Company Description
Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, create marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to realize their financial goals and help them save time and money.
We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more industry segments.
We invest in people and new advanced technologies to unlock the power of data. As a FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 22,500 people across 32 countries. Our corporate headquarters are in Dublin, Ireland. Learn more at experianplc.com.
Job Description
The Product Marketing function develops, positioning and important messaging for Experian products and services that are crisp, notable, and compelling. Product Marketing serves as a strategic partner to advocate for and promote Experian products in the marketplace, educating customers and integrating strategic messaging into compelling content and programs that promote customer engagement, acquisition, and adoption. As a Product Marketing Manager, you will report to the Senior Director of Product Marketing and own a set of products across the Experian Financial Services business, partnering with your Product Management counterparts, summarizing insights from the market, competitive landscape, and our product strategy. You will help to bring new products to market through messaging frameworks and sales enablement and training.
You'll:
- Help build the strategic goals for the Product Marketing function (financial services and FinTech) at Experian
- Promote a long-term strategy to raise awareness of Experian products based on competition, market dynamics and the FinTech landscape
- Define value propositions for market and client-facing narratives of our products
- Support product launches and GTMs by working with colleagues across Experian
- Understand the market and need across target client segments to define compelling value propositions
- Explain what makes our products and solutions unique
- Promote tangible, data-driven results at the program level, managing to a set of OKRs while optimizing product performance
- Create sales and marketing materials, including a library of both internal and external product content (e.g., pitch decks, case studies, videos, product sheets, whitepapers)
Qualifications
Qualifications
- 5+ years experience in product marketing, strategy, or related field
- Experience in B2B SaaS marketing within the FinTech sector
- Experience working with technical or complex products as a trusted partner to both product and sales teams.
Benefits/Perks:
- Great compensation package and bonus plan
- Core benefits including medical, dental, vision, and matching 401K
- Flexible work environment, ability to work remote, hybrid or in-office
- Flexible time off including volunteer time off, vacation, sick and 12-paid holidays#LI-Remote
Additional Information
Our uniqueness is that we truly celebrate yours. Experian's culture and people are key differentiators. We take our people agenda very seriously and focus on what truly matters; DEI, work/life balance, development, authenticity, engagement, collaboration, wellness, reward & recognition, volunteering... the list goes on. Experian's strong people first approach is award winning; Great Place To Work™ in 24 countries, FORTUNE Best Companies to work and Glassdoor Best Places to Work (globally 4.4 Stars) to name a few. Check out Experian Life on social or our Careers Site to understand why.
Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is a critical part of Experian's DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, colour, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.
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What We Do
Experian unlocks the power of data to create opportunities for consumers, businesses and society. During life’s big moments – from buying a home or car, to sending a child to college, to growing a business exponentially by connecting it with new customers – we empower consumers and our clients to manage data with confidence so they can maximize every opportunity. We gather, analyse and process data in ways others can’t. We help individuals take financial control and access financial services, businesses make smarter decision and thrive, lenders lend more responsibly, and organizations prevent identity fraud and crime. For more than 125 years, we’ve helped consumers and clients prosper, and economies and communities flourish – and we’re not done. Our 20,600 people in 43 countries believe the possibilities for you, and our world, are growing. We’re investing in new technologies, talented people and innovation so we can help create a better tomorrow. About Experian: Bringing data to life requires creativity, passion, flexibility and expertise. We want you to share in our success. That's why we offer rewards that recognise great performance. Working in a culture of collaboration, achievement and respect we will give you the support and encouragement you need to develop your skills and talents and progress your career. Everyday our people bring enthusiasm, innovation and inspiration to work and if this sounds like you connect with us at Experian.
