Product Marketing Manager

Posted 3 Days Ago
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Atlanta, GA
In-Office
Senior level
Real Estate • Software
The AI Workplace Management Platform.
The Role
The Product Marketing Manager will lead go-to-market strategies, create messaging for products, analyze customer insights and sales enablement, leveraging AI tools for improvements.
Summary Generated by Built In

About OfficeSpace: 

OfficeSpace is the AI workplace management platform that helps teams plan, connect, and perform in the modern workplace. As a performance-based, PE-backed company, we hire based on merit and a willingness to do what it takes to succeed long-term. You’re a great fit for the role if you’re entrepreneurial, passionate, motivated by building at light speed, and an Agentic AI early adopter. Our world-class teams operate in the US, Canada, and Costa Rica in a culture of trust, respect, growth, and impact.  

About the Role

We’re looking for a Product Marketing Manager who blends strategic storytelling, customer insight, and data-driven execution with a passion for using AI tools to work smarter and expand impact. You’ll lead go-to-market planning, positioning, and messaging for key products and features, ensuring our teams and customers deeply understand our value. You’ll collaborate across Product, Growth, and Sales to launch effectively, drive adoption, and reinforce our market leadership.

Key ResponsibilitiesGo-to-Market & Positioning
  • Own GTM strategy and execution for major launches and initiatives.
  • Develop differentiated messaging and value propositions tailored to personas and verticals.
  • Partner with Product and Growth Marketing to align roadmap, narrative, and campaigns.
  • Build launch toolkits and internal enablement materials for Sales and CS.

Use AI for faster research, message testing, and content iteration.

Market & Customer Insights
  • Analyze customer feedback, win/loss data, and competitive signals to inform strategy.
  • Use AI and analytics tools to synthesize insights and spot emerging opportunities.

Maintain and evolve our competitive intelligence program.

Sales Enablement & Content Partner
  • Create core assets—pitch decks, one-pagers, product sheets, FAQs, and case studies.
  • Partner with Sales Enablement to ensure consistent messaging and readiness.

Leverage generative AI tools to scale high-quality content and personalization.

Demand Alignment
  • Collaborate with Demand Gen and ABX to help translate product stories into pipeline.
  • Support thought leadership, webinars, and content campaigns that drive awareness and conversion.

Use AI to test and optimize messaging and creative performance.

Analytics & Reporting
  • Track launch success, adoption, and message resonance across channels.
  • Report on product engagement, retention, and GTM performance.

Translate data into actionable recommendations for Product and Marketing leadership.

Operations & Process
  • Document frameworks and workflows for repeatable GTM excellence.
  • Train peers on AI-assisted tools and processes that boost productivity.

Continuously evaluate and integrate emerging AI marketing technologies.

What You Bring
    • 5+ years of product marketing experience in B2B SaaS or technology.
    • Proven ability to lead cross-functional launches and craft clear, differentiated narratives.
    • Strong understanding of buyer journeys and go-to-market alignment.
    • High comfort with AI tools (e.g., ChatGPT, Jasper, Notion AI, HubSpot AI, Grammarly).
    • Analytical mindset with experience using data to guide decision-making.
    • Excellent communicator and collaborator with strong project management skills.

Why OfficeSpace?

  • High-Performance Culture: At OfficeSpace, we believe in the power of accountability, focus, and drive. Our A-Player team members work together to deliver measurable, meaningful results. We recognize and reward those who push boundaries and achieve excellence.
  • Ownership and Accountability: We trust our employees to take full ownership of their roles, providing the autonomy to innovate and the support to succeed. We seek individuals who are self-motivated and thrive in an environment where they can drive impactful outcomes.
  • Technology-Forward: As a company invested in cutting-edge technology, we integrate AI and other advanced solutions across our platform to enhance productivity, customer experience, and process efficiency. Our team members are excited by the potential of AI and proactively explore ways it can drive our success.
  • Growth Mindset: Continuous learning and improvement are integral to our culture. We encourage our team to embrace challenges, seek knowledge, and develop both personally and professionally.
  • Innovation and Agility: We foster a dynamic, fast-paced environment where fresh ideas and bold solutions are celebrated. We embrace change and thrive on turning challenges into opportunities, with a team that is agile, proactive, and resilient.
  • Collaborative, Results-Driven Environment: We value purposeful collaboration that leads to shared success and stronger results. While our team members are independent, they recognize the value of working together to drive our mission forward.
  • Competitive Benefits and Rewards: OfficeSpace offers comprehensive and competitive benefits packages globally, designed to support our team’s health, well-being, and financial security. We invest in our people so they can excel.
    OfficeSpace is committed to building and promoting a diverse workforce and celebrates the unique qualities that individuals of various backgrounds and experiences offer. We are committed to basing all employment-related decisions upon valid job-related factors without regard to race, color, sex (including pregnancy, sexual orientation, and gender identity), age, religion, national origin, genetic information, military status, veteran status, physical or mental disability, or any other status protected by law. 

Top Skills

Ai Tools
Chatgpt
Grammarly
Hubspot Ai
Jasper
Notion Ai
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The Company
HQ: Escazú
180 Employees
Year Founded: 2004

What We Do

OfficeSpace is the AI workplace management platform that helps teams plan, connect, and perform in the hybrid office. More than 1,650+ global teams, including Scotiabank, Capital One, Boston Consulting Group, KPMG, and OpenAI use our intuitive software to gain critical insights on real estate, plan smart spaces, manage visitors, track assets, and create exceptional experiences for employees.

Why Work With Us

OfficeSpace fosters innovation, ownership, and inclusivity. We act with integrity, embrace growth, prioritize accountability, and value diverse voices. We’re committed to ethical AI, environmental impact, and supporting our team with flexible, hybrid work. Together, we shape the future of work.

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