Summary
This role reports to the Direct Marketing Manager and is responsible for developing and driving marketing strategies and programs for a product or portfolio across its full lifecycle. This includes market analysis, product positioning, pricing, product launches, and future development. The role collaborates closely with cross-functional stakeholders, including engineering, design, suppliers, and customers, to define product requirements and enhance market competitiveness.
What You Do
- Conduct market and competitive analysis to identify trends, assess product positioning, and recommend strategic priorities
- Gather customer insights to develop and tailor compelling value propositions for different target audiences
- Drive customer engagement and translate needs into product enhancements and improved satisfaction
- Design and implement pricing strategies aligned with market dynamics and brand positioning.
- Collaborate with cross-functional stakeholders on marketing plans, product launches, and annual portfolio strategies
- Leverage clinical and technical expertise to educate stakeholders and clearly articulate product value
- Partner with sales enablement to define training strategies and equip teams for effective execution
- Set measurable marketing objectives, manage budgets and forecasts, and track performance through post-launch analysis and continuous improvement
What You Need
Required Qualifications
- Bachelor’s degree required
- At least 5 years of relevant experience in the medical device industry, spanning across Sales & Marketing
- Excellent presentation and interpersonal communications skills
- Exposure to cross-functional collaboration with R&D, engineering, regulatory, and commercial teams
- Ability to influence and drive action in a matrix environment without direct authority
- Must be able to understand and work within complex interdivisional procedures and policies
- Strong analytical and problem-solving skills
- Ability to manage multiple projects while delivering on established timelines
Preferred Qualifications
- Endoscope or MIS (minimally invasive surgery) market experience is preferred
Skills Required
- Bachelor's degree
- At least 5 years of relevant experience in the medical device industry, spanning across Sales & Marketing
- Excellent presentation and interpersonal communications skills
- Exposure to cross-functional collaboration with R&D, engineering, regulatory, and commercial teams
- Ability to influence and drive action in a matrix environment without direct authority
- Must be able to understand and work within complex interdivisional procedures and policies
- Strong analytical and problem-solving skills
- Ability to manage multiple projects while delivering on established timelines
- Endoscope or MIS market experience
Stryker Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Stryker and has not been reviewed or approved by Stryker.
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Healthcare Strength — Multiple medical plan options with HSA support and global mental‑health access indicate broad, accessible care. These features materially enhance the overall value of the total‑rewards package.
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Retirement Support — A meaningful 401(k) company match with potential additional company contribution, alongside an ESPP, supports long‑term savings and wealth building. Documented plan specifics help employees understand eligibility, timing, and vesting mechanics.
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Parental & Family Support — Paid parental and caregiver leave, adoption and surrogacy assistance, and practical supports like breast milk shipping reflect a comprehensive, family‑friendly approach. These offerings address varied family‑building paths and caregiving needs.
Stryker Insights
What We Do
Stryker is a global leader in medical technologies and, together with its customers, is driven to make healthcare better. The company offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 130 million patients annually. More information is available at www.stryker.com. Together with our customers, we are driven to make healthcare better.
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