Product Marketing Manager

Posted 5 Days Ago
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Turkey
Senior level
Artificial Intelligence • Edtech
The Role
The Product Marketing Manager at Constructor will implement and tailor marketing campaigns to fit product development and regional needs. Responsibilities include sales forecasting, budget management, brand positioning, and evaluating marketing effectiveness. The role involves collaboration with sales teams and localizing marketing materials for different geographic areas.
Summary Generated by Built In

Constructor TECH is an all-in-one platform for education and research. With expertise in machine intelligence and data science, Constructor is built to cater to the needs of schools, higher education, corporate training, alternative credentials, and professional sports, offering solutions for teaching and administration, learning and research. 

From infrastructure to applications, Constructor elevates learning experiences, empowers educators, and drives research breakthroughs.

Our headquarters is situated in Switzerland. Also, we have entities in Germany, Bulgaria, Serbia, Turkey, and Singapore.

The Product marketing manager implements marketing campaigns in accordance with the Product development. In this role, responsibilities will include forecasting sales needs and campaign budgets, and working with sales teams to ensure that the marketing fits the company or brand’s image. Also a successful candidate should recognize the needs of consumers in different geographic areas and adjust the marketing campaign accordingly. Responsible for partner marketing support.

Check out the our website https://constructor.org/

Duties and Responsibilities:

  • Identifying specific marketing goals and objectives.
  • Assisting the CMO to develop creative strategies.
  • Recommending strategies to implement in regional marketing plans.
  • Strengthening the company’s brand position in assigned regional areas.
  • Understanding national marketing plans and tailoring them to suit particular regions.
  • Developing a clear understanding of the financial goals in a region and the key success indicators
  • Interacting with marketing leads to formulate and supervise the regional marketing budget.
  • Evaluating productivity and marketing strategies’ return on investment (ROI).
  • Localising websites and marketing materials.
  • Work with sales to achieve regional sales targets.

Qualifications and Experience:

  • Bachelor’s degree in business, marketing, communication, finance, or a related field.
  • Master’s degree may be advantageous.
  • English: Professional level.
  • 7+ years' experience in marketing or in a management role.
  • Knowledge of digital marketing best practices.
  • Experience with marketing tools and software.
  • Experience working in a high-tech environment.
  • The ability to supervise a team and deal with staff issues.
  • Excellent organisation and communication skills.
  • Leadership, problem-solving, and networking skills.
  • Good time-management skills.
What We Offer

Constructor fosters equal opportunity for people of all backgrounds and identities. We are led by a gender-balanced board committed to building a diverse and inclusive organization where everyone can become their best self. We do not discriminate based on age, disability, gender identity, sexual orientation, ethnicity, race, religion or belief, parental and family status, or other protected characteristics. We welcome applications from women, men and non-binary candidates of all ethnicities and socio-economic backgrounds. We encourage people belonging to underrepresented groups to apply.


The Company
Schaffhausen
133 Employees
On-site Workplace

What We Do

Constructor group is a global institution dedicated to creating knowledge through science, education, and technology. Our integrated, self-sustainable ecosystem focuses on the five fundamental technology needs expected to contribute to solving the current challenges of the world: general intelligence, quantum technology, intelligent materials, hybrid reality, and life engineering.Our knowledge ecosystem combines extensive education offers covering the entire learning lifecycle from K-12 to post-graduate programs and courses for executives, highly efficient research capacities, and commercial operations for our technology breakthroughs.The Constructor ecosystem comprises Constructor University, a non-profit, research-oriented private university located in Bremen, Germany, and an institute in Schaffhausen.Several ventures market our technology innovations: Alemira and Learning focus on advanced solutions in Educational Technology, executive education, and consulting services. Rolos delivers a platform boosting research productivity and develops MI for robotics and driverless mobility. Capital and Start Garden further strengthen our ecosystem by offering funding and start-up incubation capacities.

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