Product Marketing Engineer

Responsibilities:

• Providing in-depth analysis to business unit on how to grow the assigned portfolio and new market development areas.

• Conducting competitive product/pricing analysis and market research, formulating strategic plans, goals, and objectives for specific products

• Influencing critical Design-In activities with identified key customers and sales channels.

• Initiating marketing programs and product promotion to optimize push-pull strategy through sales channels

• Use creative means to find new Protection customers

• Help closing existing opportunities

• Be a technical resource to the customer base and field teams

• Be a technical resource to the rep channel to help close existing opportunities

• Develop collateral tools targeted at the customer base

• Create new sales tools and collateral

• Participate in customer calls, rep training, and distribution training

• Conduct product training at customers

• Conduct product training to Semtechs representative and sales partners

• Works on tasks of moderate complexity that require some independent thinking and initiative.

• Example: creating collateral, helping reps and sales win/effect business in the Americas.

• Train Reps and Distributors on Semtech products

• Visit customers in person or on teams meetings and present key benefits and messaging of Semtechs products.

Minimum Qualifications:

• Bachelor's Degree in Electronics/Electrical Engineering with minimum of 6+ years in semiconductor marketing, business development, application, or related experience.

• Ability to learn TVS/Protection working principles and how the Protection products are presented to the market.

• Experience in Industrial, Telecom & automotive applications will be an added advantage.

• Must be able to work independently and work well with the Protection sales team.

• Effective verbal and written communication to interface at all levels within the organization

• Strong sense of urgency to meet product requirements on schedule.

• Self-driven individuals with strong communication skills to influence decision makers.

• Experience in working with international and cross-functional teams.

• Proficiency in Microsoft Office products - Excel, Word, Visio, Power Point

• Frequent travels will be required up to 40%