Product Marketing Associate

Meet Benevity
Benevity is the way the world does good, providing companies (and their employees) with technology to take social action on the issues they care about. Through giving, volunteering, grantmaking, employee resource groups and micro-actions, we help most of the Fortune 100 brands build better cultures and use their power for good. We’re also one of the first B Corporations in Canada, meaning we’re as committed to purpose as we are to profits. We have people working all over the world, including Canada, Spain, Switzerland, the United Kingdom, the United States, Australia and more! 

Benevity is looking for a Product Marketing Associate who will have the incredible opportunity to co-lead bringing product improvements to market for the Benevity platform. With an impressive crew of more than 900 of the world’s most iconic brands in our community, you’ve got a real opportunity to help grow our client-base and help us reach our moonshot! In this role, you will partner with our Product Marketing Managers, Product, Sales, Client Success and Marketing teams to strategize, position and market our solutions to drive sales, adoption and retention. 

What you will do

• Plan and participate in activities related to releases of all product feature releases in collaboration with relevant teams
• Develop and oversee marketing material strategy for all products inclusive of development and production and facilitating feedback loop and ongoing updates
• Ensure that all of our product-relevant marketing activities adhere to the brand messaging guidelines, resonate with our target audience, and clearly articulate product value proposition, capabilities, competitive differentiation, etc.
• Own the development of internal and external communications (e.g., Sell sheets, Pitch materials, Product repositories, Product vertical materials, Client Community Engagements, Release Notes) for all solutions
• Support the enablement team ensuring our sales enablement content is reflective of product positioning, is easily and readily accessible and kept up to date on an ongoing basis
• Work with our website, content marketing, demand generation, brand, sales and customer success teams to ensure our product messages proliferate throughout the buyer and client journey
• Contribute to the planning of the product marketing roadmap(s) by supporting the strategy around internal communications, partnering with product operations and product leadership
• Partner with enablement to leading execution or roadmap communication strategy
• Act as product marketing owner within portfolios on select releases supporting product marketing and GTM launch. and prioritizing the backlogs, refinement, and sprint planning to ensure alignment with product roadmaps and business unit stakeholder goals
• Perform other duties as assigned

What you bring

• 3-5 years in product marketing a similar role, ideally in Marketing, Sales, Sales Enablement or Client Success
• Proven ability to understand the sales process and create materials to support the sales cycle across a portfolio of products
• Experience producing sales support strategies, solutions and materials to communicate brand and product advantage
• Demonstrated understanding of how to start with a complex problem, frame up strategic issues and identify key assumptions required to gather and analyze information to translate into compelling market facing activities
• Experience driving and executing cross-functional projects
• History of success supporting teams with in a dynamic environment 
• Experience working with sales teams across a multi portfolio product offering
• Independent self-starter: ability to think clearly and manage multiple priorities in a high-growth, fast-paced environment while maintaining a professional demeanor
• Highly developed interpersonal and written/spoken communication skills
• Strong communication and business writing skills; outstanding presentation skills.
• Be both independent and a team player focused on excellence
• An analytical mind and a balance between a data-driven and an emotional approach to marketing (with a lot of common sense!)

Discover your purpose at work

We’re not employees, we’re Benevity-ites. From all locations, backgrounds and walks of life, who deserve more…

Innovative work. Growth opportunities. Caring co-workers. And a chance to do work that fills us with a sense of purpose.

If the idea of working on tech that helps people do good in the world lights you up ... If you want a career where you’re valued for who you are and challenged to see who you can become …

It’s time to join Benevity. We’re so excited to meet you.

Where we work

At Benevity, we have developed a Community First approach that we design our people's experience around with goals to build a strong community and culture, achieve stellar execution of our business goals and social mandate, and ensure Benevity-ites thrive. For those who live within a reasonable commuting distance to an office, we can split our time working in the office and from home to optimize the opportunities of both, with the requirement that we spend at least 50% of the time in the office.

Join a company where DEIB isn’t a buzzword

Diversity, equity, inclusion and belonging are part of Benevity’s DNA. You’ll see the impact of our massive investment in DEIB daily — from our well-supported employee resources groups to the exceptional diversity on our leadership and tech teams.

We know that diverse backgrounds, experiences, skills and passions are what move our business and our people forward, so we're committed to creating a culture of belonging with equal opportunities for everyone to shine. 

That starts with a fair and accessible hiring process. If you want to feel seen, heard and celebrated, you belong at Benevity.

Candidates with disabilities who may require accommodations throughout the hiring or assessment process are encouraged to reach out to [email protected].