Product Marketing Intern

Posted 18 Days Ago
Be an Early Applicant
Grand Rapids, MI
In-Office
18-23
Internship
Information Technology • Consulting
The Role
The Product Marketing Intern will support sales enablement, product messaging, go-to-market strategies, and content management while gaining hands-on experience in marketing campaigns and project coordination.
Summary Generated by Built In

This is a hybrid role, meaning it requires 3 days in office (typically Tuesday - Thursday in office, Monday and Friday remote).


We are looking for a motivated and detail-oriented Product Marketing Intern to join our team. This role offers hands-on experience in product marketing, content development, and competitive research. As an intern, you will work closely with the marketing and product teams to support various initiatives, ensuring our messaging, content, and customer-facing materials align with business goals. 


What does a Product Marketing Intern do?

  • Sales Enablement and Competitive Research: You will help develop battle cards for new products to support sales enablement and conduct market research on competitors, industry trends, and customer insights. This will deepen your understanding of product positioning and how to gather competitive intelligence to inform marketing strategies.
  • Product Messaging and Release Notes: You will assist in crafting release notes, translating internal product updates into customer-friendly messaging for web and marketing materials. This will allow you to develop skills in writing clear, concise, and compelling product communications. 
  • Go-to-Market Strategy: You will collaborate with cross-functional teams to support go-to-market strategies and ensure alignment with product positioning, gaining a deeper understanding of how different teams come together to launch successful products.
  • End-of-Service-Life Communications: You will assist in managing end-of-service-life communications, including creating social media drafts, designing graphics in Canva, and writing copy based on templates. This will allow you to gain experience in crafting customer-facing content and learning how to communicate key product lifecycle updates effectively. 
  • Content Management, Updates, and Campaigns: You will review and update Highspot content to ensure accuracy and relevancy, conduct content audits for new product releases, and update product support documents to maintain accuracy and user-friendliness.  
  • Campaign Planning and Execution: You will support the planning and execution of product marketing campaigns, including creating campaign assets, developing messaging, and contributing to content creation. This role will provide exposure to full-cycle marketing campaign execution and an understanding of how to align messaging with business goals.
  • Project Management & Team Coordination: Gain experience using Monday.com to help organize and track team assets, ensuring seamless collaboration and efficient workflow management across marketing initiatives. 

What we are hoping you can bring to the Service Express team...

  • Currently enrolled in a Marketing or Communications degree or recent graduate
  • Experience with marketing or professional setting
  • Exposure to Microsoft, Canva, Marketo, and Monday.com is a plus
  • Ability to adapt and be resourceful within a rapidly changing environment  
  • Eagerness to learn and problem solve
  • Time management and communication skills
  • Pay range: $18-$23/hr based on experience

#LI-Hybrid


Service Express is an equal opportunity employer. Authorization to work in the country you are applying to is a precondition of employment. Service Express does not sponsor applicants for work visas.

We process your information in accordance with our Privacy Policy. For European residents, click here to review our fair processing notice.

Top Skills

Canva
Marketo
Microsoft
Monday.Com
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The Company
HQ: Denver , Colorado
1,104 Employees
Year Founded: 1993

What We Do

Service Express is an industry-leading data center solutions provider specializing in multivendor maintenance, hybrid cloud and managed infrastructure services.

Driven by nearly 1,000 team members worldwide, Service Express is committed to its people-powered culture and developing our people.

Service Express has been recognized by Inc., Fortune, Forbes, Glassdoor, Best & Brightest and others.

Visit serviceexpress.com and connect with us on Facebook and Instagram for more information

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