still get in touch. We'd love to have a chat and see if you could be a great fit.

Learn More about Polygon Labs

Website | Twitter | Telegram | Reddit | Discord | Instagram | Facebook | LinkedIn

Skills Required

  • Track record of shipping product marketing across a multi-product B2B platform.
  • Proof of execution with live campaigns and sales materials that perform.
  • Ability to absorb technical concepts and translate for customers.
  • Proven AI fluency and ability to build repeatable systems with AI tooling.
  • High agency and fast judgment in marketing execution.
  • Strong writing skills for creating marketing content.
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The Company
571 Employees
Year Founded: 2017

What We Do

Polygon is the first well-structured, easy-to-use platform for Ethereum scaling and infrastructure development. Its core component is Polygon SDK, a modular, flexible framework that supports building multiple types of applications. Using Polygon, one can create Optimistic Rollup chains, ZK Rollup chains, stand alone chains or any other kind of infra required by the developer. Polygon effectively transforms Ethereum into a full-fledged multi-chain system (aka Internet of Blockchains). This multi-chain system is akin to other ones such as Polkadot, Cosmos, Avalanche etc with the advantages of Ethereum’s security, vibrant ecosystem and openness. With Polygon, new features are being built around the existing proven technology to expand the ability to cater to diverse needs from the developer ecosystem. Polygon will continue to develop the core technology so that it can scale to a larger ecosystem. The $MATIC token will continue to exist and will play an increasingly important role, securing the system and enabling governance.

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