Product Marketing Manager - Blueflame AI

Datasite is where deals are made. We provide the data rooms and SaaS technology used in M&A and other high-value transactions, to deliver projects in more than 170 countries. Carrying that success into the future is all about you. Your useful skills, your unusual experience, your unique ideas. Everyone here brings something unexpected. What’s yours? Invest your talents in us, and we’ll return the compliment.

Job Description:

The Product Marketing Manager is responsible for supporting Blueflame AI’s product marketing strategy, including messaging development, product launches, sales enablement, and thematic campaigns. The role will support a variety of stakeholders, primarily the Director of Product Marketing, but also the Sales, Customer Success, Product Management, and broader Marketing teams.

Responsibilities:

• Support product launch motions and contribute to go-to-market strategy across departments to drive adoption of key capabilities

• Help develop product messaging and positioning

• Develop and deliver assets to support product launches and releases, including sales collateral, enablement materials, blog posts, social posts, presentations, use cases, and other marketing content

• Develop and deliver marketing content to effectively communicate the product’s value proposition and ROI, including use cases, case studies, and testimonials

• Develop and deliver content for webinars, client events, and speaking opportunities

• Maintain internal knowledge repositories to ensure stakeholders have access to comprehensive and up-to-date content

• Collaborate with product, sales, and customer success teams to ensure cross-functional alignment around new product initiatives and releases

• Work with partners to discover and define joint value propositions, use cases, and co-marketing campaigns

Requirements:

• Bachelor’s degree preferred, or equivalent marketing experience

• 5+ years of B2B SaaS product marketing or related experience

• Familiarity with HubSpot and Helpkit or equivalent programs; Pendo is nice to have

• Familiarity with the financial services industry a plus

• Familiarity with AI concepts and technology

• Data-informed, creative thinker with an affinity for a fast-paced work environment

• Experience in managing projects that have short deadlines, cross-functional dependencies, and competing priorities

• Ability to translate technical products into customer-facing narratives and collateral with a focus on value, differentiation, and use cases

• Strong written and verbal communication skills

• Experience collaborating with partners on joint go-to-market efforts

• Ability to travel occasionally

Work Location & Flexibility 

This position is based in our NYC office and follows a hybrid work model. Employees in expected to work on-site a minimum of (3) days per week. Please note that specific business units or role requirements may necessitate additional in-office days based on team collaboration needs or operational priorities.

The base salary range represents the estimated low and high end for this position at the time of this posting. Consistent with applicable law, each candidate’s compensation offer may vary and will be determined based on but not limited to, your geographic region, skills, qualifications, and experience along with the requirements of the position.  Datasite reserves the right to modify this pay range at any time.

As a global organization, Datasite knows that diverse perspectives are essential to our success. We’re committed to maintaining a diverse workforce to serve our customers around the world. Datasite is an equal opportunity employer (EEO) and furthers the principles of EEO through Affirmative Action.