Product Marketing Associate

We believe that the future of money and the internet should be more open and fair. That everybody with internet should have equal access to economic opportunities, and that this brave new future is possible. It can be realised through crypto.

That's why we started Ready. It puts the power of crypto into the hands of anyone with a phone. Empowering you to control and prosper from your digital assets and identity.

Store, save and spend; borrow, earn interest and invest. No-nonsense and non-custodial. Combining beautiful design and bulletproof security. Without borders or boundaries.

With over 2 million downloads we’re growing fast. And have raised a total of $56m from Paradigm, Index Ventures and Creandum to fuel our ambitious efforts.

We work remotely across Europe, prioritizing autonomy and flexibility.

Marketing at Ready sits at the intersection of product, growth and brand. 

Our job is not just to generate awareness; it’s to help users understand who Ready is for, why it’s different, and why it’s worth trusting and using.

We combine creativity with data, and storytelling with experimentation. We move fast, test often, and care deeply about clarity, consistency, and impact.

As Product Marketing Associate, you’ll shape how Ready’s products are positioned, conveyed, and launched. both internally and externally. 

This is not a pure content or social role. You’ll focus on clarity, positioning, and conversion, ensuring that product features translate into clear user value and action.

You’ll work closely with Product, Growth, Design, and Customer Support to turn launches, campaigns, and education into meaningful adoption.

• Define Ready’s product positioning across core use cases (card, self-custody, Bitcoin, everyday spending).
• Turn features into clear, user-facing value propositions.
• Ensure consistent messaging across website, lifecycle, paid campaigns, affiliates, and social.
• Own product education and onboarding content (tutorials, explainers, FAQs).

• Own go-to-market messaging for product launches and feature updates.
• Partner with Product and Design to shape launch narratives, timelines, and assets.
• Coordinate product messaging across channels (website, email, social, in-app).

• Act as the connective tissue between Product, Growth, Design, and Support.
• Bring user insights and market context into product discussions.
• Enable Growth teams with clear narratives on what to sell and why it resonates.
• Ensure Ready’s tone of voice is clear, confident, and consistent.

• 1-3 years experience in marketing, we’re open to graduate profiles as well. 
• Strong copywriting skills is a must - clear, concise, engaging, and user-focused
• Creative, energetic, and full of ideas (we’ll test this)
• Comfort working cross-functionally 
• Genuine curiosity and familiarity with crypto
• Comfortable working with data

• Experience in product marketing, growth, or lifecycle marketing 
• Experience working with data or experimentation 
• Familiarity with fintech or crypto-native products

🌍 Work anywhere in Europe. The best part? No commute!

🧘 Work flexibly and autonomously. Shape your work day to suit you so that you have plenty of time to care for kids or cats, and - most importantly - yourself.

💰 Equity in a high growth startup backed by the investors of Spotify and Slack.

🛩 Trips across Europe! For one week every quarter we meet in person as a company to explore new solutions and to have fun. So far we’ve stayed in Nice, Toulouse, Brussels, Lisbon and Barcelona. Ideas for our upcoming trips are welcome!

💳 Ready Metal Subscription! 

👶 Generous parental leave.

💻 Equipment - tech setup of your choice.

🤙 Build a new industry with us, defining the future of the web

You can find more information on each of our values here.

Here at Ready, we want to build a definitive suite of crypto products that work for everyone, giving more people access to the economic benefits of Decentralised Finance. We also truly believe that, in order to build an inclusive product, we need to foster an inclusive working environment and a diverse team of passionate people. We encourage our colleagues to work flexibly and autonomously, in the way the suits them and their lifestyle.

We’re an equal opportunity employer, and encourage people from all backgrounds to apply. Your application will be reviewed without attention to sex, marital status, race, nationality or ethnic origin, disability, sexual orientation, gender identity, age, religion, working practices, medical history, neurodiversity or any other personal or protected characteristics.