Goody is looking for a contract Product Marketing Manager to help us execute and plan for a busy H2 — and beyond.
As our first Product Marketer, you'll help our releases ship with clear messaging, consistent processes, and a company that feels ready to talk about it. Alongside that, you'll build the case for our Team plan — our enterprise-tier subscription — through original research, sharp positioning, and enablement that gives sales real ammunition to close bigger deals.
You'll report to the SVP of Growth and collaborate closely with product, sales, and the broader Goody team.
This is a four-month, 30/hour-week contractor role, with the possibility to extend or even convert to full time in 2027.
Goody is fully remote with opportunities for occasional in-person work in metro areas like the Bay Area, New York City, or Los Angeles. This role is open to candidates based in the United States or Canada.
What you'll own
GTM Process & Planning
Implement a project management process and GTM planning framework for all planned high-priority releases
Communicate timelines and announcement plans
Develop key messaging for each release
Assign owners and collaborate with cross-functional stakeholders to keep releases on track
Enterprise Product Marketing: Positioning & Enablement
Develop positioning for our Team plan, targeting sales, marketing, and GTM personas at organizations
Help build out the sales enablement and pitch process, including supporting collateral
Collaborate with product on the roadmap, advocating for features and updates our customers need
Customer & Market Research
Conduct customer interviews to inform positioning and Product decisions
Run quantitative and qualitative research
Conduct competitor analysis
Who you are
Must-haves
5+ years of B2B product marketing experience at a product-led SaaS company (bonus points for GTM technology)
Power user of AI tools for leverage, research and productivity
Track record of owning GTM planning and launch process for multiple concurrent releases
Experience developing positioning, messaging, and sales enablement materials from scratch
Comfortable running customer interviews and synthesizing qualitative/quantitative research
Strong writing and cross-functional collaboration skills; able to work independently with light oversight
Experience with Product analytics tools like Amplitude
Excellent analytical skills and data literacy
Available ~30 hrs/week for the duration of the contract
Bonus points
Experience in a related space (gifting, e-commerce, GTM tech, or HR SaaS)
Experience navigating a hybrid PLG/Enterprise GTM
Advanced analytics skills (such as SQL queries or building Hex dashboards)
Experience standing up GTM/project management process at an early-stage or scaling company
Goody is a modern gifting platform built to help companies create meaningful connections at scale. We power thoughtful, on-brand gifting experiences for leading teams, making it easy to send the right gift to the right person at the right moment without the logistics headaches.
Goody was founded in 2020 and is backed by leading investors like NEA, SoftBank, and Quiet Capital. We are a fully remote, product-driven team trusted by 79 percent of the Fortune 100. In 2025, Inc. ranked Goody as the fastest-growing gifting company in the United States, reflecting our momentum and focus on building exceptional experiences for customers and teammates alike.
Skills Required
- 5+ years of B2B product marketing experience at a product-led SaaS company
- Power user of AI tools for research and productivity
- Track record of owning GTM planning and launch process for multiple concurrent releases
- Experience developing positioning, messaging, and sales enablement materials from scratch
- Comfortable running customer interviews and synthesizing qualitative and quantitative research
- Strong writing and cross-functional collaboration skills; able to work independently with light oversight
- Experience with product analytics tools like Amplitude
- Excellent analytical skills and data literacy
- Available ~30 hours/week for the duration of the four-month contract
- Experience in gifting, e-commerce, GTM tech, or HR SaaS
- Experience navigating a hybrid PLG/Enterprise GTM
- Advanced analytics skills such as SQL or building Hex dashboards
- Experience standing up GTM/project management process at an early-stage or scaling company
- Location: candidate based in United States or Canada
Goody Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Goody and has not been reviewed or approved by Goody.
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Fair & Transparent Compensation — Salary bands are listed in multiple postings for key roles, indicating clarity around expected pay ranges. Role descriptions also reference equity as part of total rewards.
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Healthcare Strength — Group medical, dental, and vision coverage is included across listings. Postings describe the health plans as comprehensive for U.S. employees.
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Leave & Time Off Breadth — Flexible/open PTO and paid parental leave are part of the package. Some listings also note a company‑wide summer break and periodic offsites.
Goody Insights
What We Do
Goody helps companies recognize employees, close sales deals, and make people’s days with the easiest, best-designed gifting platform in the market—no mailing address required. Founded five years ago, we’ve powered gifting for Google, Stripe, Meta, Notion, Anthropic, and more. Despite being something everyone does, gifting is one of the areas of commerce yet to be disrupted, and our mission is to capture that market opportunity and spread joy and positivity!
Why Work With Us
Our product isn't just a piece of SaaS software – we bring delight to people by making it easy for senders to gift to their recipients. We're the UI/UX leader in the gifting space and we also have the richest gift marketplace of gifts that people actually want, with brands such as Apple, Aesop, MALIN+GOETZ, and more.
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