Product Marketing Manager

HockeyStack is an Applied AI company on a mission to automate sales, marketing, and customer success for B2B companies. We build the most complete and accurate picture of the B2B buyer by integrating with every tool your team uses, partnering with third-party data providers, and deploying custom AI research agents. We use this data to power applications that automate high-value, high-complexity workflows across the go-to-market and revenue teams. Our core products include:

• Marketing Intelligence – instantly answers questions like “What led to that sudden drop in pipeline?”

• Account Intelligence – surfaces next-best actions to help reps move target accounts toward conversion

Since launching in January 2023, we’ve come through Y Combinator, raised a $26M Series A led by Bessemer. We’re growing 3× year-over-year, have hit multimillion ARR, and process over 60 TB of GTM data monthly. Based at our San Francisco HQ, we operate fully in-person, move fast and hire people who are ready to win.

HockeyStack is growing fast — with 3× revenue in the past year, a breakout product, and customers scaling just as quickly. We are looking for a passionate Product Marketing Manager to join our team and own the storytelling and strategy around our product’s value.

As a Product Marketing Manager, you will become the in-house expert on HockeyStack. You’ll craft compelling content, engage deeply with customers, and bring fresh ideas to the table to help us scale rapidly. This role is perfect for someone who thrives in a fast-paced environment, loves talking to users, and isn’t afraid to roll up their sleeves to get things done.

1. Content Creation & Strategy:

   • Develop and own core pillars of our content strategy, including use cases, workflows, templates, and actionable insights.

   • Write high-impact content that resonates with our target audience, communicates product value, and drives engagement.

2. Customer Insights & Collaboration:

   • Engage with customers regularly to understand their needs, pain points, and success stories.

   • Use insights from customer conversations to inform content, product positioning, and messaging.

3. Innovation & Execution:

   • Continuously ideate and test new ways to showcase HockeyStack’s value across multiple channels.

   • Move quickly from idea to execution, measuring the impact of your efforts and iterating for success.

4. Cross-Functional Leadership:

   • Collaborate with the product, sales, and customer success teams to align messaging with product updates and go-to-market strategies.

   • Ensure consistent communication of our brand’s value across all customer touchpoints.

• Experience:

  • 2+ years of product marketing experience, ideally in SaaS.

  • Proven track record of creating impactful content and driving customer engagement.

• Skills:

  • Exceptional writing and storytelling skills, with an ability to simplify complex ideas.

  • Strong understanding of marketing workflows and B2B buyer journeys.

  • Ability to quickly learn and articulate the value of technical products.

• Mindset:

  • Self-starter with a bias toward action and a drive for results.

  • Comfortable working in a dynamic, fast-paced environment.

  • Customer-obsessed, with a passion for creating meaningful user experiences.

We’re at an inflection point. The product is proven, the market is massive, and the opportunity is wide open. You’ll be joining a company with real traction, rapid growth, and meaningful backing—where every person still shapes the outcome. This isn’t just a job. It’s a chance to build something category-defining with people who care deeply about doing it right.

As part of our San Francisco, California-based team, the on target earnings range for this role is $140,000– $160,000 USD annually, depending on experience and qualifications.

HockeyStack is proud to be an Equal Opportunity Employer. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other legally protected status. We celebrate diversity and are committed to fostering an inclusive environment for all employees.