Product Marketing Content Strategist

Posted 8 Hours Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
90K-115K Annually
Senior level
Digital Media • Other • Software • Analytics
The Role
Develop and execute buyer-focused content strategy for Lineup and FatTail, including articles, reports, POVs, case studies, video scripts, and presentations. Use competitive intelligence, customer research, and product expertise to identify differentiated content opportunities. Serve as the subject matter expert for Content Marketing, maintain alignment with Product Marketing, and collaborate with Marketing and Design to deliver polished assets that support demand generation.
Summary Generated by Built In
Chartbeat Inc. is the parent company of Chartbeat, Tubular Labs, FatTail, and Lineup Systems. Together, we’re shaping the future of media strategy and revenue. Trusted by the world's top media brands, Chartbeat, Inc. combines analytics that power smarter audience strategies with revenue solutions that simplify ad operations and accelerate monetization.

Our mission is to help customers grow valuable media brands with their content. Join our diverse group of focused, hardworking professionals who are passionate about doing work that’s challenging and fun — and who strive to maintain a healthy work/life balance.

About the Role

Chartbeat, Inc. is the parent company of Chartbeat, Tubular Labs, FatTail, and Lineup Systems. Together, we’re shaping the future of media strategy and revenue. Trusted by the world's top media brands, Chartbeat, Inc. combines analytics that power smarter audience strategies with revenue solutions that simplify ad operations and accelerate monetization.As part of our OMS product portfolio, Lineup and FatTail provide media owners with an end-to-end order management solution built for ad sales teams across news, digital, streaming, B2B, OOH and other segments.

We're hiring a Content Strategist to turn deep product and market expertise into content that reaches buyers directly and drives demand for Lineup and FatTail. You'll work alongside our other Product Marketing Manager, who owns internal enablement: positioning, messaging, sales materials. You'll take that same product and market knowledge and shape it into content built for buyers: articles, reports, POVs, case studies, and more. You'll also serve as the product subject matter expert for our Content Marketing team on Lineup and FatTail, shaping their content strategy and planning from the earliest stages.

Key Responsibilities

Content strategy and ideation

  • Identify content angles that differentiate Lineup and FatTail in a crowded, relationship-driven market, grounded in competitive intelligence, customer research, and product knowledge.
  • Advise Content Marketing on what's worth making and why, ahead of their planning cycles, so domain expertise shapes the brief from the start.

Content creation

  • Write and structure long-form, client-facing assets: articles, reports, POVs, case studies, video scripts, event presentations.
  • Use AI tools to accelerate drafting and partner with a writer for polish when helpful. 

Subject matter expertise

  • Serve as the go-to product and market expert on Lineup and FatTail for Content Marketing.
  • Stay aligned with the internal enablement PMM to keep external content and internal sales narrative consistent.

Handoff and collaboration 

  • Deliver finished or near-finished assets to Marketing for distribution (social, email, promotion) and to Design for visual polish.
  • Work cross-functionally and move things forward independently.

Qualifications

  • 5+ years experience 
  • Strong storytelling instincts. You can look at a messy, technical landscape and find the angle that makes someone care.
  • Comfortable writing and shipping content yourself, using AI tools or a writer for cleanup, and confident originating your own ideas.
  • Deep familiarity with the ad tech or media operations landscape: direct experience at an OMS or ad tech vendor, in ad ops or ad sales operations at a media company or publisher, or covering ad tech as a journalist or analyst, or similar.
  • Track record working cross-functionally with marketing, content, and product teams.

Benefits

  • Comprehensive Health, Dental, and Vision Insurance
  • 401K with company match (100% of the first 3% and 50% of the next 2%)                    
  • Fully Paid Parental Leave - 18 weeks for birthing parents, 12 weeks for non-birthing parents
  • Phone and internet stipend
  • Wellness, learning, and coworking reimbursements
  • Flexible work hours
  • Unlimited PTO
  • 11 paid holidays and December holiday closure
  • Annual In-Person Event
  • The compensation range for this position is between $90,000-$115,000 (Salary is negotiable and will be tailored to your experience, skills, and the value you bring to the role.)
Diversity, Equity, and Inclusion Statement  
At Chartbeat we strive to create and continually grow as a company where all employees are able to be their authentic selves.  We are committed to recruiting, hiring, and retaining employees from different backgrounds, viewpoints, and experiences. Our strength is our diversity and we are dedicated to continuously reflect upon, and evolve our efforts to maintain  a diverse, equitable and inclusive ecosystem.
 
Equal Opportunity Employment Statement 
Chartbeat is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law.
 
Chartbeat's CCPA disclosure notice can be found here.

Skills Required

  • 5+ years of professional experience
  • Strong storytelling instincts and ability to identify compelling angles in technical markets
  • Ability to write, structure, and independently ship client-facing content
  • Comfort using AI tools and collaborating with writers for content refinement
  • Deep familiarity with ad tech or media operations
  • Experience working cross-functionally with marketing, content, and product teams
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The Company
HQ: New York, NY
67 Employees
Year Founded: 2009

What We Do

Improve audience engagement, inform editorial decisions, and increase readership. Chartbeat delivers real-time analytics, content intelligence, and transformative newsroom tools for digital media and publishing companies around the world. We believe that today’s content creators need mission-critical insights – in real time and across desktop, social, and mobile platforms – to build a loyal audience. That’s why our software goes beyond clicks and pageviews so content creators can understand what, within their content, is keeping people engaged. Partnering with over 60,000 media brands across 60+ countries, Chartbeat’s tools help the world’s leading media companies understand, measure, and build business value from the attention earned by their content. We're constantly on the lookout for talented and energetic folks to join our Chartteam in our growing-every-second Manhattan office.

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