Product Marketing Manager

Posted 22 Days Ago
Be an Early Applicant
Vancouver, BC, CAN
Hybrid
90K-130K Annually
Mid level
Cloud • Software
The Role
Own product positioning, messaging, and launches for Sugers cloud marketplace GTM. Build sales enablement, drive content that generates pipeline, conduct customer and competitive research, partner with Product and Sales, and support partner co-marketing with AWS/Azure/GCP.
Summary Generated by Built In
About Us

Suger is a YC-backed, Series A B2B SaaS company helping software vendors scale revenue through cloud marketplaces like AWS, Azure, and GCP. We power the entire cloud GTM motion — listing, co-selling, transaction, and revenue operations — for fast-growing software companies. We're headquartered in San Francisco with a growing engineering hub in Vancouver, and we're preparing for our next stage of growth.

Today, we’re working 300+ amazing customers, ranging from top AI companies like the LLM labs, Decagon, Glean, to large enterprises like Snowflake, Workday, and Intel.

As our Product Marketing Manager, you'll be a foundational marketing hire, owning how Suger is positioned, packaged, and communicated to the market. You'll sit at the intersection of Product, Sales, and Customer Success - translating a technical, fast-evolving product into messaging that resonates with revenue leaders, cloud alliance teams, and RevOps buyers.

We work in a hybrid work model, with 4 days per week in the Downtown office.

In this role, you will

  • Own positioning and messaging across the Suger product suite, differentiating us in the cloud marketplace and cloud GTM category
  • Lead product launches end-to-end: narrative, launch plans, enablement, and post-launch measurement
  • Build sales enablement assets - pitch decks, battlecards, one-pagers, case studies - that help AEs and CSMs win and expand accounts
  • Develop customer and market insights through win/loss analysis, customer interviews, and competitive research
  • Partner with Product on roadmap storytelling and with Sales on deal support for strategic opportunities
  • Create content that drives pipeline: website copy, solution briefs, webinars, and thought leadership on cloud marketplace GTM
  • Support co-marketing initiatives with cloud partners (AWS, Azure, GCP)

We're seeking someone with experience including:

  • 3+ years of experience in B2B SaaS or tech marketing, with meaningful time spent in a fast-paced startup environment. (bonus: cloud infrastructure, marketplaces, RevOps, or fintech-adjacent products) Ambiguity doesn't scare you - it excites you as an opportunity to build.
  • Proven track record launching products and building messaging for technical buyers.
  • You are proficient with LLMs/AI assistants and automation platforms (e.g., Claude Code, n8n) to force-multiply your output.
  • Strong writing and storytelling skills — you can turn complex workflows into crisp, compelling narratives.
  • Experience partnering closely with sales teams and building enablement that actually gets used
  • Comfort with ambiguity and ownership — you've thrived at an early-stage startup or built a PMM function from limited resources
  • Familiarity with cloud marketplaces (AWS Marketplace, Azure Marketplace, GCP Marketplace) or cloud alliance ecosystems is a strong plus

Why You Join Us

  • Base Pay Range: $100,000 - 140,000 CAD
  • Competitive compensation and equity plan.
  • Monthly office stipends for lunch and commute-related benefits.
  • Extended health care, dental, vision, and life insurance.
  • Work alongside a top-notch team with experience at Google, Meta, Salesforce, Pave, Motive, and Square - building AI agent and AI infrastructure SaaS that powers revenue workflows.
  • Own a major pillar of our go-to-market strategy from day one — a foundational role with ownership over our market narrative as we scale toward Series B.

Skills Required

  • 3+ years experience in B2B SaaS or tech marketing, startup experience
  • Proven track record launching products and building messaging for technical buyers
  • Proficiency with LLMs/AI assistants and automation platforms (e.g., Claude Code, n8n)
  • Strong writing and storytelling skills; able to translate complex workflows into clear narratives
  • Experience partnering with sales teams and building effective enablement (pitch decks, battlecards, case studies)
  • Comfort with ambiguity and ownership; experience at early-stage startups or building PMM function
  • Familiarity with cloud marketplaces (AWS Marketplace, Azure Marketplace, GCP Marketplace) or cloud alliance ecosystems
  • Experience with cloud infrastructure, RevOps, or fintech-adjacent products
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The Company
HQ: San Francisco, California
97 Employees
Year Founded: 2022

What We Do

Suger is a revenue platform to list, transact and co-sell on cloud marketplaces (AWS, Azure, GCP, and Alibaba Cloud).

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