Product Marketing Manager (PMM)

Sia is a next-generation, global management consulting group. Founded in 1999, we were born digital. Today our strategy and management capabilities are augmented by data science, enhanced by creativity and driven by responsibility. We’re optimists for change and we help clients initiate, navigate and benefit from transformation. We believe optimism is a force multiplier, helping clients to mitigate downside and maximize opportunity. With expertise across a broad range of sectors and services, our 3,000 consultants serve clients worldwide from 48 locations in 19 countries. Our expertise delivers results. Our optimism transforms outcomes.  

About Sia Experience - Marketing Advisory  

Sia Experience is the end-to-end marketing and customer experience arm of Sia. Agile and collaborative, our Marketing Advisory Business Line is recognized for delivering high-impact, growth-focused solutions by blending marketing, CX, creative, AI, and deep industry expertise.  

As strategic partners, The Marketing Advisory team empowers clients across technology, luxury, consumer goods, finance, energy, and more to scale operational excellence and drive brand-led growth through AI- and data-driven strategies. Our teams lead full-funnel marketing transformations—from strategy and go-to-market execution to experience design, performance measurement, and sustainable impact.  

Contract roles are geared toward independent professionals interested in temporary or project-based work.  

Sia Title: Project Consultant (Exempt Contractor)   

Project Title: Product Marketing Manager  

Project Hours: 40 hours per week  

Rate: $90 an hour  

The exact pay rate will vary depending on a wide array of factors, which may include but are not limited to skills, experience, and location.  

Location: SF Bay Area, CA or Remote

ABOUT THE ROLE 

Our client, a major global technology and social platform company, is looking for a contract Program/Product Marketing generalist to support a large subscriptions product release. This is an embedded, hands-on role: the contractor will coordinate across projects as subscription based products ships new features and updates. The PMM manage stakeholder communication, and maintain a client-facing website tied to the release. The engagement is structured as a contract placement, staffed by Sia, working day to day under the client team's direction. 

YOUR IMPACT 

We are looking for a product marketer manager (PMM) at the core: someone with deep, end-to-end ownership of positioning, messaging, go-to-market strategy, and launches but is equally comfortable rolling up their sleeves to execute. This role is best suited for a versatile generalist with strong strategy and operations instincts, excellent project coordination skills, and enough product fluency to navigate an ever-evolving technology environment. 

The work is fast-moving, highly visible, and often ambiguous. You’ll be expected to bring a strong point of view, create clarity where the path forward isn’t obvious, and move fluidly from understanding complex technical developments to shaping the GTM positioning, narrative, competitive strategy, launch, and execution around them. 

WHAT SUCCESS LOOKS LIKE 

• Subscription features and plan updates launch smoothly because workstreams, timelines, and dependencies remain tightly coordinated.  

• Client and cross-functional teams have clear, timely information to make decisions and stay aligned throughout the release.  

• Assigned workstreams move from planning through delivery with strong ownership, minimal oversight, and no dropped details.  

• The release website and supporting content remain accurate, current, and useful as product information evolves.  

• Go-to-market, strategy, and operations efforts stay connected, ensuring teams are prepared to support each release milestone.  

• Risks, blockers, and timeline shifts are identified early, communicated clearly, and addressed before they disrupt delivery. 

• 5 years of relevant experience in program/project management, strategy & operations, digital marketing, or product marketing 

• Hands-on experience maintaining or updating a website or content portal 

• Formal Product Marketing Manager (PMM) background or title, though not required 

• Prior experience with subscription products, product releases, or big-tech/social-platform environments (not required — candidates without direct subscription experience are still in consideration) 

• Digital and AI fluency, and comfort adapting quickly to a fast-changing scope 

• 3+ years of Management Consulting Experience (a plus!) 

• BA 

Benefits are subject to applicable plan terms and eligibility requirements.  

Workplace 
Sia values in-person collaboration. When serving clients, consultants may be required to work onsite at a client location based on engagement needs. Between client engagements, consultants are expected to work from a Sia office or approved coworking location at least three days per week. Candidates should reside within a reasonable commuting distance of a Sia office or approved coworking location. Sia maintains offices and coworking arrangements across multiple U.S. markets, including New York City, Charlotte, Greater Seattle, San Francisco Greater Bay Area, Los Angeles, Houston, Atlanta, Baltimore, Chicago, Washington D.C. 

Work Authorization 

Applicants must be legally authorized to work in the United States at the time of application and throughout their employment. This position is not eligible for employment visa sponsorship now or in the future. 

Our Commitment 

At Sia, we believe in fostering a diverse, equitable, and inclusive culture where our employees and partners are valued and thrive in a sense of belonging.