Work Schedule
Standard Office Hours (40/wk)Environmental Conditions
OfficeJob Description
GROUP/DIVISION SUMMARY
The position is part of the Growth, Protection and Separation (GPS) business unit within the Laboratory Equipment Division. The Product Marketing role will lead the strategic direction, market expansion, and commercial success of assigned products and solutions. The role will work cross-functionally with product, sales, and marketing teams to define product positioning, create go-to-market strategies, and drive profitable growth across key customer segments and regions.
Travel expectation will be between 25-50%, depending upon business requirements. This will include both domestic and international travel.
POSITION SUMMARY
The Product Marketing Manager is responsible for developing and executing go-to-market (GTM) strategies for new and existing products. This role bridges product management, sales, and marketing to ensure successful product launches, effective positioning, and sustained market growth. The ideal candidate is a strategic thinker with a strong understanding of customer needs, market dynamics, and competitive landscapes.
Key Responsibilities:
- Own product and new product introduction (NPI) go-to-market strategy, including segmentation, positioning, and demand creation.
- Develop compelling value propositions, competitive differentiators, and customer-facing messaging that align with business objectives.
- Define and execute demand generation programs to expand market reach across new regions and customer segments.
- Collaborate with division-level Marketing Demand Management (MDM) teams to plan and execute integrated campaigns.
- Partner with sales and channel teams to drive enablement, ensuring effective adoption and execution of go-to-market plans.
- Track post-launch performance, including adoption rates, win/loss analysis, and customer feedback, to optimize future launches.
- Leverage insights from customer, competitive, and market data to refine positioning and identify growth opportunities.
- Drive measurable business impact through marketing-influenced revenue and pipeline growth, customer acquisition and expansion, campaign ROI, and sales enablement effectiveness.
Qualifications:
- Bachelor’s degree in marketing, Business, or a related field; MBA preferred.
- 7+ year’s work experience in product marketing, commercial, business development, or related roles in BioTech/Pharma, Industrial, Academic/Government, or Healthcare sectors
- Experience in developing and launching new products in a global matrix organization and working with channels, key customers and commercial teams.
- Experience with forecasting, budgeting and analysis of business situations, driven profiles and pricing analysis.
- Proven ability to interact effectively with cross-functional and cross-cultural teams to achieve significant business objectives.
- Proven success communicating highly technical/sophisticated information at all levels in an organization and be comfortable owning aggressive targets and goals.
At Thermo Fisher Scientific, each one of our 130,000 extraordinary minds have a unique story to tell. Join us and contribute to our singular mission—enabling our customers to make the world healthier, cleaner and safer.
Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.
Skills Required
- Bachelor’s degree in marketing, business, or a related field
- MBA
- 7+ years of experience in product marketing, commercial, business development, or related roles
- Experience in BioTech, Pharma, Industrial, Academic/Government, or Healthcare sectors
- Experience developing and launching new products in a global matrix organization
- Experience working with channels, key customers, and commercial teams
- Experience with forecasting, budgeting, business analysis, and pricing analysis
- Ability to collaborate effectively with cross-functional and cross-cultural teams
- Proven success communicating highly technical or sophisticated information at all organizational levels
- Ability to own aggressive targets and goals
Thermo Fisher Scientific Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Thermo Fisher Scientific and has not been reviewed or approved by Thermo Fisher Scientific.
-
Retirement Support — Retirement programs include a strong company 401(k) match and an employee stock purchase plan that add meaningful long‑term value. Feedback suggests these features stand out among core financial benefits even when base pay feels average.
-
Healthcare Strength — Health coverage offers multiple national medical options alongside dental and vision, with company‑paid life and disability coverage. This breadth is considered a solid foundation even if some costs may not be the lowest among peers.
-
Parental & Family Support — Paid parental and caregiver leave, backup care, adoption assistance, and specialized family resources are available. Feedback suggests these supports are a notable plus for colleagues managing family and caregiving needs.
Thermo Fisher Scientific Insights
What We Do
Thermo Fisher Scientific Inc. is the world leader in serving science, with annual revenue of approximately $40 billion. Our Mission is to enable our customers to make the world healthier, cleaner and safer. Whether our customers are accelerating life sciences research, solving complex analytical challenges, increasing productivity in their laboratories, improving patient health through diagnostics or the development and manufacture of life-changing therapies, we are here to support them. Our global team delivers an unrivaled combination of innovative technologies, purchasing convenience and pharmaceutical services through our industry-leading brands, including Thermo Scientific, Applied Biosystems, Invitrogen, Fisher Scientific, Unity Lab Services, Patheon and PPD.
Why Work With Us
You will join a company which every colleague has the opportunity to create possibilities, for oneself, for our customers and patients. There is no more exciting place to be than at the forefront of solving problems which help improve lives around the world. As a company, we are committed to supporting your career aspirations and your journey.
Gallery
