Product Marketing Lead

Posted 3 Days Ago
Be an Early Applicant
Plano, TX, USA
Hybrid
Senior level
Fintech • Software • Analytics • Financial Services
The Role
Lead product marketing for a fintech prop-trading platform: own positioning, messaging, and GTM for platform features and funding programs; partner with Product and Engineering for launches; produce enablement materials; track launch performance and monitor competitors.
Summary Generated by Built In

At My Funded Futures, we’re transforming the world of proprietary trading by giving traders the capital, tools, and community they need to succeed.

We blend innovation, transparency, and performance to create opportunity — helping traders scale faster and smarter. If you’re passionate about fintech, financial markets, and data-driven growth, you’ll fit right in.

Explore our open roles below and see how you can help us shape the future of funded trading.

Own the Story Behind the Product.

MyFundedFutures isn't just another prop firm. We're building the trading platforms and funding programs that traders rely on every day, and someone needs to make sure the market actually understands what we've built and why it matters. We move fast, we ship bold, and we don't do boring. If you're someone who can take a complex product and turn it into a launch that traders actually care about, we want to talk to you.

Our product ecosystem spans trading platforms and prop firm evaluation and funding programs, each with its own mechanics, its own audience, and its own reason to exist. This role sits at the center of it: translating what Product and Engineering ship into positioning, messaging, and launches that make sense to traders and move the business forward.

What You'll Do
  • Own product marketing strategy and execution across our full ecosystem: trading platforms and prop firm programs
  • Partner directly with Product leadership to understand the roadmap early enough to build real launch plans, not last-minute announcements
  • Translate technical product decisions (platform integrations, payout structures, drawdown rules, account tiers) into messaging traders actually understand and care about
  • Own go-to-market for new features and product lines: positioning, messaging, launch timing, and cross-functional coordination with Marketing, Content, and Sales/BD
  • Build the narrative around what makes our platform different, from execution and payouts to platform integrations
  • Develop sales and partnership enablement materials so BD and account teams can speak fluently about the product
  • Track and report on launch performance and adoption, and use it to sharpen the next one
  • Stay closely tuned to competitor positioning and product marketing across the prop trading space
What You Bring
  • A track record of product marketing in fintech, trading, or a similarly technical/regulated space
  • Strong ability to translate complex, technical product mechanics into clear, compelling messaging
  • Comfort partnering closely with Product and Engineering, not just Marketing
  • Genuine interest in trading, markets, or prop firm culture. You don't need to be a trader, but you should get why this space is exciting
  • Sharp instincts for what makes a launch land versus fall flat
  • Comfort with ambiguity and shifting priorities across a small, fast-scaling company
  • A thrive-in-chaos mindset: you're energized by a small, fast-paced team where the best idea wins, not the loudest title
Bonus Points
  • Experience marketing a trading platform or prop firm product specifically
  • Familiarity with futures trading platform integrations
  • Experience building sales/BD enablement materials, not just customer-facing content
  • A track record of launches that measurably moved adoption or revenue
Why Us
  • Ground-floor opportunity to own product marketing across our platform ecosystem at one of the fastest-growing names in funded futures trading
  • A team that moves with startup speed and cares about doing things right
  • Real ownership: your positioning and launches will directly shape how traders understand and adopt the product
  • Competitive compensation and benefits
EEO Statement 

Equal Employment Opportunity
My Funded Futures is an equal opportunity employer. We believe that diversity drives innovation and success. We are committed to building an inclusive environment where every team member feels valued, respected, and supported—regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other protected characteristic.

Pay Transparency 

In compliance with pay transparency laws, My Funded Futures provides compensation ranges in job postings where required. Final compensation may vary based on experience, qualifications, and location. We also offer comprehensive benefits and performance-based incentives.

Accessibility / Accommodation Statement

If you require assistance or an accommodation during the application process, please contact our HR team at [email protected]

 

Work Authorization 

Applicants must be authorized to work in the applicable country without employer sponsorship. The Company does not offer visa sponsorship or immigration assistance for this position.

 

 

Skills Required

  • Track record of product marketing in fintech, trading, or a similarly technical/regulated space
  • Strong ability to translate complex, technical product mechanics into clear, compelling messaging
  • Comfort partnering closely with Product and Engineering
  • Genuine interest in trading, markets, or prop firm culture
  • Sharp instincts for what makes a launch succeed
  • Comfort with ambiguity and shifting priorities in a small, fast-scaling company
  • Authorized to work in the applicable country without employer sponsorship (no visa sponsorship provided)
  • Experience marketing a trading platform or prop firm product
  • Familiarity with futures trading platform integrations
  • Experience building sales/BD enablement materials
  • Track record of launches that measurably moved adoption or revenue
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The Company
HQ: Dover, Delaware
307 Employees
Year Founded: 2023

What We Do

MyFundedFutures is the premier futures prop trading firm for beginner and experienced traders alike.

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