POSITION DETAILS:
LOCATION: US/Remote (From US)
DEPARTMENT: Marketing
REPORTS TO: VP, Growth Marketing
POSITION SUMMARY:
The Product Marketing Manager (Global) at Broadvoice will play a crucial role in driving the success of our UCaaS and CCaaS solutions across the USA, EMEA, and LATAM regions. This role requires a unique blend of technical understanding, marketing expertise, and project management skills. You will be responsible for developing and executing marketing strategies that effectively communicate the value of our products to a global audience, supporting sales efforts, and ensuring product-market fit.
YOUR DAY-TO-DAY:
- Develop product marketing strategies and execute plans to promote our UCaaS and CCaaS solutions globally, tailoring messaging to accommodate regional market dynamics and customer needs.
- Collaborate with cross-functional teams, including marketing, sales, and product development, to ensure a cohesive product message and strategy across all touchpoints.
- Conduct market research to understand industry trends, identify customer needs, and assess competitive positioning, using insights to inform marketing strategies and product development.
- Create and manage the production of marketing materials and sales enablement tools, including brochures, presentations, case studies, and product demos, ensuring they are adapted for regional markets.
- Coordinate with the sales teams across different regions to identify market-specific challenges and opportunities, providing them with the necessary tools and resources to succeed.
- Measure and analyze the performance of marketing initiatives, adjusting strategies based on data-driven insights to improve effectiveness and ROI.
- Stay abreast of changes in the global UCaaS and CCaaS markets, continuously seeking opportunities to innovate and improve our product marketing efforts.
WHAT YOU WILL BRING TO THE TEAM:
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in product marketing, with a strong preference for candidates with experience in the technology or telecommunications sector, particularly with UCaaS and CCaaS products.
- Demonstrated ability to develop and execute successful global marketing strategies and campaigns.
- Strong analytical skills, with the ability to translate complex data into actionable marketing strategies.
- Excellent communication and collaboration skills, capable of working effectively with cross-functional teams across multiple regions.
- Proven project management skills, with a track record of successfully managing multiple projects simultaneously.
- Creative and strategic thinker, with a hands-on approach to problem-solving and a strong focus on delivering results.
WHY BROADVOICE:
Broadvoice is more than just a leading cloud communications company; we're the architects of global connections. With dedicated offices across the United States, Latin America, and Europe, we are united by a shared passion for inspiring meaningful human connections. Our mission is clear: to personalize how people communicate, ensuring that our technology enhances teams' ability to connect with what truly matters no matter where work takes place.
Communication is the lifeblood of success, whether connecting with customers or collaborating with colleagues. At Broadvoice, our platforms create opportunities to interact, share ideas, and bring visions to life. We believe that human interaction is the cornerstone of brilliance, and we prioritize it in everything we do.
Our success at Broadvoice hinges on our vibrant culture. We take pride in our dedicated culture team, working tirelessly to foster a supportive and engaging work environment for all employees. Through community-building, collaboration, and personal and professional growth initiatives, our culture team ensures that Broadvoice is a place where everyone can thrive.
Broadvoice is committed to diversity, equity, and inclusion (DEI). We have an active DEI council open to all global employees, driving DEI initiatives worldwide through newsletters, webinars, fundraisers, book clubs, and more. By cultivating a culture of belonging, we empower our team members to be their best selves and contribute to our mission of inspiring meaningful human connections.
Broadvoice is an Equal Opportunity Employer. We are committed to providing reasonable accommodations to enable individuals with disabilities to perform their job functions.