Product Marketing Manager, APAC Commodities

Posted Yesterday
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Bay, Laguna, Calabarzon, PHL
In-Office
Senior level
Financial Services
The Role
Lead localized APAC marketing for CME Group Commodities: develop and execute multi-channel campaigns, partner with sales and brokers, create educational content, manage projects and budgets, report ROI metrics, and monitor market/regulatory trends to drive leads and volume.
Summary Generated by Built In

About the Role

Central to CME Group, the world’s largest derivatives marketplace, is our Commodities business line, which provides the critical benchmarks, risk management tools, and liquidity that fuel the global agricultural, energy, and metals ecosystems. The Asia-Pacific (APAC) region represents a massive growth engine for our commodities portfolio.

As the Product Marketing Manager for APAC Commodities, you will be responsible for translating global commodity strategies into highly effective, localized marketing programs across the region. Based in Singapore, you will act as the regional marketing expert, working hand-in-hand with APAC Sales, Product Business Line Managers (BLMs), and global marketing teams to drive product awareness, support broker partnerships, and ultimately generate leads and liquidity.

This is an execution-focused, high-impact regional role suitable for a dynamic marketer with a strong understanding of financial markets, derivatives, or physical commodities. You will report to the Head of Commodity Product Marketing.

Key Accountabilities
  • Campaign Execution & Localized Strategy: Develop and execute multi-channel marketing campaigns across APAC that align with global commodity priorities while addressing specific regional nuances and language requirements.

  • Partner Marketing: Work closely with the APAC Sales team to identify co-marketing opportunities with key partners. Design, manage, and execute joint marketing plans to drive volume and client acquisition.

  • Content & Education Production: Partner with internal content, digital, and education teams to create highly relevant materials (webinars, reports, focus months, educational content) tailored to institutional clients, commercial firms, and sophisticated retail traders in APAC.

  • Cross-Functional Collaboration: Serve as the marketing linchpin in Singapore, seamlessly collaborating across regional Sales, global Product Managers, Corporate Communications, and digital marketing execution teams.

  • Project & Timeline Management: Own regional project timelines from end to end, ensuring marketing collateral, event support, and digital campaigns are delivered flawlessly and on schedule.

  • Data-Driven ROI & Reporting: Coordinate activity across allocated budgets, track campaign performance, and compile high-quality metrics reports to measure marketing activity against business KPIs (leads, engagement, volume growth).

  • Market Intelligence: Monitor the APAC competitive landscape, macroeconomic trends, and local regulatory changes impacting the commodities and derivatives markets to inform regional messaging.

Qualifications
  • Experience: 5–8 years of relevant B2B marketing experience, ideally within the financial services industry, derivatives marketplace, brokerages, or the commodities sector.

  • Regional Expertise: Strong understanding of the APAC financial landscape; experience marketing to diverse audiences across key regional hubs (e.g., Singapore, China, Japan, Australia).

  • B2B Execution Skills: Proven track record of executing multi-channel marketing programs (digital, email, events, paid media, and content marketing) that drive tangible business outcomes.

  • Relationship Builder: Exceptional collaborative skills with a proven ability to work effectively with remote global teams and local sales stakeholders.

  • Analytical Mindset: Comfortable using data and analytics tools to measure campaign performance, optimize channel mix, and report on ROI.

  • Communication: Outstanding written and verbal communication skills; ability to translate complex financial products and technical commodity concepts into compelling, clear marketing copy. (Professional fluency in a second Asian language is a plus but not required).

  • Agility & Drive: An entrepreneurial spirit with a hands-on, proactive approach to managing multiple projects simultaneously in a fast-paced environment.

Software & Tools Requirements
  • Google Workspace / Microsoft Office

  • Salesforce & Marketing Automation Platforms (e.g., Marketing Cloud, Pardot, or Marketo)

  • Looker Studio & Tableau (or similar data visualization tools)

  • Social Media Management platforms (e.g., Sprinklr, Hootsuite)

Scheduling & Location Requirements
  • Location: Singapore

  • Format: Hybrid (In-office 3 days, Work from home 2 days)

CME Group: Where Futures are Made

CME Group is the world’s leading derivatives marketplace. But who we are goes deeper than that. Here, you can impact markets worldwide. Transform industries. And build a career by shaping tomorrow. We invest in your success and you own it – all while working alongside a team of leading experts who inspire you in ways big and small. Problem solvers, difference makers, trailblazers. Those are our people. And we’re looking for more.

At CME Group, we embrace our employees' unique experiences and skills to ensure that everyone’s perspectives are acknowledged and valued. As an equal-opportunity employer, we consider all potential employees without regard to any protected characteristic.

Important Notice: Recruitment fraud is on the rise, with scammers using misleading promises of job offers and interviews to solicit money and personal information from job seekers. CME Group adheres to established procedures designed to maintain trust, confidence and security throughout our recruitment process. Learn more here.

Skills Required

  • 5-8 years B2B marketing experience in financial services, derivatives, brokerages, or commodities
  • Strong understanding of APAC financial landscape and experience marketing across regional hubs (e.g., Singapore, China, Japan, Australia)
  • Proven track record executing multi-channel B2B marketing programs (digital, email, events, paid media, content)
  • Ability to build relationships and collaborate effectively with APAC Sales, global Product Managers, and communications teams
  • Analytical mindset and comfort using data/analytics tools to measure campaign performance and report ROI
  • Outstanding written and verbal communication; able to translate complex financial and commodity concepts into clear marketing copy
  • Professional fluency in a second Asian language
  • Proficiency with Google Workspace or Microsoft Office
  • Experience with Salesforce and marketing automation platforms (Marketing Cloud, Pardot, Marketo)
  • Experience with Looker Studio, Tableau, or similar data visualization tools
  • Experience with social media management platforms (e.g., Sprinklr, Hootsuite)
  • Based in Singapore and able to work hybrid (in-office ~3 days/week)

CME Group Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about CME Group and has not been reviewed or approved by CME Group.

  • Retirement Support U.S. offerings include both a 401(k) and a company-funded cash-balance pension, strengthening long-term financial security. This dual-track structure is highlighted as a notable differentiator among private employers.
  • Leave & Time Off Breadth PTO and holiday schedules are described as generous, with ample time off and carryover commonly highlighted. This breadth of leave meaningfully enhances perceived total rewards.
  • Flexible Benefits A flexible, hybrid work model applies to many roles, increasing day-to-day usability of the package. Flexibility is framed as a standard feature rather than an exception.

CME Group Insights

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The Company
HQ: Chicago, IL
3,291 Employees

What We Do

As the world's leading derivatives marketplace, CME Group (www.cmegroup.com) is where the world comes to manage risk. CME Group exchanges offer the widest range of global benchmark products across all major asset classes, including futures and options based on interest rates, equity indexes, foreign exchange, energy, agricultural commodities, metals, weather and real estate. CME Group brings buyers and sellers together through its CME Globex® electronic trading platform and its trading facilities in New York and Chicago. CME Group also operates CME Clearing, one of the world’s leading central counterparty clearing provider in the world, which offers clearing and settlement services for exchange-traded contracts, as well as for over-the-counter derivatives transactions through CME ClearPort®. These products and services ensure that businesses everywhere can substantially mitigate counterparty credit risk in both listed and over-the-counter derivatives markets.

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