The Role
Own regional product marketing for Blink, defining positioning and GTM strategy across e-commerce and retail partners. Build and scale cross-functional marketing programs, use data and metrics to measure impact, present results to senior leadership, and drive operational improvements.
Summary Generated by Built In
A multinational technology corporation is looking for a commercially driven candidate who thrives in fast-paced environments to be the single-threaded owner of Blink’s regional product marketing. This role involves building out the vision and driving operational improvements both on the e-commerce platforms and through the Retail Channel Partners. This high-visibility position offers regular exposure to senior leadership and drives the positioning of Blink products.
Requirements
- BS in Marketing, Business, or a related field.
- Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).
- Experience building, executing, and scaling cross-functional marketing programs.
- Experience using data and metrics to measure impact and determine improvements.
- Experience presenting metrics and progress to goal to senior leadership.
- Experience with customer segmentation, profiling, targeting and market search.
- Experience leading go-to-market for consumer software or hardware product launches.
- Excellent communication, collaboration, and analytical skills.
- Familiarity with e-commerce platforms and retail channel management.
Benefits
- A dynamic and collaborative work environment.
- Opportunities for professional growth and development.
- Competitive salary and benefits package.
- Regular exposure to senior leadership.
- The chance to work on exciting and innovative projects within a rapidly growing business.
Skills Required
- BS in Marketing, Business, or a related field.
- Experience with Excel (data manipulation, macros, charts, pivot tables) or Tableau.
- Experience building, executing, and scaling cross-functional marketing programs.
- Experience using data and metrics to measure impact and determine improvements.
- Experience presenting metrics and progress to senior leadership.
- Experience with customer segmentation, profiling, targeting and market research.
- Experience leading go-to-market for consumer software or hardware product launches.
- Excellent communication, collaboration, and analytical skills.
- Familiarity with e-commerce platforms and retail channel management.
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The Company
What We Do
MENA Alliances is a woman-owned talent and technology services company connecting global businesses with vetted professionals from the Middle East and North Africa. It provides on-demand remote tech teams, recruitment and staffing models, software development, data labeling and annotation, translation and localization, and project-based delivery. Its mission includes expanding opportunities for women and young people while helping clients scale technical capabilities.
