Product Marketing Manager

Posted 6 Days Ago
Be an Early Applicant
Manila, Metro Manila, National Capital Region
Mid level
Hardware • Mobile • Software • Semiconductor
The Role
The Product Marketing Manager will enhance product market coverage and manage lifecycle strategies. Responsibilities include developing product line-up plans, overseeing product launches, creating pricing strategies, and managing product discontinuation to minimize waste.
Summary Generated by Built In

Position Summary

1. Contribute to expanding the product's market coverage by setting up a product line-up operation plan.
2. Contribute to maximizing sales and minimizing loss by managing product lifecycle and developing pricing strategy to meet the target sales for the product.

Role and Responsibilities

1. [Line-up management] Perform the development and management of the line-up portfolio plan and efficiency improvement efforts and market issue response.

2. [Launch management] Perform the product/service launch timeline setting by analyzing the new model's target quantity and its profit and loss, and by working with the marketing department.

3. [Pricing operation] Participate in devising the pricing operation strategy of each segment and model.

4. [Discontinuation management] Devise the plans to minimize the leftover materials when a product is to be discontinued by setting appropriate discontinuation timeline and plans to utilize the leftover materials.

Skills and Qualifications

  • Requires a bachelor's degree with a minimum 3 years related experience in product marketing/brand management preferably in similar consumer goods / electronics business

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The Company
Austin, TX
145,454 Employees
On-site Workplace
Year Founded: 1969

What We Do

Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, medical devices, semiconductors and LED solutions. Samsung is also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives.

Since being established in 1969, Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top 10 global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth.

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