Product Marketing Manager

Posted Yesterday
Be an Early Applicant
Hiring Remotely in US
Remote
Junior
Edtech
Securly is the EdTech leader in AI-powered student wellness, creating safer, more supportive learning for all.
The Role
Own product marketing for three K-12 SaaS products, including positioning, messaging, go-to-market launches, sales enablement, customer research, competitive intelligence, and adoption initiatives. Partner cross-functionally with Product, Sales, Customer Success, Demand Generation, and executive leadership to improve product adoption, pipeline, and commercial results.
Summary Generated by Built In
Product Marketing Manager – K-12 EdTech – Remote

Remote (U.S.) · Up to $100K base · Reports to the Chief Marketing Officer · Own a portfolio, not just a content calendar

Shape how schools understand and adopt technology credited with helping save 2,400+ student lives. If you want to own products, not just market them, this is where your work moves adoption, pipeline, and revenue.

The role

You own product marketing for three of Securly's products: Securly Pass, Flex, and Classroom. You'll decide how they're positioned, launched, sold, and adopted. You'll translate product capabilities into narratives school leaders care about, give Sales and Customer Success what they need to win, and make sure every launch is grounded in real customer needs.

You'll be the link between Product, Marketing, Sales, and Customer Success. You report to the Chief Marketing Officer and work closely with Product, Sales, Customer Success, Demand Generation, Creative, and executive leadership.

You'll own:

  • Product marketing strategy for Pass, Flex, and Classroom
  • End-to-end go-to-market planning and execution for new products, features, and releases
  • Differentiated positioning and messaging for school administrators and education leaders
  • Sales enablement that helps Sales and Customer Success communicate value, differentiate Securly, and win
  • Customer insight, win-loss, and competitive intelligence that shape both marketing and product decisions
  • Repeatable launch and enablement processes, built in partnership with Demand Generation
What success looks like

You'll get a structured onboarding with clear priorities. The milestones below show what the work typically looks like as you build up.

Timeframe

What you'll be doing

First 90 days

Learn Securly's products, customers, competitors, and go-to-market model, and build trusted relationships across Product, Sales, Customer Success, and Marketing. Assess current positioning, messaging, enablement, and launch processes. Join active launch planning, refresh messaging for at least one product, begin customer interviews and competitive research, and deliver initial sales enablement the revenue team actually uses.

By the 6-month mark

Own go-to-market execution for your products and launch multiple features or product initiatives. Strengthen competitive intelligence and sales enablement, build repeatable launch playbooks, and contribute to stronger campaign performance.

12 months

Be the recognized product marketing expert for Pass, Flex, and Classroom. Show a measurable contribution to product adoption, pipeline, and commercial success. Run a steady customer research and market intelligence cadence, and use it to influence roadmap discussions.

Milestones are typical examples, not fixed requirements. Specific goals are set by your manager and may change based on business needs.

Who we're looking for

You'll likely bring:

  • 2+ years of B2B SaaS product marketing experience
  • Experience launching software products or meaningful product features
  • A track record of positioning, messaging, and enablement that revenue teams actually use
  • Experience partnering closely with Product Management and Sales
  • Experience using customer research and market insight to influence decisions
  • EdTech or K-12 experience is helpful but not required

What you'll bring:

  • Ownership: you think like an owner and are energized by bringing meaningful products to market
  • Strategy and execution: you can set direction and also roll up your sleeves to ship it
  • Cross-functional leadership: you drive multiple initiatives and influence without relying on authority
  • Clear writing: you simplify complex ideas into messages people remember
  • Curiosity: you want to understand customers, markets, and competitors
  • AI fluency: you use AI and modern tools to move faster without lowering the bar on judgment and quality
A realistic look at the job

This is not a role about producing a high volume of marketing assets. Success isn't measured by how much you create. It's measured by product adoption, launch execution, sales effectiveness, and commercial results. Some weeks you'll be deep in a launch, coordinating Product, Sales, and Creative. Other weeks you'll be interviewing customers, studying competitors, or rebuilding a pitch so reps can win more often. It's a fast-moving, collaborative environment, and the role carries real visibility, including with executive leadership.

The role is fully remote. Candidates must currently reside in the United States. Securly will not sponsor a visa for this role, at the time of hire or in the future, including for candidates on OPT/CPT status.

