Product Marketing Manager (Mandarin Bilingual)

Posted 19 Days Ago
Hiring Remotely in San Francisco, CA, USA
In-Office or Remote
Mid level
AdTech • Marketing Tech
The Role
The Product Marketing Manager will lead go-to-market strategies for an AI product, manage launches, create marketing content, and drive community growth initiatives.
Summary Generated by Built In

We are looking for a hands-on Product Marketing Manager to join a fast-moving team launching a new AI SaaS product focused on SMBs. This product is a no-code voice agent platform that helps businesses automate customer interactions, including bookings, reservations, and support.

This is a 0→1 role where you’ll work closely with founders and the Head of GTM to build the product marketing foundation from scratch, covering user insights, messaging, content, and launch execution.

Employment Type: Full-time (Initial 3-month contract: April–June 2026, with potential for extension or conversion).


RequirementsKey Responsibilities

PRODUCT MARKETING

  • Conduct user interviews and customer research, synthesising insights into actionable product and marketing recommendations.
  • Build foundational product marketing assets, including knowledge base content, help guides, FAQs, and onboarding documentation.
  • Create demo videos and use case content, including scripting, recording, and editing product walkthroughs.
  • Develop and refine product positioning, messaging, and value propositions based on real user feedback.
  • Establish a feedback loop between users and product teams to accelerate product-market fit.

LAUNCH & PARTNER MANAGEMENT

  • Project manage Product Hunt launch agency, ensuring deliverables, timelines, and launch readiness.
  • Coordinate with KOL / influencer agencies, ensuring content quality, alignment, and timely execution.
  • Collaborate with internal stakeholders across product, GTM, and leadership teams to ensure cohesive execution.
Requirements
    • At least 3-7 years of experience in product marketing for SaaS or AI products, ideally in early-stage or startup environments.
    • Proven ability to build product marketing foundations (documentation, demos, messaging) from scratch.
    • Strong experience conducting user interviews and translating insights into product and GTM improvements.
    • Ability to create content independently, including writing and producing demo or product walkthrough videos.
    • Experience managing external agencies and multiple workstreams.
    • A hands-on, execution-focused mindset with the ability to operate in a fast-moving environment.

Nice-to-Have

    • Based in or familiar with the San Francisco Bay Area ecosystem.
    • Fluent in Mandarin for cross-border collaboration.
    • Experience with Product Hunt launches (direct or via agency).
    • Exposure to AI, voice AI, conversational AI, or developer-focused products.
    • Experience with community events, hackathons, or developer engagement initiatives. 

Top Skills

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The Company
HQ: San Francisco, California
251 Employees
Year Founded: 2015

What We Do

Hire Digital helps enterprises and high-growth startups build and enhance their digital capabilities with a world-class network of digital marketers, developers, and designers. We have enabled companies like Philips, 3M, Roche, AXA, Unilever, and many more to reduce overheads and boost efficiency. Our rigorous screening process enables us to curate top talents in as little as 48 hours with a first match success rate of 96%, helping our clients to accelerate time to market and achieve their business goals. Handpick talents and build your on-demand teams to gain control of your key priorities, plan seasonal resources, and launch pilots to success.

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