Product Marketing Manager

Reposted 8 Days Ago
Hiring Remotely in USA
Remote
123K-188K Annually
Mid level
Artificial Intelligence • Consumer Web • Enterprise Web • Mobile • Productivity • Software • App development
The most productive email app ever made
The Role
As a Product Marketing Manager, you'll lead go-to-market strategies for AI and Calendar products, crafting narratives and collaborating to drive adoption and revenue growth.
Summary Generated by Built In
SUPERHUMAN 👉

We exist so that professionals end each day feeling happier, more productive, and closer to achieving their potential.

Our customers get through their inboxes twice as fast; many see inbox zero for the first time in years.

Today we are…

  • The fastest email experience in the world

  • Loved and adored: see what our customers say

📣 We've joined forces with Grammarly to build the AI-native productivity suite of the future, with Superhuman as the central communication layer. This partnership accelerates our mission to help professionals achieve their potential — now at even greater scale.

Come shape the future of email, communication, and productivity!

BUILD LOVE 💜

At Superhuman, we deeply understand how to build products that people love. We incorporate fun and play; we infuse magic and joy; we make experiences that amaze and delight.

It all starts with the right team — a team that deeply cares about values, customers, and each other.

CREATE MASSIVE IMPACT 🚀

We're not solving a small problem, and we're not addressing a small market. We're going after email; the one activity that consumes more of our work day than any other.

Our ambition doesn't stop there. Next: calendars, notes, contacts, and team communication. We are building the productivity platform of the future.

DO THE BEST WORK OF YOUR LIFE 🌟

We have created the frameworks for how to build product market fit and redefined the narrative of how to onboard customers successfully. We have shown the world it’s possible to build a premium productivity brand. Our investors included Andreessen Horowitz, First Round Capital, IVP, Tiger Global Management, Sam Altman, and the founders of Gmail, Dropbox, Reddit, Discord, Stripe, GitHub, AngelList, and Intercom.

This time, we’re swinging beyond the fences and fundamentally rethinking how individuals and teams should collaborate. We are building a household brand and a worldwide organization. We are here to do the best work of our lives, and we hope you are too.

ROLE 👩🏽‍💻👨‍💻

As a Product Marketing Manager, you will own the go-to-market strategy for two of Superhuman's most important product bets: AI and Calendar. You'll craft category-defining narratives, lead high-impact launches, and collaborate across Product, Design, Sales, and Customer Success to drive adoption, retention, and revenue growth. From influencing product direction through research to executing flawless launches, you'll play a crucial role in bringing our most innovative ideas to market—and ensuring their success.

  • Drive Calendar Product Marketing: Lead GTM strategy, including customer segmentation, messaging, betas, and product launches, for our dedicated Calendar experience. Shape the narrative for this emerging product area to deliver customer value and fuel growth for the business.

  • Support AI Go-to-Market Strategy: Develop positioning, messaging, onboarding, and in-product guidance for Superhuman’s AI features to increase activation and usage. Drive customer acquisition impact through targeted launches and campaigns.

  • Customer Research & Insights: Deepen our understanding of target users across technology and professional services workflows. Use qualitative and quantitative research, competitive intel, and feedback loops to improve product/market fit and influence roadmap priorities.

  • Cross-Functional Collaboration: Work with Product, Design, Marketing, Sales, and Success leaders to align priorities, shape launch timing, and champion insight-led advocacy across the company.

  • Decision-Making Ownership: Own day-to-day GTM plans, positioning, and messaging for AI and Calendar products. Drive key adoption and usage metrics, and collaborate on prioritizing features that deliver the most customer and business impact.

SOUND LIKE YOU? 🙌
  • Experience: You likely have 3–5 years of experience in product marketing, with a track record of launching product and owning go-to-market strategies from concept to launch. Your background includes crafting positioning and messaging, leading cross-functional launches, and driving adoption and engagement for new product features. Experience in zero-to-one product work — particularly in AI-powered tools or calendar products — is a plus.

  • Strategic Thinker – You analyze complex problems and develop innovative solutions. You anticipate market trends, adapt strategies quickly, and thrive in zero-to-one product environments, balancing priorities across multiple product pods.

  • Customer & Market Insightful – You deeply understand customer needs and synthesize research to guide roadmap and GTM priorities. You know how to spot differentiation opportunities, and you may bring bonus expertise in Calendar products or AI-powered productivity tools.

  • Product Positioning and Messaging – You craft compelling, category-defining product stories that cut through noise. You align messaging with the brand, differentiate in crowded markets, and collaborate closely with executives on storytelling.

  • Product Development & Go-to-Market Planning – You partner with Product and Design during early development to influence the roadmap, then create and execute GTM strategies that drive adoption, retention, and revenue. You excel at managing multiple overlapping launches and iterating quickly based on feedback.

  • Data-Informed Decision Maker – You define and track adoption, engagement, and retention metrics. You interpret complex data to guide GTM decisions and communicate insights clearly to stakeholders.

  • Cross-Functional Influencer – You build trust and alignment across Product, Design, Sales, CS, Marketing, and partner organizations. You influence without direct authority and navigate competing priorities with ease.

  • Versatile Operator – You adapt quickly, moving between strategy and execution with minimal oversight. You take ownership of ambiguous problems and deliver end-to-end results across a wide range of business and product challenges.

  • AI Enthusiast: You believe AI will revolutionize how we work as well as the experiences that we create for our customers. Driven by passion and curiosity, you leverage AI to dramatically increase your own productivity and the impact of your team.

SALARY INFO 💸

Superhuman takes a market-based approach to compensation, which means base pay may vary depending on your location.

Base pay may vary considerably depending on job-related knowledge, skills, and experience. The expected salary ranges for this position are outlined below by location and may be modified in the future.

  • SF/NY/Seattle: $137k-$188k

  • Other US geographies: $123k-$170k

  • Canada: $122-$169k CAD

The compensation range does not reflect total compensation, which includes base salary, benefits, and company equity.

BENEFITS 🎁

Taking Care of Your Future 🙏

  • Comprehensive medical, dental, and vision coverage for you and your family

  • Mental health support and counseling services

  • Retirement savings plans with employer matching

  • Life and disability insurance coverage

Generous Time Off 🏝

  • Generous paid vacation days and public holidays

  • Comprehensive parental and caregiver leave policies

Investing in Your Growth ✍️

  • Professional development budget for courses, training, and books

  • Regular feedback and career development check-ins

Setting You Up For Success 🧑🏻‍💻👩🏾‍💻

  • MacBook Pro laptop for your work

  • Standard setup with monitor, keyboard, and mouse/trackpad

  • Generous budget to make your workspace your own

At Superhuman, we value diversity. We are an equal opportunity employer: we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.


#BI-Remote

Top Skills

AI
Calendar Software
Email Software
Product Marketing
Productivity Tools
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The Company
HQ: San Francisco, CA
116 Employees
Year Founded: 2015

What We Do

We rebuilt the inbox from the ground up to make you brilliant at what you do. We specifically designed it for those of you who want the best.

Superhuman is gorgeous. Blazingly fast. And comes with advanced features that make you feel superhuman.

Superhuman is so fast, delightful, and intelligent — you’ll feel like you have superpowers.

Why Work With Us

(1) Values are actions: We have three core values (Create Delight, Remarkable Quality, Embrace the Extraordinary) and we weave these into every experience we create —customer, employee, and product.
(2) Growth mindset: At Superhuman you'll be surrounded by brilliant people committed to learning and growing but helping you do the same!

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