Where this role leads

This is an ownership role, not a support function. You'll have a meaningful product portfolio, visibility across Product, Marketing, Sales, Customer Success, and executive leadership, and a direct hand in how Securly positions, launches, and grows its products. You can make a measurable contribution in your first year, and that work builds the track record for broader portfolio and product marketing leadership.

Compensation and benefits
  • Up to $100,000 base salary
  • Top-tier medical, dental, and vision coverage
  • 401(k) with company match
  • Unlimited PTO plus a paid year-end shutdown
  • 12 weeks of paid parental leave
  • Free 24/7 confidential mental health counseling and wellness tools
  • $1,000 annual learning stipend
  • Structured onboarding, coaching, and career growth opportunities
About Securly

Securly is a leader in AI-powered student safety, wellness, and engagement, trusted by 20M+ students across 20,000+ schools. Since launching the first cloud-based K-12 web filter in 2013, we've combined AI and human insight to help schools spot and respond to bullying, self-harm, and violence. We're named one of TIME's America's Top EdTech Companies 2026, a GSV 150 honoree, and an EdTech Top 40 "Most Used Product."

Our people-first culture shows in the numbers (Source: Securly Qualtrics Employee Survey; WSA Global Benchmark):

  • 82% employee engagement, vs. a 73% global benchmark
  • 94% of employees are proud to work here
  • 91% rate manager effectiveness above benchmark
How to apply

Applications close oct 9th 2026. We review applications on a rolling basis.

Securly is an Equal Opportunity Employer committed to a diverse, inclusive workplace. If you need an accommodation during the hiring process, email [email protected].

#LI-REMOTE #LI-DO1

Skills Required

  • 2+ years of B2B SaaS product marketing experience
  • Experience launching software products or meaningful product features
  • Track record of developing positioning, messaging, and sales enablement used by revenue teams
  • Experience partnering closely with Product Management and Sales
  • Experience using customer research and market insight to influence decisions
  • EdTech or K-12 experience
  • Must currently reside in the United States
  • Must be able to work without visa sponsorship, including OPT/CPT sponsorship

Securly Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Securly and has not been reviewed or approved by Securly.

  • Leave & Time Off Breadth — Unlimited PTO, a paid winter break, and a broad holiday schedule provide ample time away. Feedback suggests this breadth supports work-life balance across teams.
  • Parental & Family Support — Fully paid parental leave for birth, adoption, and fostering is available. Feedback suggests this level of family support is competitive for a mid-size tech employer.
  • Healthcare Strength — Company-sponsored medical, dental, and vision start shortly after hire, complemented by free, confidential mental health resources. Feedback suggests multiple plan options and counseling access bolster overall wellbeing.

Securly Insights

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The Company
HQ: Charlotte, NC
178 Employees
Year Founded: 2012

What We Do

Securly is the market leader in AI-powered student safety and wellness solutions, trusted by over 20 million students across 20,000+ schools worldwide. We believe every child deserves a learning environment that is safe, supportive, and free from harm or distraction. Since launching the world’s first cloud-based web filter for K–12 in 2013, Securly has been on a mission to redefine what technology can do for student well-being. Today, our award-winning platform uses AI and human insight to keep students safe online, identify signs of bullying, self-harm, or violence, and empower schools to take proactive, compassionate action. From web filtering and classroom management to mental health support and 24/7 human-verified alerts, our solutions protect, guide, and uplift students every day. Our technology has been credited with preventing more than 2,000 potential tragedies—proof of our commitment to making a life-changing impact at scale. Operating with the innovation and agility of a startup and the reach of a tech giant, Securly continues to lead the EdTech industry in shaping the future of student wellness, safety, and engagement. We’re proud to be recognized as a Top Place to Work, an EdTech Top 40 company, and one of the most widely adopted K–12 platforms in the U.S. At Securly, we don’t just build products—we build trust. We partner with educators, counselors, and administrators nationwide to create digital and physical spaces where students can learn, grow, and thrive.

Why Work With Us

Securly blends purpose and innovation—protecting 20M+ students with AI-powered solutions. Our people thrive: 82% engagement (vs. 73% global), 94% proud to work here, and 91% rate manager effectiveness above benchmarks. We grow from within, value learning, and turn innovation into impact.

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